Commercial operation of Chinese railways finally starts with booking software

After the establishment of iron, the commercial operation of Chinese railways finally began with booking software. Yesterday, the Railway department's official mobile phone ticketing software-"railway 12306" began to test run. At the same time, the software also increased the internal purchase, news, taxi and other Third-party app applications, which the industry as a sign of commercialization.

"Railway 12306" is free for users to download, Android phone users can download directly from the www.12306.cn website, Apple mobile users can download from the Apple App Store.

Railway Department bulletin said: "During the trial operation, such as the problem of poor ticketing and so on, please understand the passengers, and the timely choice of other ways to buy tickets." "Beijing newspaper reporter in different mobile phones on the trial of the software booking, most of the time booking more smoothly, occasional page jump slow, no reason automatic exit procedures and so on. For the upcoming Spring Festival booking season, the software can withstand the test has yet to be time to verify.

Beijing Commercial News reporter noted that in the regular ticketing function, "Railway 12306" iOS version in the "More Features" option set the "Travel Leisure" channel, recommended a quick taxi, Sohu News, the United States and other Third-party app software, users click to enter the corresponding software download interface.

Quick Taxi, folding 800 and other relevant people told the Beijing Commercial newspaper reporter, and did not discuss such cooperation with 12306, may be based on the influence of their products, 12306 to recommend themselves, but also do not exclude advertising alliance partners and 12306 of the possibility of cooperation. And the United States network related to the head confirmed: "Cooperation is indeed in progress, the price is equivalent to free." ”

Some analysts pointed out that as early as the 12306 official website became China's few large traffic sites, there are commercial speculation, in particular, the railway Corporation after the market-oriented restructuring, 12306 of the site is not no commercialization of the possibility. But before the idea more limited in the purchase of ticket distribution level, and from the mobile client point of view, must have a huge user base of the "railway 12306" can even get out of other Internet companies the most commonly used commercial road: advertising, application distribution, value-added services ... are full of imagination.