Sina Weibo copied Twitter?

At home, there are Twitter enthusiasts who think Weibo can't even copy Twitter (which means Sina Weibo copied Twitter?).

Twitter is really the art of four or two. He does not move the blog, also does not move the media, does not move the picture community, even does not move the social network. He almost bypassed the stronghold of all the existing Internet giants.

is short link helps Twitter get around this. And on the web, references and communications are always welcome. Most of Twitter's competitors are different: they are more interested in rich media. (Against this, there are a lot of opponents out.) )

"Twitter is actually getting ahead of the competition in the long term. And their vision, the grasp of the new era of understanding, even to the small but very important rules, they have passed the test of time.

Sina Weibo is not a product that stands up to scrutiny. Development time is very short, grasp the general direction has not easy, the rest can only copy, assembly and Patchwork. Therefore, the product to cross-examine deeper, you will find that he is thin. ”

"Facebook, Twitter: The future king?" , Jeannette Carlsen said Twitter was "SMS on the Internet" ("SMS to the Internet"), "and Twitter's differentiation is that it allows the world to communicate in real time with less than 140 words." ”

Her position or definition of Twitter is accurate: Twitter = miniblog + Integrated Simplified RSS Subscriptions + @ and forwarding + show subscriptions and subscribed relationships.

It seems to me that Twitter is being bundled by SMS! Give up the rich media or the vast world of media. Of course, because Twitter is a small team to start a business, there is no resources, only a single point of breakthrough. From this point of view, if Sina Weibo copy Twitter, it is tantamount to Station.

Take pictures as an example, a picture is better than thousands of words, the first time to see a smaller map, rather than click on a short link to see the map, more pointed to the people.

Slashdot said: "Foreign media has also begun to discuss the merits of Weibo, that Sina Weibo is not a simple Facebook and Twitter hybrid, but rather than both, the reason is: embedded in multimedia and photos, users can directly on the microblog playback and open, no jump to the video site; reward system; square ;

They say Weibo = Twitter + comments + rich media.

This is what I call "micro-financial media": In a micro-blog directly display pictures, play video/voice, Sina Weibo is a key innovation. This allows Weibo to "devour" the image, video/voice, which has greatly improved the micro-blogging "mirroring" ability, expressiveness and transmission speed, micro-blogging has become the core of the new fusion media. (on the speed of transmission, conditional researchers can analyze and compare the time and decay of big events on Weibo and Twitter.) My hunch is that big events on Weibo are fast and decay. )

Perhaps this "fusion media" design is not consciously innovative, but the Sina Weibo team in the Sina boundary conditions of natural choice. For example, Sina Blog experience will tell them: to have comments, there are comments to rob the sofa; Picture Blog Most Popular ...

Sina Weibo, of course, uses Twitter's follow mechanism, a one-way focus on weak relationships. Such a weak network of interpersonal communication media, has exploded a huge force-"onlookers change China."

This weak network has created a competitive barrier, and other portals should have found that they can "move blogs" before, and now "microblogging move" is not the spirit. Since the relationship has been solidified on Sina Weibo, previous blogs have been littered with RSS subscriptions and browser collections that have converged on the weak network of Sina Weibo.

What is the future of Weibo? Transformation sns?!

"Weibook-weibo OK?!" "Micro-Bo Transformation Weibook:① strong relationship, real-time letters chat + personal Center; ② Micro-Application hub, photo album/game/Micro/other application + Unified Messaging mechanism; ③ Interactive media, micro-bo vote, expand micro-electric business/micro-game, ④ micro-credit," Authenticated Users "search filter ... ⑤ Micro-electric center, micro-currency + micro-counter/micro-purchase/microsecond kill; ⑥ Micro game, game fragmentation; ⑦ Open Platform

Sina Weibo transformation SNS Challenge:

1. How to integrate weak relationship and strong relationship? Can we construct the harmonious coexistence pattern of-> weak relationship-> strong relationship? I noticed that many QQ users said that the advantage of Sina Weibo is "to say, don't worry about acquaintances see".

2. How to use weak relation to force the strong relation and latent relation of Chinese society? Can we eliminate the strong relationship between the latent rules and the operation? Can we turn the latent relationship into a relationship under the sun? (SNS route in China?)

3. Find Sina's own core competitiveness, think clearly what the Sina do, what should be done by the industrial chain cooperation. On this point, it is really better to learn Twitter and Facebook.

4. How to differentiate with competitors? Sina im against Tencent QQ? Sina Micro-group against Baidu Post bar? Sina Micro-electricity business against the social Taobao?