For a new site, the exchange of links is actually a better way. Because when your site is not ranked in the search engine, you can hardly expect others to automatically link to your site because they like your content. You can only actively contact other websites to exchange links.
Every day I received no more than twenty or thirty requests for exchange links. But I refused 99% of the request.
I will delete the email immediately if any of the following conditions are true.
1 The content of his website and your site is not relevant. If not, delete it.
2 Do you think you can get any traffic from the page he's connected to you? Even once a year is clicked. If not, delete it.
3 on the Web page that he attached to you, there was no link in English or links in the Web site, if any, delete it.
4 on the page he connected to you, whether the page title appears a link, if any, delete.
5 Go to the homepage of his website, you can find the page that connects to your website. If you can't find it, or if you need to click more than two times to get it, delete his e-mail.
6 in the previous step to find the link page, the home page to link page link text is not a friendship link, or exchange links and so on. If yes, delete it.
7 Link to your site, is not with the other dozens of or even hundreds of sites piled together. If yes, delete it.
8 Connect to your page PR is not at least in more than one. If not, delete it. Some stationmaster is proud to say: my website is PR5. But he even came to the Web page is only 0, then your homepage PR5 what use?
9 Check that link page, in Google and Baidu has no page snapshots. If not, or a snapshot of the page is two months old, delete it.
10 He suggested you from which page to connect to them, is there any reason? If not, delete it.
11 take a look at his website and connect to other websites. is not even to what a mess of passion movies, ringtones download, slimming pills and so on. If yes, delete it. (Update: Please see 25th, 26 reviews)
12 He is not already ready to link to you. If not, delete it. I received too many emails saying: do it to my link, I will link to you. Please, you contacted me first, you don't link to me, write me what letter. Unless your site is very important, the PR value is very high. This should be a minimum of respect.
Through these steps of filtering, in general, 100 Friendship Exchange link request, only the remaining not more than one.