Does the cloud storage vendor benefit from master Data management?

With the increasing publicity surrounding cloud computing and cloud storage providers, the problem is that SMEs should not consider using the cloud in their master data.

Why not use cloud storage vendors?

The most compelling discussion of cloud storage in primary storage is application performance. Application can be highly sensitive to storage response time. The application store has the longest response time to read and write requests, and the application runs the shortest response time. Slow application performance can significantly reduce employee productivity.

Many years ago, IBM did research on user productivity. The report measured the increase in application response time and the impact of reduced user efficiency. One of the findings is that people notice the difference between the application response time of 0.5 seconds. The study found that the party applied response time from three seconds down to 0.3 seconds when the productivity of the piglets increased.

By definition, the location of public cloud storage is located far away from physical storage. The response time applied is calculated by round-trip time, or the request that is read from the cloud storage and the time spent returning the application. There are many factors that increase round-trip time. One of them is a little waiting time, and there is no way around it. Another is the TCP/IP (Internet Standard protocol) wait time. Then there is a package loss, due to intermittent transmission and lead to time delay. It is easy to see that the performance of public cloud storage is not acceptable for a large number of small and medium sized enterprise applications. Even simple things like Microsoft Office files can make employees crazy.

So that we understand why small and medium-sized enterprises should not when yo domestic cloud storage as the primary storage, we have to see when in the SME environment when the use of cloud data storage services makes sense.

What is the meaning of using a cloud storage service?

If SMEs use cloud computing services, such as Google Docs, Microsoft Office 365, or Salesforce.com, it is useful to store data for these applications in cloud storage services. In these cases, the data store is configured with the application. Application and storage response times are the same, as applications and storage are in small and medium sized enterprises. The key issue here is the response time between cloud applications and SME users. In this case, the configured storage is not a bottleneck for user response times. Thus, cloud storage is also satisfactory if the performance of the cloud application is satisfactory.

If the cloud storage and use cloud applications are all configured, then it is meaningful to use cloud storage as the primary storage for SMEs. In addition, slow application performance makes it a bad choice to use cloud data storage vendors as SMEs.