Internet innovation cannot stop: The network is not the destination

Internet | network

Another batch of new companies to the breaking out of the bud, who also can't cover their innovation

Venture capitalists ' expectations for a new generation of internet start-ups have never been stronger. "At present, the promotion of the new concept of the internet is far from enough to reach its proper level." "March 2, in the lecture hall of the main building of Tsinghua University, John Doerr, one of Google's VCs and KPCB, spoke in a passionate way," he said.

Countless internet innovations and entrepreneurial desires are pouring into the vast spring of Silicon Valley and pushing the boom into the interconnected world.

There are opportunities, too, for worries about new bubbles. In the US "Business 2.0" magazine recently selected "25 represents the next generation of internet trends of new companies", some companies do not have a profit model, some companies only have several staff. But they have caught the eye of the media and venture industry, because in them, people see a completely different kind of Internet-"in the ubiquitous broadband, cheap hardware and open source software, the network has mutated into a different beast from the past," new entrepreneurs, Markets and wealth hunters will be born and bred in the midst of them.

User is King

In interpreting Internet trends, John Doerr the phrase "user-generated content" is still on the tip of the tongue, even though the concept is not new-since the word Web2.0 was born, it has been memorized-but the creators, represented by Dole, still believe that this is the core of the next generation of Internet, the next Microsoft, Google will be born in such businesses.

The speed with which innovation spreads on the internet is staggering. YouTube is one of the representatives of the video-sharing service that followed the image-sharing service provided by Flickr. The Web site, which was founded in February 2005, was welcomed by users, and at the end of the year it received an investment from SEQUOIA350 million dollars, with rumours that News Corp was interested.

The evaluation system of Word-of-mouth has a new application. Now, a Web site like Pandora's (Pandora's) last.fm allows you to categorize and define your favorite music lists on your machine, and people you have the same taste can listen to your list of music and make you a DJ. The user's listening behavior can affect the reputation of the song: if he ordered "Lovethistrack", then this song will get a favorable comment, if he ordered "Banthistrack", will get a bad rating. This "collaborative filtering" mechanism is similar to Amazon's personal referral system.

A lot of new companies in the user personalized to meet the needs of the big fuss. Currently, some websites that specialize in providing integration and filtering tools are becoming popular.

Eurekster is a 20-member network company located in San Francisco, USA. The site offers a new service called Swicki (search wiki, Searchwiki), which is embraced by many users. It allows users to customize personalized search hot words, select, exclude some search sources, so that search results tailored to the needs. According to the company's CEO, currently Swicki can produce Bettovan searches every month.

After the RSS to the blog, such as the simple aggregation of distributed information, new reading methods are coming. There are a lot of sites in this category (see the March 6 issue of this newspaper), for example, Digg allows users to vote to generate news rankings, Memeorandum tracking blog posts automatically Arrange news, Newsvine also through the user vote and tag the way to make good content automatically emerge. "This is definitely a trend and it will eventually change the terrain of traditional media." Kevinburton, founder of Tailrank's website, told Internet Weekly. And he is also the founder of another popular Web2.0 website rojo.com.

Quite controversial innovation

New entrepreneurs such as Kevinburton are common in this circle. This group of tech fanatics, known as "Geek," has always had a very sharp sense of the Internet, making the most cutting-edge application patterns always associated with strands of thread.

But that is not what critics of the bubble can endure, but these people are using some of the latest internet technology "casually" to create an innovative function, and a large investment in VC. "The worst part of Web2.0 is that it doesn't have any business model," Yahoo mobile industry strategist, senior American blogger Russellbeattie in his blog. His view represents a lot of people's ideas-they don't object to the existence of Web2.0, but they resent the phenomenon of "functional accumulation but no business model".

Another popular model-mashup by Russell is that some developers use the open APIs and Web services offered by large companies like Google, ebay and Amazon to build their own new platforms.

Simplyhired is one of the more successful thousands of-hybrid sites. It integrates the content of Google Maps with agencies such as the Pay Research website (payscale.com), social networking Communities (LinkedIn), and forms a vertical recruitment search site, which is now popular among users and is already one of the top three in the US recruiting web site. It has gained 3 million of billions of dollars in venture capital and has done a good job in mobile recruitment search.

In fact, a large number of mixed-race sites and phenomena have been paid attention to, but also focus on the relevant business exploration. In mid-February, the Mashupcamp conference was held in the heart of Silicon Valley, Mountainview, Calif., to discuss topics such as the definition and business model of the hybrid Web site (Mash-ups). It is undeniable that the open sharing of network services makes the whole network become an interoperability platform, but also reduce the starting point of entrepreneurship, enrich the innovative model. As the CTO of the OReilly Publishing company said, "It's full of exciting ideas, and it's like a big test ground." ”

Network is not the end point

Everything is constantly being hit by the fast-growing network of ideas. After Skype, other new phones that have been combined with the internet have been sprouting, each of which is enough to make the traditional telecoms industry feel a headache. Fonality is an open source phone software that allows users to spend 100 of dollars on a small box that the PC can use to simulate a telecom's switching system, at a price of 1/5. Another Vivox software that uses peer-to-peer sound transmission technology to integrate sound, video, communication and social networks into the data network is a step closer to Skype's service.

Innovation in the web has no boundaries. Television and telephone are all in harmony with the Internet. Some desktop and large-scale enterprise management in the network glow of new luster. Instead of a bloated and complex application, the web's alternatives make it possible to seamlessly integrate programs with audio and video, as well as ease of use, such as drag and drop. To provide the network application suite of 37Signals For example, it seeks to interface the simplicity and elegance, together with the original Google.

In addition, some large management software and business suites also use the network as the terminal for applications. Jigsaw is a Web site that provides sales staff with a Business contact data sharing platform. Each user who accesses the site can add a contact to the site and get an award point from it. The Web site's business model is very interesting, it uses the network platform to achieve the sharing of information, but also through the charging of registered users to obtain profits.

Another Salesforce website has done its best to serve the software as a service. It allows users not to buy the entire set of CRM software, but only "rent" their own required modules, so that users do not have to worry about complex hardware and software upgrades. At present, IBM, Oracle and other manufacturers have taken notice of the move, and to make corresponding countermeasures, which will hopefully change the future of business software.