And some online friends chat, occasionally also talk about entrepreneurship, my net friend has a once created industry, do is a Granville, but failed to adhere to, failure reasons, in addition to the hardship of the industry itself, there is an important reason is not enough focus.
We know that the main reason is the trading of intellectual commodities, but because of the wide range of intellectual goods, if you do a comprehensive Granville site will waste a lot of human and material resources, let alone like pig such a powerful Granville guest site has a few, so I suggested that he focus on grasping one or two areas to do, such as graphic design, do fine do strong, However, he did not take my advice, the result is naturally underachievement, not long before the game is over.
Throughout the current domestic internet giants, a wide range of enterprises, but can be at the same time in two areas to achieve success is not much, even if to diversify, on the one hand to consider their ability to bear, on the other hand and primary and secondary, diversified business must be subordinate to the main business, doing their jobs far more In the early days of entrepreneurship, due to limited resources, and therefore more need to focus, only focus on a point to be able to achieve breakthroughs.
Such examples we can cite a lot, such as Sina's news, NetEase's mailbox is their early focus on the success achieved. And even if they diversify today, these products are very closely linked to their basic services.
However, in general, the focus will also cost a relatively high opportunity costs, so focus is relative, as mentioned Sina and NetEase, even in the diversified today, they also have their own focus of the core business. In addition, focus on the need to measure the focus on the product and service improvement, focus on the goal is to become stronger in one area, if not to achieve this effect, focus is meaningless. Recently saw the popular CEO Lo Jiangchun of the first issue of it Longmen let me very much emotion, because he himself has a strong technical background, so use a lot of space to talk about Peer-to-peer technology and user experience of the relationship, I feel very popular can focus on peer-to-peer technology so obsessed with so deep, because Peer-to-peer technology is the fundamental video on demand, Popular focus on Peer-to-peer technology is the popular focus on video on demand portrayal, if a video-on-demand enterprise in Peer-to-peer technology can lead, he will be able to be in the video on demand in the field ahead.
This focus not only let the popularity of the advantages of peer-to-peer technology, in improving playback results at the same time reduce bandwidth consumption, thus effectively control the operating costs, its total expenditure of less than 3 million per month to support tens of millions of users of the video on-demand platform, is tantamount to small horse cart.
Just looking back at that issue of it Longmen, also summed up another idea, is that any area of the internet is a bottomless pit, no one can do the best, but if the focus on a certain area of persistent deep excavation, there will be fruitful results, we do not exclude diversification, but the diversity must be based on focus.