Orchid Pavilion set to launch an open platform for Cross-border electrical business

Absrtact: There is a very funny phenomenon, many of China's overseas sales through the Internet is not necessarily the best thing in China, but the cheapest thing, now is a good time to change this, from the best cost-effective slowly towards better goods. Nearly

"There is a very funny phenomenon, many of China's overseas sales through the Internet is not necessarily the best thing in China, but the cheapest thing, now is a good time to change this, from the best cost-effective slowly move to better goods." Recently, Lightint Hebox, Chairman and CEO of the cross-border E-commerce platform, has said that it will launch an open Cross-border electricity business platform, inviting domestic merchants to enter and send Chinese goods to all parts of the world. It is reported that businesses do not pay annual fees, the platform is divided into 15%.

Lower entry threshold for foreign trade

Guo went to the disease, the traditional brand is facing a dilemma. Online and offline structure, the price system conflict, network sales will inevitably reduce the entity sales. and Orchid Pavilion set potential open platform for these enterprises to ease the plight of overseas consumers, "you are a new brand, you can implement different price system with the domestic." ”

As for foreign trade, the supply chain is quite complex, after domestic businesses have to get through the entire chain from Chinese factories to western families. It is reported that the Orchid Pavilion set the launch of the open platform, including the global localization, open distribution, open customer service and open Data systems. "For example, the Orchid Pavilion has access to dozens of different means of payment." Platform to enter a business can not understand foreign languages, do not need to have warehouses and customer service, you can sell goods, so that can greatly reduce the entry threshold for cross-border trade, domestic brands can use the Blue Pavilion Wind to sea. Guo went to the disease.

At present, the Orchid Pavilion set potential open platform is mainly targeted at three types of services, including Chinese traditional brands, China's online brands and foreign trade factories in China. Enterprises into the Orchid Pavilion set potential open platform category is mainly concentrated in the apparel sector, orchid Pavilion set potential to obtain 15% of the share of sales.

Cross-border electricity dealers enter the elimination period

"China's cross-border electricity dealers are now coming to a very important inflection point and will undergo an integrated process in the coming period, with a group of foreign trade operators dying." "In the eyes of Guo, companies that focus on users, innovate actively and gain more resources are more likely to win," he said. Guo said that resources for the development of enterprises is a very important factor, many things are the results of the derivation of resources. "The recent Orchid Pavilion is strengthening organizational capacity, the early this year by the acquisition of the Ador of the American social Shopping web site, the introduction of Amazon Global executives Mark Stabingas and Quintenshay." "A number of executives, including new chief financial Officer Lu Bin Robinlu, have also recently joined, according to information released by listed companies.

Guo went to disease said, after shuffling, the industry will form more orderly competition. In the end there will be several big platforms emerging, and the largest one or two foreign trade companies may also become platforms. But after the third place, foreign trade will be difficult to transform into a platform, because the market does not need so many platforms. Guo went to the disease, said that after 10, there is no cross-border electricity quotient This concept, because all the electricity Shangdou will be globalized, global distribution, global customer experience will become a standard of electric business, "any company after 10 not to do the global electric business, he will die, every platform, every site should be pushed to the global." ”