Xiaomi held a new conference in Beijing

May 15, millet new conference held in Beijing, released two new products were millet TV 2 and millet tablet. Millet TV 2 is an upgraded product of the millet TV 1, the tablet is the first time for millet to get involved in the market.

Lei Jun, chairman of millet, said millet tablet has two versions, respectively, with 2GB RAM +16 GB ROM and 2GB RAM +64 GB ROM, respectively, priced at 1499 yuan and 1699 yuan, Foxconn foundry, open beta in early June.

Milky TV 2 priced at 3999 yuan, will be starting on May 27. At the same time released a complete millet independent sound system. Lei Jun said the release of the new millet products, young people will be the first home theater.

Market research firm Gartner released the latest forecast report said that in 2014 in the global market outside of North America, Tablet PC shipments will grow 38.6%. In addition, the main growth is the Android tablet, its shipments will grow 127%, much higher than the growth rate of the Apple iPad.

Since the release of the iPhone by Apple in January 2007, smartphones have been the fastest-growing product in personal smart devices, but things are changing. Gartner expects global handset shipments to reach 1.9 billion units in 2014, the largest segment of computing equipment, up 4.9% from 2013, far below flat panel.

To give up the fastest growing market, is to give up the initiative in the market, millet must cut into this market. Now is the best time.

Tablet is a mature product, product innovation space is not high; the same time, many competitors on the market, in addition to Apple, there are Android camp Samsung, Lenovo, Hewlett-Packard, Dell, Acer, Asus, and more cottage Tablet manufacturers , Many manufacturers are grabbing food in this market, it is already a highly competitive Red Sea.

Millet won the competition on what basis? Lei Jun's logic is to copy millet phone "triathlon."

Relevant person in charge of millet 21st Century Business Herald said that the current Android Tablet PC market has two problems, first, the product terminal is not too hard, no one company's products can be comparable with the iPad; Second, ecological issues, iPad based on software + hardware + Internet Applications and services, there is a mature and complete ecology, which makes many tablet manufacturers provide Internet applications and services are not rich, or with the application and hardware is not good match.

The person in charge said: "If you solve these two problems, you can occupy the commanding height of Android tablet."

The practice of millet includes several aspects: First, build a product that is comparable in hardware performance to the iPad, while the price of the product is much lower than the iPad, and even far below the price of mainstream Android tablet manufacturers, Second, MIUI software system and based on MIUI software system, to create a wealth of Internet applications and services.

In a nutshell, this is a product based on the triathlon, that is, software + hardware + internet integration.

As of May 15, there are more than 100 applications based on Millet Tablet Adaptation, while the tablet-based games have reached over 400 models. Lei Jun said the end of the year will reach 1000 models +1000 games.

Millet technology in the future will also be based on the development of millet mobile applications to the Tablet PC, including video, online reading, games and other services.