Types of Business decisions
Zhang
There are two kinds of enterprise decision making, one is strategic decision and the other is tactical decision.
Enterprise strategic decision-making is about the direction of enterprise development, development goals and the choice of development planning. The scope of strategic decision-making has been mentioned in the chapter "Clear strategy", which is summarized as follows:
Direction selection:
Where the enterprise goes, it must make a clear choice at the beginning of its establishment. Determine the mission, vision, or increase the enterprise mission, enrich the corporate vision, is the direction of choice. Once determined may be permanent.
Policy options:
Enterprise's talent policy, brand policy, quality policy, security policy choice. Once determined, it will remain unchanged for a long time.
Solution Selection:
The decision-making option is a bit of a sense of comprehensiveness. It can be single-column, such as the company's establishment of a feasibility plan, the core values of the enterprise choice, investment plans, the company's opening program, etc., can also be dispersed in all the following types of decisions, all decisions have a variety of options.
Product selection:
The product selection here includes service options. The only reason for an enterprise to exist is to be able to provide products or services, or else the business will cease to exist.
Market choice:
If the enterprise is born because of products, then can survive on the market. The importance of the market to the business is evident.
Channel selection:
The way or path that the enterprise transports the product to choose.
Partner Selection:
To start a business, you need to choose a partner, and you need to choose partners for your investment.
Executive choice:
Talent introduction or selection decision.
Talent Development Planning:
Talent Development and investment decision-making.
Financing options:
Private equity, public offering, personal borrowing, bank lending decisions.
Price policy:
High-priced strategy, low-cost strategy, mid-route or cheap choice.
Remuneration policy:
Leading strategy, follow-up strategy, average strategy, and variance strategy selection.
Technical choice:
High-end technology, low-end technology, Volkswagen technology, hybrid technology, technology innovation choice.
Quality Standard:
International standards, national standards, industry standards, enterprise standard choice.
Service Standard:
High-end services, public services, differentiated service options.
Brand Planning:
Innovative brand, Agent brand, international brand, well-known trademarks, famous brand choice.
Safety standards:
Primary standard, level two standard, level three standard choice.
Transformation options:
Growth Enterprises will encounter the choice of transformation, entrepreneurial frustration will also face the choice of transformation, industry reshuffle, national industrial policy adjustment will also face the choice of transformation.
Project selection:
Technical transformation projects, infrastructure projects, innovation projects, management project selection.
Manage Upgrades:
The inevitable choice after the enterprise develops to a certain stage. A management upgrade option is required to scale up, increase personnel, or increase costs and reduce efficiency.
Risk Control:
Fund risk, talent risk, policy risk, security risk plan choice. Before you can prepare yourself for the precaution.
The above strategic decision-making does not need to be made by enterprises at once, but to remind the business leaders to have different choice points in different stages of development. Moreover, the types of strategic decision-making vary according to the nature of the enterprise and cannot be exhausted.
Tactical decision-making is the method choice or standard judgment that employees make when they implement strategic decision. In the enterprise's established strategy, the head of the enterprise also has tactical decision, but can not exceed the scope of the enterprise system, also can not be ultra vires. The variety of enterprise tactical decision-making can also be said to be a collection of job responsibilities of all employees in the enterprise. Every employee in the performance of his duties will face the choice of work style, quality of work, work transfer or report, and every moment is possible, the range of tactical decision-making is neither necessary nor impossible.
Unclear accountability is the source of management chaos. Therefore, it is necessary to differentiate strategic decision and tactical decision. It is also the inevitable choice to free the business leaders from the trivial affairs. Let business leaders focus on big things, Think big things, the big thing, is to let business leaders grasp strategy, set strategy, adjust strategy, grasp the direction of enterprise development. Business leaders if you are stuck in business all day, enterprise management must be inefficient, the enthusiasm of employees will be greatly discounted.
"All duties, accountability" starts with the decision classification. For example, if you use your boss to sign a pen, it may be the least effective way. First, employees can not see the boss at any time, will increase staff waiting time, second, the boss can not everything hole Ming, approval form with a dummy, not only can not control expenses, and increase the boss work burden, but also may increase expenditure-because all need the boss to sign the reimbursement is not the cost standard enterprise, No standard means that staff expenses can be discretionary, conscious of the low expenditure, unconscious is often high expenditure. In this case, the establishment of the standard of funds is a strategic decision, according to the standard reimbursement is tactical decision. The former is the responsibility of the head of Enterprise, the latter is the responsibility of accounting. And if the development of talent planning is strategic decision-making, recruitment of specific personnel is tactical decision-making. Making a sales policy is a strategic decision, and how to sell the product to the customer is a tactical decision.
Decision classification, the boss is not tired. Is the experience summary, is also the management principle.
Categorical decision-making, simple process, unified management, low efficiency. Readers can learn from the following two reimbursement flowchart comparisons.
Attached: Reimbursement Flowchart 1 (the status of the process before the Enterprise decision classification)
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Attached: Reimbursement Flowchart 2 (Enterprise decision classification after the reimbursement process)
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Types of Business decisions