Programmer training How to build a personal brand

Source: Internet
Author: User

The small individual, also has its own brand.

NET red Economy era, everyone can achieve their own brand, everyone can become the Reds. In troubled times, should not only a picture of the same plastic surgery beauty, but also some practical work of the program ape.

Why should a program ape build his own personal brand? Imagine that one day you use Apicloud to develop a new app that is more aesthetically pleasing, more concise, and more user-appealing than the app on the market. But then you need to find the people who use the app, and you can't push it into the market. followed by a similar function but not your beautiful and practical software, but because of the developer's fame a gun and red. You have to remember that when Mruby wrote a readme.md, he got thousands of star.

You say I just want to write the code quietly, do not want to start a business. Is it not necessary to build a brand in the journey of writing code?

A picture tells you the path to the advanced ape, to make you realize that all roads need fame and fame:

Back to the point, for a program ape, ID is our brand. Before we build our cross-platform voice platform, unify one's own ID, so wherever it is, this ID is me, I am this ID. For example, Apicloud's front-end engineer children's shoes in the outside of the ID unified "Siege Lion right", the avatar is always a handsome sage.

And then we started building the platform, where we could make a sound:

    • ? Github
    • ? Personal blog
    • ? Weibo
    • ? Segmentfault
    • ? Know
    • ? Public number
    • ? Pinterest (or inking)

Wait a minute

The building is complete and we need to continue to make sound on these platforms. It is very difficult to start writing long-term content, as we start from the notes, whether it is the hand of the project notes, or the recent learning of new knowledge of the notes, so that not only for us to accumulate a lot of writing material, more help our daily study and work.

Second, the content of an article is a good title. A good title must contain the keywords that can be searched for us. For example, if users want to search Apicloud which UI modules are included in their articles, and the title in their own article contains exactly "Apicloud" and "UI module" Two keywords, this article will undoubtedly be included in the search engine in a conspicuous position. As to how to make every article and even personal blog ranked first, that is the topic of SEO.

It is worth noting here that when you build multiple sound platforms, choose 1 or 2 of them as the main platform (typically choosing a standalone but long-standing platform, such as a personal blog or GitHub), so that other platforms have links to important platforms for diversion. Especially for platforms like Pinterest, or some headlines (such as developer headlines, nuggets, etc.), adding the original link to a personal blog after each article will be a multiplier.

In the process of building fame, pay attention to the use of external forces, to take out one or two of the very good content, focus on the IT micro-bo or the public to contribute, or submit to open source China, Cocoachina News section, they will not only signed after the approval, but will be in the article outside the chain to go out, Using external forces for proliferation will be a small burst of growth over and over again. Of course, the premise of all this is that the content should be attractive enough.

Join the program the Ape community is also a very good way to spread, from time to time to throw their own excellent content, they will not only help you to forward, but also in the exchange to provide you with more material.

In addition to the proliferation of content, code is the most powerful embodiment of the program ape. Dropping the content of the different technology stacks that you're trying to put on GitHub, along with proper documentation and blogs, becomes a good demo. More than that, however, more and more people are starting to find talent on GitHub because they are willing to pay and are willing to separate. Once because of the project on GitHub:

    • ? Apply Webstorm Open Source license
    • ? Review English edition Books

The project on GitHub is more than just a few libraries:

    • ? Libraries and frameworks: and jquery
    • ? Systems: such as Linux, HHVM, Docker
    • ? Configuration set: such as Dotfiles
    • ? Assistive tools: such as Oh-my-zsh
    • ? Tools: such as Homewbrew and Bower
    • ? Data collection: such as free programming books,you-dont-know-js,font-awesome
    • ? Other: Resumes like resume, blog

In summary, what a program ape needs to do to build a brand is:

    1. To create your own ID
    2. Build a cross-platform voice platform
    3. Continuous release of premium content and code
    4. Main platform focus on optimization, other platform for the main platform for a variety of ways of diversion
    5. Infinite loops 3rd and 4

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Programmer training How to build a personal brand

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