Absrtact: A lot of SEO optimization is engaged in personnel, the site of the three labels of the writing skills are very concerned! including myself. Many people do rankings from three major labels, especially before 2010, casually in the three major tags in the stack of keywords will get
A lot of SEO optimization engaged in personnel, the site of the three labels on the writing skills are very concerned about! including myself. Many people do rankings from the three major labels, especially in the 2010 before, casually in the three tags in the stack of keywords will get a good ranking, but with the advent of SEO, Baidu is also constantly adjusting. Lead to the word now stack keyword will be judged as transition optimization, then say personal to the current site three labels new layer of concept bar.
I. Title
According to Baidu search engine guide shows that the title of the Site keyword optimization can be added, that is to play a very good role. But how do we do it in the headlines?
1. First, the title must appear you want to optimize the keyword, if you need to optimize a number of keywords, then we can use Chinese word writing skills to write the title of the site! For example, you want to optimize the keywords are: "seo optimization, seo training, seo company, shenzhen seo optimization, shenzhen seo training, Shenzhen SEO company. So many keywords, we can use the word segmentation method. Directly written: "Shenzhen SEO optimization Training Company" can be matched accordingly. Of course, the same word for the same keyword site, the advantage will fall a little bit! But we can go beyond them in other ways!
2. The character of the title should be controlled within 55 characters, why do you do it? Because more than 55 characters, the display on Baidu will appear "..." symbol, so that the user experience is not good, the user simply can not see your entire title. As shown in the figure:
Ii. description
Describe how much it means to optimize keyword rankings. No longer like before, in the description of the keyword, the optimization rankings also play a big role. Now the description of the site is just equivalent to a slogan! Of course, it's best to be able to add or match the keyword in the advertising language. All advertising language is advertised, the purpose is to attract users ' attention and curiosity. So that it gets the flow and the conversion rate. Here's a look at 2 Web site descriptions:
Can you get a description like this? It's not too long, and the display is displayed. Simple and easy to understand! Let users know what the site is mainly to do service, even contact has appeared. Let's look at another website description:
A description like this you can clearly know what their site is mainly for? If you're on the same page as the top Web site, which one would you click?
2. The same description is best controlled within 200 characters, otherwise the description beyond the 200 characters will not be displayed.
Iii. Key Words
Baidu Search Engine Guide also mentioned that the keyword SEO optimization rankings are also played a role, then why do we have to set the keyword?
1. To confuse competitors ' eyes
2. Help yourself to find the ranking
We have to do the keyword optimization ranking is mainly in the title and the Site Directory page, content page to do it. Let the search engine be clear to know that your site is related to these keywords, match.
The above is only a personal point of view, if there is any omission or wrong place, please put forward to communicate and discuss.