Eight Factors analysis Web site by the search engine punishment Reason

Website optimization process by the search engine Baidu's punishment is inevitable. Every day in pondering, research, practice the search engine ranking algorithm on the site, to optimize the work of the site to pay the effort, once the site is punished this also means that in the punishment of their own labor achievements, load-bearing and be hit by the mood, I believe as a webmaster can understand.

In the world of the Internet, SEO industry every day will have a site by the search engine punishment. The loss after the blow is more than we need to find the reason, because SEO is brutal competition. This talk about the site under the Baidu penalty after how to solve.

1: Whether the optimization method is excessive. Website optimization Avoid: "Haste makes waste" since the search engine focus on nature, then in the optimization process to do the work as far as possible to reflect the "natural law", the optimization of the scheme and operation is their own way, in the optimization process as much as possible, this is often caused by the site is an important factor

2: Outside the chain is the important resource that affects the website rank. Check the site links, if you find links site has been the search engine down the right signs, such as snapshot back, site is not on the home page, included a large number of pages suddenly reduced, and often will also lead to your site is down right. Once you find something like these friends chain, be sure to delete the link in time. These can be said to be commonplace, the key is to insist on regular check links.

3: Whether the site has used alt. Especially in the logo above whether the use of the keyword ALT tag, many sites like in the logo plus keywords, this situation is often caused by the search engine site is a major reason for punishment, if there is use, suggest immediately removed.

4: The content of the website means the connotation of the website. The site content of the user is readable and practical is directly related to the ranking of the site. Search engine is more pay attention to the user experience feeling, then, the website content whether to the user to have the help sex? Whether satisfies or solves the user heart demand or the question, will relate directly to the search engine to the website Trust degree, is called the weight. Often reproduced or collected some large web site information, content repetition rate is too high, the content of the site for users is not much readability and practicality, which also led to the reduction of the weight of the site one of the reasons. (In my side found that many sites are due to the low quality of the site content, resulting in the search engine lost trust in the site was punished)

5: The security of the site, space stability. This is relatively clear to everyone, and this is a long story short. Regularly check the internal procedures of the site whether there are black chain, Trojans and so on. Purchase space as much as possible to choose the credibility of DIC, which is related to the optimization of work and user experience is an important link.

6: The site is not easy long-term or frequent revision. Do station to the website revision is unavoidable. SEO needs to optimize the site for revision, the revision cycle is not easy too long, frequent revision is very easy to cause the site down right. May even be the search engine completely k off.

7: Whether to use the H1 label. If you find the site down right, check the internal procedures, recommend the removal of H1 tags.

8: After the site down right to keep the article updated every day. Once the site is the search engine down the right or by K, lost mood can be understood, but whatever the cause, it is necessary to ensure that the site every day has content updates, and the best is the original content to the quality of content and original information, to win back the search engine to the site's trust.

Finally, I hope that the reader's friends forgive me, the statement is not very fluent, the deficiencies are also hope to teach, exchange. This article source 400 telephone http://www.400-400.com.cn reprint please reserve, thanks!