2013 China online medical market size reached 6.61 billion yuan

Summary: Event playback: December 23, 2014, the "China Online Medical Market Research Report 2014" published by Yi Zhi Ku, the research report objectively presents China's current status of online medical care, user attributes, business model, competition analysis and development trend.

Event Playback:

December 23, 2014, the Yi-chi think-tank released the "China Online Medical Market Research Report 2014", the study from China's online medical status, user attributes, business model, competition analysis, development trends, and objectively present the development of China's online medical industry.

Analysys Analysis:

The Internet of medical industry has undergone the evolution and development of medical informatization, online medical treatment and mobile medicine, and has realized the medical innovation of enterprises in the Internet field. Among them, the online medical treatment is the medical Internet innovation bearing, it includes the Internet, mobile Internet as the carrier and technical means of health education, medical information inquiries, electronic health files, online disease counseling, electronic prescriptions, online pharmacies, tele-consultation, remote treatment and rehabilitation and other forms of health care services. At present, online medical care has shown steady growth and has become a promising area for long-term development. According to Enfodesk, the China Online medical Market Special Report 2014 data show that 2013 China's online medical market size reached 6.61 billion yuan, a 22.6% increase from 2012, is expected to increase to 8.38 billion yuan in 2014, the same year growth of 26.8%. With the rapid development of mobile medicine, online medical enterprises to speed up the layout of mobile medical care, the future of the Internet medical market share will decline year by year.

"China online medical Market Special Report 2014" On the industry Status quo, user attributes, business models, competition, and so did an objective presentation, specific as follows:

With the PC end as the traffic inlet, the mobile end is the service channel

At present, the online medical market is in the market start-up period, the online medical enterprise transformation of mobile medicine has become the driving force of industry development, thus forming a PC-end as a flow portal, mobile end as a service channel of the on-line medical system. According to the digital consumer radar in China, the number of users in the online medical website monitored in October 2014 showed a quick question to the doctor, a medical-seeking drug network and 39 health nets, respectively, to 1539.8, 1228.9 and 11.434 million listed before three; among them, quick ask Doctor mobile app's concurrent user coverage reached 147,000, good Doctor online mobile app for 109,000 people, Clove Garden's medicine assistant app and Clove Doctor app all reach 177,000 and 150,000 people. In addition, the registered network under the micro-medical app, 39 health nets under the Medical assistant app and seek medical advice network under the doctor's asked the app to become a rapid development, transformation of mobile medicine prominent case.