with the universalization of the company's data collection, as well as the practical application of big data analysis, more and more of the "Data Analyst" position appears, according to the data analysis output relatively reasonable recommendations and conclusions. A new post has been added to output a subset of demand sources based on data.
Product Manager Learning
in Start-up small companies, there may not be a breakdown of the job, and the product or operator takes care of the job. However, regardless of the size of the company, there are user data records in the database, see how to adjust the application.
Data Analysis independent of a position, the trend of data application will become more professional. Before we had a product colleague who was responsible for the report, his job was to apply the data resources of the database according to the reporting requirements. The job content is overlapping with the data analyst's work, and the two future trends may converge into the same position.
"Everyone is a product manager," can be said to be a product of the content of the book, but also bring fire to this position.
during the first two years of the internet entrepreneurship Boom, a group of product personnel also poured in. There are graduating students from various professions, as well as those who transfer products from other posts in the Internet industry. A variety of training courses on "Product managers" and axure teaching courses are also doing well. Due to the lowering of the threshold, there are also simple prototype tools such as the ink knife.
Although now there are recruit fresh product personnel, product specialist assistants and other junior product personnel, but now the examination, the threshold is more and more high, not only the need to use the prototype tools, more emphasis on the assessment of Thinking mode. Product job is very focused on the consideration of personal thinking logic work, pay attention to the personal world view and methodology, so the output of the same demand, each product person may make the function is different.
now the recruitment of Product manager requirements, generally is to 1-2 years of a particular aspect of experience, more than 3 years of work experience. Generally a more mature product personnel, need to work in a project for at least 2 years to understand the direction of the product industry trends.
0-1 years of experience can only find product specialist, product Assistant position, work experience less than 2 years of product personnel, come out to find a job or more embarrassing, full 2 years can be slightly open starting from.
More than 3 years of experience in product personnel is more popular, many companies recruit products are more than 3 years of experience, basically over the 3-year hurdle, a lot of posts can be delivered.
3-5 years Product Manager, the initiative will be relatively large. More than 5 years of product manager, you can see the Senior Product manager or product director of the past. The way to increase the product position is still more clear. Product director for the product of the rise of the way, it should be capped it. At this time, many people will go to management post, or accumulate a certain amount of resources to come out to start a business. That's the way my ex-boss product director is.
The previous generation of product personnel, and the next generation of product personnel, there are some differences between the place.
The previous generation of product personnel, from all walks of life into the Internet tide, in which to act as a product job. With close to the user's first-line sales experience, or empathy very strong technical staff transfer products, accumulated a lot of very valuable experience and process passed down. But each product person's methodology is different, the process gradually by the big company out of the product personnel to lead the formulation, small company fast-running process may not be so formal.
now the Wild product manager Getting started will be more and more difficult, but because the product of this position does not have the relevant professional direction of the rules, if you want to go back to study, I will consider psychology, will be more close to the product work of the user thinking, empathy. Skilled product personnel will also be more popular. If the students want to enter the product of the post, you can focus on the key to try to chop thorns into the major companies of product internships or product training students and other posts, this can be concerned about the annual open Campus recruitment network jobs.
now the recruitment of product personnel, responsible for the content is more "nail type", focus on doing a function or a direction. For example, search product manager, responsible for search function, Shopping cart Product manager, responsible for shopping cart. Typically large companies have this product architecture, with each team focusing on one function. But to be able to fade in the entrepreneurial boom, in the present more than two years of the company has not been many, left is more mature through the B-wheel company, also began to recruit nail-type product personnel.
Some start-ups, in order to save labor costs, the boss to take charge of the product this piece, no special product manager this position. Some companies ask for a 3-5-year experience but only a few companies with 1-2 years of experience pay. Although high salary may not be hired to get good talent, but the low salary is probably straightforward is difficult to hire to the excellent talent.
in the Internet company for all these years, have seen a lot of pie, they have also painted a pie. Project reliable, really profitable good start-up projects, really few, rely on the project itself is difficult to impress the more high-paying products and technical personnel,
But as a recruiter, you also have to eyes peeled. Regardless of product experience, the quality of products in the market is uneven, the ability to match the product position is very important. I have met a very good product manager and have met a very poor product director. An internet company is well developed and does not necessarily rely on good product managers, but bad product managers are likely to bring your products into the ditch.
engaged in the product manager for nearly two years, said more is not much, but there are some "occupational diseases". For example, iterative thinking and things scheduling, prioritization, see the problem immediately want to solve the problem in a way, often do plan B, and so on. For me, there are some positive aspects of the impact.
The bad influence is also true occupational disease, shoulder neck strain and other body sub-health aspects. Products are not easy, and the line and cherish it. I still love this line.
Some people ask me why I do the product of this position, I replied, because it is very interesting, every day to write different requirements, work content is not repetitive creative, and can put their ideas into practice, there are data validation results. Due to the large number of users, some small changes to the conversion rate of the impact is more obvious. While most of the daily work is mundane, it's cool to make a favorite feature, improve conversion rates, or optimize some small places for compliments and so on.
Make yourself happy and let users use it. Share with the product staff.
The future of "Product manager"?
