Let the consumer as the leader change the mind to see the operation

Intermediary transaction http://www.aliyun.com/zixun/aggregation/6858.html ">seo diagnose Taobao guest cloud host technology Hall

A site to the hands of the operation, the first thing to think about is to analyze the value of goods and selling points, how to push the goods to the target population, so as to maximize the value of promotion. Then more and more sellers began to complain, online business more and more bad do, the promotion cost is high, the effect is less, the market share less and more competition, more and more money is not enough, is the market saturation? No!

Some data show that Taobao's highest-day visit has reached 60 million, an average of more than 400 people per second in the visit, which is only Taobao data. Of course, the rapid growth of the development of the business to promote the presence of a lot of new sellers to bring questions, marketing channels, not enough quality, the credibility of no other high, playing a price war without money, how to mix? In fact, a more powerful way than a price war is to give the gun to the consumer.

Of course, this gun is a metaphor, meaning: give the consumer the power to tell you what they like and what they want. Convert the original thinking "what I sell, what they buy" into "What do you like?"

Throughout the history of the development of Taobao, you can find that in the past few years Taobao, whether it is to promote or in the dominant position, are "merchants" mainly. It can also be said that a few years "business" more temper, and in recent years, the competition intensified, the market constantly improve, for consumers, more selective, the role quietly changed, more policy began to favor "God". accidentally offended "God" will be complained, many sellers frankly, now the "God" is not good to wait.

In order to retain the original market share, many businesses have realized that pushing "new" is a way. Taobao buyers demand from Amoy cheap to Amoy convenience, and then to Amoy personality, has been in the upgrade and change. In the online shopping environment tends to mature, "otaku curtilage female" appearance, means that even after the beginning of the acquisition of the main force, especially after the network to buy people, often more in love with "personality" to highlight the personal nature of the merchandise.

For example, there is a gift of the seller in the sale of their products, so a small script, by many consumers, the same is a cup, after being endowed with personality, immediately refined at first sight.

About Taobao D2C activities, I believe that many of my wife have heard, yes, such a move how much means that the advent of custom craze. In fact, this is also an opportunity for a business-to-business business that has just begun to network. Do not need to waste too much energy in the price war, to take the road of common differences to take a virtuous development. In the face of individual consumption, everyone has their own opportunities, how to seize the attention of consumers, business and users need a deeper level of communication and understanding, in order to hand over this gun. Reprint reserved Source: http://www.ok.net.cn/blog/?post=1049