Dell allows app software to develop "attitude" cloud computing services

With the rise of mobile intelligent terminals, the mobile phone has been a great impact on people's lives, with inseparable to describe a little too. The time for fragmentation can be filled with mobile phones, and problems can be found by mobile phones to search for answers. The mobile phone is not only the way of emotional communication, but also the means of acquiring information. In this era of mobile interconnection, I do not know how many people still maintain the habit of buying newspapers, newspapers as the main way people get news in the past, with today's many mobile phone app has gradually withdrawn from the stage of history. In the news app software, I believe you have heard the slogan "Attitude".

App development attitude Tailored user experience

NetEase News client, as the first news class software, the current number of users has exceeded 120 million, daily active users reached 40 million. To get such a large number of users, I think it is inseparable from the excellent user experience. What is a good user experience: "NetEase News App interface is not complex, the overall content of the performance is very delicate and intuitive, which for a news class software, is vital to users in the first time you can understand the content of their interest." And in the course of your use, you will find that the software does not need any learning costs, you can imagine how to operate, and it is so operating, this is what we say to achieve user experience in the heart. "This is our answer to the interview with Ms Jiang Jinghua, director of NetEase Mobile Internet department."

Jiang always said in an interview: "To develop an app, first of all to know what this app is for, and what kind of people." And for NetEase, the news has always been NetEase has a quality piece of content, so as a portal under the app software, NetEase News also emerged. In March 2011, the first version of NetEase News client launched, the use of the way of customized news, so that users according to their own interests to obtain the corresponding news. This to the market at that time the few news class software, can be regarded as unique, once released on the number of users 4 million. ”

And NetEase news Another big characteristic is Netizen's reply comment, Ginger always stressed: "This is the most valuable part of NetEase, perhaps for the current development of the app, the technology has no bottlenecks, or difficulties, so how to maintain the user's adhesion, software formation of the environment is very important, this is also netease using" Attitude "as a slogan to achieve the purpose. ”

Today's NetEase news has been the user's personalized needs to play to the extreme, through the introduction of the concept of points Mall, users browse the news every day, thread or share can get the corresponding points, these points can be exchanged in the integral Mall for various prizes, which for a news class software, is a new business model, Ginger always said that this model is still in the exploratory stage, for NetEase, there are many plans to try, cloud computing is one of them.

The attitude of cloud computing maximizes the utilization of resources

Jiang said: "For a social class of software, the server's pressure is not very large." Especially this kind of news information class software. But this kind of software also has one obvious characteristic, is uses the frequency. At work and work hours, is the peak of use, this time period server pressure will be significantly increased, and in other times is relatively small. "This has the same characteristics as the cold data and thermal data that we often mention in our data center field." NetEase is also considering how to use this feature to better utilize the resources of the datacenter, rather than running the same number of servers in idle time.

NetEase Current Data center, Ginger General Introduction said, a variety of brand servers have, server type to rack server, so how to better use these resources, cloud computing has become a very good solution. We know that the biggest feature of cloud computing is the virtualization of the pooling of resources and the provision of many applications in the form of shared services. When you need resources, configure them from the pool and use them on demand. When you do not need resources, you can return them to the pool. This for the current netease such a hybrid server data center, you can maximize the use of resources. Cloud computing can be a good optimization of the software backend data center.

Dell's attitude provides the most comprehensive cloud computing services

For NetEase, the End-to-end cloud computing solution is the best choice, as the builder of cloud computing, Dell has the most comprehensive cloud computing solution. From the server, storage to the network, composed of the most flexible solution to meet the different types of user needs, flexible solutions, can better integrate into the current NetEase data center, protect existing investments.

For Dell, one of the core principles of cloud computing is openness, and Dell has never advocated a "snake-like" cloud solution because each enterprise has its own different circumstances, and it needs to be considered when implementing cloud computing solutions, including existing infrastructure, IT management policies, financial operations models, Workflow and corporate culture, etc. So Dell also said, for netease such enterprises, must adopt an open architecture, to avoid the enterprise by the supplier "lock-in", reduce the risk of excessive technology, as well as total cost of ownership. In the interview we also learned that in the NetEase data center, NetEase deliberately used for cloud computing optimization of the Dell POWEREDGE-C series server, and Ginger has always pointed out that in the server, Dell has a dedicated cloud platform optimization products. So in the implementation of cloud computing solution, the overall optimization effect will be better.

The Dell 12th Generation PowerEdge Server, which is used by NetEase, is based on more than 7,700 customer feedback from around the world, with strong virtualization support and good performance and reliability. The Poweredge-c series is a dedicated server for cloud computing, with high-density integrated design, shared chassis, power supply, thermal modules, higher energy efficiency, and better scalability and density.

When we asked about the storage problem, Ginger is also outspoken, because he is not a technical expert, so the content of this is not very understanding, but for their own needs are clear, the first is to make their own resources to exchange, followed by the overall structure of cloud computing, Consolidate storage under this framework. Dell has given a good answer to the two demands that Ginger has always talked about.

Dell's mobile data architecture, so that the operation of the data like water, break through the island of application, to achieve a unified pool of resources, in different storage devices, media flow freely between, this for every day will produce a large number of news data in the app software, news internal data transfer will become more flexible. While Dell's EqualLogic is the world's largest iSCSI storage solution, Compellent's innovative architecture can significantly reduce storage costs and achieve continuous availability and storage virtualization of data.

Summary

For a news class software, it differs from social software in that social connections are human relationships, the larger the scale, the lower the cost of communication, the higher the opportunity cost of choosing a platform, and the news client is just a tool to get news, and as a tool, it's very replaceable, As long as there is a better tool to be replaced, so how to better optimize their resources, turn it into the driving force of innovation, news clients should consider the future factors, it is clear that cloud computing will help them to complete this step better.