[Internet learning] How to Increase the googlepr value of a website
Source: Internet
Author: User
Another reason for Google's popularity is its website indexing speed. Submit your website to Google until it is indexed by Google. Generally, it takes only two weeks. If your website has already been indexed by Google, Google will usually traverse and update (reindexing) Your website information once a month. However, for websites with a high PR value (PageRank), the Google index cycle is shorter. Google's indexing/re-indexing cycle is shorter than most search engines. This allows the website administrator to edit and modify the page attributes of the website, such as the webpage title, the first few lines of text content, the big title, and keyword distribution. Of course, there are also the number of external links. Then they can quickly find out whether the changes made to the web page are successful.
Because Google is so popular, you need to know how Google's search engine works. If you don't know how it determines your ranking, those sites that are just a little familiar with Google's ranking algorithm will be better than your ranking. Now let's take a look at Google's ranking algorithm.
Google's ranking algorithm mainly uses two parts. The first part is its text content matching system. Google uses this system to discover webpages related to the search term entered by the searcher. The second part is the most important part of the ranking algorithm, that is, Google's patented webpage-level technology (PageRank ).
I will first introduce how to make websites highly relevant, that is, the algorithm of matching part of text content: Google will tag its title (META title) when searching for keywords on a website) the keyword that appears in. Therefore, make sure that the title tab of your website contains the most important keywords, that is, the content of the webpage title should be determined around your most important keywords. However, the title of a webpage cannot be too long. Generally, it is better to be between 35 and 40 characters. As we all know, Google does not use meta tags, such as keywords or description tags. This is because the text used in these meta tags cannot be seen by actual visitors. In addition, Google believes that these meta tags will be used by some website administrators to maliciously place some popular keywords irrelevant to their websites, and in order to improve their website's ranking of irrelevant keywords, in this way, more visitors are obtained through improper means.
This feature does not support meta tags, meaning Google will generate a description of a website from the first few lines of text on a webpage. That is to say, you 'd better put your keywords or key phrases above the web page, so that if Google finds them, it will increase the relevance of your website accordingly. Once Google cannot find such related content, it takes a lot of effort to make other parts of your page relevant.
When determining the relevance of a website, Google will also consider the keyword density of the text content in the webpage keyword density ), therefore, make sure that several keywords and key phrases appear throughout your web page. But remember that the keyword density of 6-10% is the best.
Other strategies for increasing page relevance include adding keywords in the title content and adding the keywords in the content as rough as possible. Google also indexes the alt attribute text of the image and counts it into relevance calculation. Therefore, you should include keywords in your alt attribute to increase the relevance score of the website.
The last trick to increase page relevance is to include your keywords in external text links on your website. Adding keywords to external text links can effectively increase the relevance score of your website (in Google's PageRank technology description, it is also mentioned that the external links of the website will be analyzed and included in the correlation when calculating the webpage level ).
How many keywords should a text link contain? This is a matter of opinion and wisdom. However, I have noticed that many websites have provided text link content in their SWAp link areas. For example, "you are welcome to establish a link to this website using the following code ."
The above describes how Google calculates the relevance of websites and how to increase the relevance of websites. But how does Google use to measure the quality of a website? The answer is-Google's agerank system.
PageRank is taken from larrypage, the founder of Google. It is part of Google's ranking algorithm (ranking formula) and used to identify the level/importance of webpages. The level ranges from 1 to 10, and the Level 10 is the full score. The higher the PR value, the more popular (more important) The web page is ). For example, a website with a PR value of 1 indicates that the website is not very popular, while a PR value of 7 to 10 indicates that the website is very popular (or extremely important ).
When calculating the website ranking, PageRank takes into account the number of external links of the website. We can say this: the more external links a website has, the higher its PR value. The higher the level of external link sites (if Macromedia's website is linked to your website ), the website's PR value is higher. For example, if ABC. COM has a YZ. com, then ABC. com website must provide some good website content, So Google will. com as its link to ABC. com site vote. You can download and install Google toolbar to check your website level (prvalue ).
Does it mean that the higher the number of external links of a website (more votes are obtained), the more important the website is. Therefore, when searching with keywords related to the website, will it get a higher ranking? -- A big mistake.
Google's emphasis on the number of external links on a website does not mean that you can establish a connection with any website without policy. This is because Google is not simply determined by the number of external links to the website. In that case, all website administrators have only one thing to do-crazy exchange of links and try to get the most external links. Google described it as follows: "Google is not only viewing the number of votes on a website, but also the number of external links on the website. At the same time, it will also analyze those voting websites. If the PR value of these websites is relatively high (important), the websites that they vote for can benefit from (or be important ).
Is it true that a website has a higher website quality and a higher PR score, and the more external links it has, the better? -Not all.
It is wrong because-Google's PageRank system not only considers the external link quality of a website, but also considers its quantity. for example, for a website X with a certain PR value, if your website y is its only external link, google believes that website x regards your website y as its best external link, which will give your website y more points. However, if website x already has 49 external links, Google believes that website X only treats your website as a 50th better website. Therefore, the more external links you have on your external link site, the lower the PR score you get, and the inverse relationship between them.
