Talking about how to solve the problem that the old station was stopped by Baidu

The beginning of this article to write about the shadow to help you get out of the site included problems, and then write down this purpose, mainly to talk about some of the older sites to stop collecting some of the ideas may be some biased places, I hope everyone can exchange and correct.

1, the old station to prescribe the right medicine

For now, many corporate companies have their own websites, and some even have more than one website. As time goes on, these websites become old ones and nobody manages them, so these old ones just act as A display, did not play its role it should have, such a site will certainly stop; or even some companies attach great importance to the promotion of the Internet, to find some professional SEO optimization staff, but due to limited capacity or some of the problems of search engines , The site also encountered not included in the phenomenon; or because of some revision issues, illegal operation problems, resulting in stop collection site, these issues are more headaches, but also we need to properly solve. For nobody management of the site first of all to pay attention to the company, invest some money to do network promotion optimization, and slowly sure to solve this problem; that capacity will continue to improve to find the best way to optimize the promotion; for the revision Problems need to be careful to maintain the new version of the site, restore the site weight, illegal operations need to be corrected in time to slowly recover.

2, the old station to blaze new trails

If a site is not included for a long time, no matter how hard we work, included does not increase, but with the small update Baidu, but also continue to decline, then we need to analyze whether the site structure is not the problem of site code, is not Website content is not a problem outside the site chain. Find breakthroughs in these issues, seek innovation, maybe we will achieve good results.

A, structural changes

The site structure does not seem to be greatly affected, because many webmasters are saying that site changes will make our site ranking down, will affect our site included, it is not true, if the revision is in favor of optimization direction, I think late As early as change. But also to make new ideas, in particular, I read a number of corporate Web site, started production did not consider the optimization problem, so many places need us to modify, navigation, sidebar, keyword layout and so on.

B, code optimization

The code is generally not changed, so we want to optimize only some seemingly simple things, meta tags, alt tags, H tags, etc., we all know that, but the real use of very little. Here I want to talk about innovation is the H1 label on the application, we can go to Zhongguancun online look, it's H1 label using the very good, if we can also use H1 so born, that site Keyword rankings understandable.

C, website content

Many people are talking about the content of the king, but how much do you really do? Several sites I have done a good ranking, it is because of the content, we can intend to communicate with me. In fact, content innovation is not very good, each industry is quite competitive, but the content is not much, and we do SEO is not a professional editor, trying to come up with so many original articles is very difficult, this time we You need to put the article in the way of innovation, the content or the content, but the article can be completely changed, for example, the general website is to introduce some things, we can also speak from the perspective of others something, such as general we talk about a problem is total Sub-total, then we can break this routine, from the outset to talk about solutions, and then at the end of the question, let us think.

D, outside the chain optimization

Foreign chain optimization is nothing more than that point, relevance, breadth, weight, quantity, etc., to innovate really hard to handle, but it is not without any means. For example, we can write soft paper, so that we take the initiative to reprint their website URL, or we give some benefits, so that others help forward. There SNS community is a new area, we can make good use of. There are also pushback, what Pigs can try, although the need to spend some money.

These innovations do a good job if the website is also a problem that we can not solve, and that is the search engine problem, we can only listen to their own accord.

Well, I introduced this article here, I hope we can well solve the problems included in the site, do not be affected by the site included.