The Moon God small Fat: The medical website optimizes editor to be injured

For the optimization of the medical website, the content of the website is crucial, or the sentence "content is king", then, for more hospital optimization webmaster, how to better content, retain patients, is the key, and this month, God little fat from here to share a few experiences, I would like to share my experience in the second place of skin disease for 2 months.

1th: Web site editing is more than just content updates.

Many beginners think that the work of website editors, is a simple update, in fact, is not the case, because many sites, especially the medical site more needs of the conversion rate, because patients need to pass this article to understand the hospital, understand their own illnesses, more important in the end can pass your hospital therapy to solve their own pain , so, the site editors need to know what patients need, this is the key to update the content of the site.

2nd: The content of the website needs to be close to the patient.

Perhaps many editors will say that what we write is related to the patient, so, OK, is the probability of the content being reproduced high? is the probability of being browsed is high, the conversion rate brought to you is high, with these three questions reference, you naturally can contrast, your article is not close to the patient, such as diabetes, Many patients need to learn about the normal care and diet of diabetics through the Internet, and these content will with, Spring and autumn seasons and other terms different, and this is a way of thinking, so as to allow patients to retain, of course, will also collect your article, or even to help you reprint to the QQ space or other places, it is less than the effort, Webmaster Net article is a lot of reprint, also inseparable from this point.

3rd: Website editors should be gradual.

Many network editors feel that doing optimization is simply content editing, and hair outside the chain can be, in fact, is not so simple, network editing is an important site promotion, high-quality content to attract repeat customers, but also greatly enhance the site's PV and conversion rate, and even the brand of the hospital website to play a role in fuelling.

For example, 2 flower net their website plate has a lot of editors, each article has strict normative system, so by a lot of girls love, this is undoubtedly the power of network editing.

Hope that more webmaster, editors can attach importance to this job, adjust the focus of work, because we need to be the recognition of the browser, only then the site will be more and more away, the better to go, www.pb39.com Webmaster original, reprinted must be annotated copyright, thank you!