This is because-generally, an external link site with a PR score greater than or equal to 6 can significantly increase your PR score. However, if this external link site already has 100 other external links, the PR score you can get is almost zero. Similarly, if the PR value of an external link site is only 2, but you are the only external link, then the PR value you get is much greater than the PR value of 6, the number of external links is 100.
The problem now seems to be more and more complicated. It doesn't matter. Look at the formula below and you will fully understand it. It just requires a little mathematical knowledge. First, let's explain what is a damping factor ). The damping factor is the actual pr score you get when you vote or link to another site. The damping factor is generally 0.85. Of course, it is insignificant compared to the actual pr value of your website. Now let's take a look at the formula for calculating the PR score:
Pr (A) = (1-D) + d (Pr (T1)/C (T1) +... + Pr (TN)/C (TN ))
Pr (a) indicates the PR score added to your website based on the PageRank system from an external link site T1; PR (T1) the PR value of the external link website. C (T1) indicates the number of external links of the external link site. Everyone should remember that the voting right value of a website is only 0.85 of the PR value of the website, and the 0.85 weight is evenly allocated to each external website connected to it.
Suppose a website named akamarketing.com is linked to XYZ. com, a website with a PR value of 4 and a number of external links of 9. The formula is as follows:
Pr (aka) = (1-0.85) + 0.85 * (4/10) Pr (aka) = 0.15 + 0.85 * (0.4) Pr (aka) = 0.15 + 0.34 PR (aka) = 0.49
That is to say, if my website gets a link with a PR value of 4 and a number of external links of 9, my website will get a PR value of 0.49.
Let's take a look. If my website gets a link with a PR score of 8 and a number of external links of 16, then my PR score will be PR (aka) = (1-0.85) + 0.85 * (8/16) Pr (aka) = 0.15 + 0.85 (0.5) Pr (aka) = 0.15 + 0.425 PR (aka) = 0.575
The above two examples show that the PR value of the external link site is important, and the number of external links of the site is also an important factor to consider.
Well, you don't have to remember the above formula. Just remember: When building external links for your own website, you should try to find websites with a high PR value and few external links. In this way, the more external sites such as your website, the higher your PR value, which significantly improves your ranking.
However, to increase your PR value, the most important thing you should do is to submit your website to dmoz to include dmoz, that is, ODP (Open Directory Project.
As we all know, Google's PageRank system is particularly important to those portal network directories such as dmoz, Yahoo, and looksmart. Especially for dmoz. The dmoz link on a website is as valuable as a piece of gold for Google PageRank. At this time, the PR score of the dmoz directory page containing the website also becomes insignificant. I have seen some sites, because they are indexed by ODP, which doubles their value, and their PR score is immediately increased on Google. This is because Google uses its own ODP version as its website directory.
ODP links are very important to PageRank. If your website is indexed by ODP, it can effectively improve the page level. Believe it?
Indeed. Search for any word on Google, and you will find that among the first 10 sites of the search results provided by Google, seven or eight of them appear in the Google directory at the same time. This fact is enough to show that if a website is not indexed by ODP, it should not expect to get too many visits from Google.
It is not difficult to submit your site to ODP and include it. It takes more time. Make sure that your website provides good content, click "add site" under the appropriate directory of ODP, and follow the prompts to proceed step by step. At least make sure that your index page (Index
Page. I said "at least" because although ODP claims that they only include your index pages, in fact there are many websites with 5 to 10 pages on ODP. Therefore, if the content of your website involves a few different pieces of content, you can submit the webpage of each content to ODP separately-but remember that "speed is not up to speed ". After Google updates its directory, you can see what changes will happen to your PR value.
If your website is included in Yahoo and looksmart, your PR value will be significantly increased. For "yahoo submission Tips", if you have time, read the following article "Yahoo website submission Tips ".
If your website is non-commercial or almost completely non-commercial, you can use zeall.com to include your website in the famous network directory looksmart. I personally like zeal. com, just as Google also obtained search results from dmoz, looksmart also obtained a non-commercial search list from the zeal network directory.
Let's continue-I submitted akamarketing.com to zeal on Tuesday and it appeared on zeal on Thursday morning. On Monday, I checked my log files and found a large number of nominations from looksmart. It was already included in looksmart. Later, I checked my logs and found that msn has updated its own database based on the looksmart database, in addition, the improved ranking also brings me a lot of visitors. Think about it. In six days, my website appeared on zeal, looksmart, and MSN. If you have a non-commercial website, do not forget to submit your website at zeal.com!
Before submitting your website to zeal.com, you must pass a member testing test. Don't worry. This test is very simple. If you are a website administrator and your website has been included in the three well-known network directories dmoz, Yahoo, and looksmart, I guess your website has a relatively high PR value, in addition, the search ranking will not be poor.
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