Talk about the frequency of blog update

In many factors that affect blog viscosity, the frequency of blog updates may be the most overlooked but the impact of one of the most important, it is true, fundamentally, users like a blog or not, based on the quality of their content, and the blog update frequency does not have much relationship, but, The content itself does not effectively translate the new users who are attracted to the site's loyal users--not many bloggers would like their users to read through RSS instead of visiting the site? -and maintain user loyalty over the long term.

Simply put, no matter what channel a user comes to your blog, for example, search engines, links to other blogs and even friends of the mutual recommendation, may be interested in one or several of your article content, but this is not enough to allow users to form the habit of visiting your blog every day: Habit is to develop the time, in the formation of habits, The renewal frequency of the blog plays a subtle role. If your blog is updated every day, users will form a daily visit to see new content, message habits; If your blog is updated once a week, the frequency of user visits can only be in weeks.

relatively consistent update frequency to consolidate user loyalty

So, how to update the frequency is appropriate? This question we have previously in the blog to update the frequency of thinking has been discussed, simply from the number of updates to see the frequency, such as a day update 10 or 10 days update once, not much significance, it is important that the blog is not in the long-term to maintain the user has been accustomed to update the frequency. This has little to do with the loyalty of new users--unless the user is extremely interested in it--but it is important to maintain a loyal user base in the blog and to avoid differentiation and loss.

For example, your blog has been updated every day, users have been accustomed to such an update speed, you suddenly reduce the frequency of updates to once a week, it will inevitably bring the loss of users: perhaps a considerable number of users in the first few days can not see the new content will be away from you. --rss subscribers may be less affected, but there are similar effects.

consistent update frequency is easier said than done

Perhaps for the vast majority of blogs, to maintain a certain frequency of updates, it's not hard to stick around for months or even longer--except for a lazy person like me--even if I just find some of the currently defunct, unattended blog sites, the update rate is fairly stable in the first few months, but then it gets slower and even quits.

There may be a number of reasons for this, such as selecting a topic of interest to you when choosing a blog theme, and the subject has a considerable knowledge of the reserve, but with the extension of time, fresh vigor and passion burn out, the original knowledge of the reserve exhausted, still unavoidably will encounter the bottleneck of the blog, can not continue to maintain the usual frequency of updates, or, Either change the subject or impostors.

And more importantly, the blogger's own efforts and diligence.  From this angle, moonlight blog is I admire, in nearly three years of time basically can keep or slightly more than a day a post update speed, this is quite not easy, of course, there are a lot of bloggers to maintain a higher frequency of updates, but I think they can persist three years later I admire them! --a joke.

Perhaps, this also with the blog for its own goal-setting, if the goal must be very hard to achieve, while the blogger has to achieve the goal and "work hard" determination and perseverance, may give himself the motivation to adhere to.

How to maintain a consistent and stable update frequency for lazy people like me, is always the biggest problem, even if set goals, the goal of flexibility is also very large, can always find a reason to slack off. Perhaps, should like "swordfish" in that way, imagine a gun to the head, so, don't say one day update frequency, higher is not impossible, just "can't bear" to push himself to that extent.

Update frequency and content quality

To maintain a stable update frequency, there is also a sensitive topic, that is, if in the incompetence or very reluctantly, in order to ensure that the update speed and have to give up or part of the quality of content, is not a wise choice?

Theorists may say that the update frequency and content quality is not contradictory, not the fish and Bear's paw, but in fact, the two are often conflict, there is a choice of choices.

Although it is not possible to say that the higher the blogger's investment level, write the content of the higher quality, but in comparison, to provide high-quality content, bloggers need to understand the corresponding background, to carry out a certain research, testing, analysis and so on, it will take time, may have to give up the renewal frequency of the stability of the price.

How to choose is always a problem without answers, perhaps, more to see the target users of the blog, if the target user is accustomed to fast food reading, then, wishful thinking to provide the so-called "depth" content is a bit wrong feeling. However, in any case, the blog should always have a certain number of key content, which is to obtain authority and user recognition of the basic guarantee.

Original address: http://blogsdiy.org/2007-09/posts-frequency/