Internet + is not simply the introduction of traditional Internet

The recent "Internet +" is a very hot point, I also participated in some discussions, often have a feeling, some friends of the "Internet +" to understand that the Internet plus traditional industries, such as the Internet plus cars, Internet plus food, Internet plus medical, this is the "Internet +." I very much agree that "Internet +" must be combined with traditional industries, rather than the Internet to play their own, but if the understanding of "Internet +" is simply added, any one of the traditional industries, made a website, opened the micro-letter function is called "Internet +", such "Internet +" will not have a future and prospects.
I believe in the true meaning of the "Internet +", which is a mobile communication Network + large data collection, mining, analysis, integration + intelligent induction capabilities of the formation of a new business system and a new business model. Instead of simply putting some internet marketing, internet business and traditional industries together. If you still stay in the traditional industry just add a little internet is called "Internet +", in fact, the observation, technology and business model remain in the past. It is not to lead the industry, but to be eliminated and lost opportunities. The
says that theory may always be illegal, and there will always be a bunch of people who are illogical. Give an example of what is simply added and what is the true meaning of "Internet +".
Business is understood, let the traditional business and the Internet, the traditional physical store moved to the Internet, this thing has been done for more than more than 10 years, today is indeed a great success, has been a comprehensive impact on the traditional retail industry, some of the more special industries, are suffering from a comprehensive e-commerce attack, Once very fire Zhongguancun began to completely quit the sale of electronic products, some well-known electronic shopping malls to close. This is the combination of the Internet and traditional industries. But is this e-commerce "Internet +"? I think not, this is just the internet and the traditional industry simple combination, just add the traditional industries and the Internet. Its essence is the product of the internet age, not the product of the era of intelligent Internet. It is the first step towards the electronic age of retailing. All users, to buy a thing, or to go to the store, but from the shop to an entity, into the shop. Production-circulation links, production-wholesale-retail Such a basic pattern has not really changed. The social cost of circulation is very high, and the efficiency of the lower is not changed. What happens to mobile e-business in the
Internet + ERA. Is the mobile communications network, large data and intelligent induction capabilities to join in, the entire model may be faced with changes, efficiency will be greatly enhanced, the ability will be greatly improved. When a product is manufactured, it is built into NFC chips, or ID code code, when someone saw someone using the product, or saw the product in the street, the person wants to buy this product, as long as the phone near the product, immediately read out the sales address, electronic payment, complete the purchase behavior. In this case the product itself becomes the propaganda channel, the product itself becomes the sales channel. With aAn example of clothing, its production price is 100 yuan, through the first wholesale, to 160 yuan, wholesale again, to 240 yuan, in the store sales, this dress is likely to price is 360 yuan. The circulation link becomes the important reason which the social cost increases greatly. If the user reads the product itself NFC tag, or ID code code can be purchased, this is the original price, the user may only need 150 yuan to buy this product. The result is that the manufacturer has benefited, the user will try to find products to buy, because the purchase is the original price. The final result is that both producers and users are beneficiaries, while wholesalers and retailers are slowly being marginalized.
What is "Internet +", this is the "Internet +", which is a large data and intelligent induction ability after the transformation of the traditional industry, but also the transformation of the Internet. If only hold the Internet three words, always is: free, open, sharing, but do not recognize the new technology and the role of new capabilities, I believe that will slowly be eliminated. The first generation of pure Internet companies, only rely on the media space is not enough, rely on social and game formation of the first generation of internet companies, there is no big space, the third generation of internet companies are e-commerce and services to join in, forming a larger opportunity. The new opportunity will certainly come from the "Internet +", this new system, the new technology and ability, will completely change the efficiency and ability of traditional industries, the formation of new business models and business models, all of which is not simply to introduce the traditional Internet. The traditional internet with the transmission barrier-free technology is simple, the ability is not enough. To make the traditional Internet more capable and more powerful, it must be a smart Internet.