Tips for improving internal page weights

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The most important site is the home page, the first page of the keyword to bring users is the best, but also the best way to observe the weight of the site, but a site is not simply to rely on the home page to bring users, the internal pages is the import of traffic is important. Countless pages, countless long tail keyword can bring countless traffic, how do we do a good job inside the keyword rankings? The following is explained by small series.

One, increase the internal page weight

The inner page also has some weights, want to have a high weight inside the page to find ways to increase, to increase the weight of two points: 1, the inside page information to be rich, to original, if a content of only a few dozens of words, so even if the Web page is included, will not give you a high weight, Information is Baidu to see if you are seriously doing this page and give points. 2, in the manufacture of key words in the page, the content of this page can only be around the key words to write, the best content of the title above appear, tell Baidu the word is very important, Baidu will begin to analyze the theme of this article, and give keyword rankings.

Second, inside the page inside the chain structure

Inside the chain structure is a site optimization of a very important factor, the chain is a kind of anchor text hyperlink form embodiment, this link is not linked to other sites, but linked to their own site inside other pages, so called inside the chain. The inner chain does a lot of good.

1, improve the site included, a page link to another page can let spiders find the target continue to crawl.

2, because the chain is the relationship between the anchor text, you can play the weight transfer, and tell the search engine spiders, the link text is now the key words.

3, improve PV reduce the bounce rate, the user to browse to the relevant page, always can not help but click, so as to improve PV.

Third, outside the chain point to the inside page

This thing many webmaster neglect is also unwilling to do, always feel will waste a lot of time. Many stationmaster is direct use outside chain link to the homepage, but the chain is a diversified, if a healthy site is only the home page has outside the chain is not, Baidu will consider whether you cheated, so I suggest that you use the "28 rule", 80% of the chain can link to the home page to improve the first keyword ranking, But still want to separate 20% of the outside chain to improve the inner page, the page to upgrade the home will naturally get a great boost.

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