The "Compass" towards the future Internet

Source: Internet
Author: User
Keywords Ma seven signposts we convention

Today, the mobile internet not only subvert the PC Internet +, but also to the traditional industry has undergone great changes, these changes so that the company's home are very worried. In the Internet era, each enterprise can not be very clear zhaoqing their own direction, can only stones, but there are some rules to follow, they are like the compass to indicate our direction to the future of the Internet.

The first is to connect everything. The mobile Internet makes connections to the Internet "default", and all industrial and consumer goods will be connected to the Internet. China's industry, which will be an important trend in the coming years, will greatly improve China's productivity. Consumer products can also be fitted with sensors to improve the quality of our lives.

Technology will also drive connections to newer, deeper directions. For example, people's genes and genes connect, and some people with rare diseases connect.

The second is "Internet +" innovation emerges. The connection between the Internet and other industries will lead to many complex problems to find new ways. In the next few years, the Internet in health care, transportation and other fields will be outstanding, bring a lot of innovation. At the same time, the Cross-border innovation makes the traditional industrial boundary become blurred, the industry layout needs to be imagined again, competition intensifies.

The third is open collaboration. Small companies have the ability to challenge big companies. And any company alone on its own, has been far from meeting the needs of users. Therefore, enterprises must have an open mind, large enterprises to be good at building their own platform, there is nothing to do, to open up. For the development of the project is not good, need to have the spirit of broken wrist, dare to give it to a more appropriate team to do.

The company also needs to have a more flexible organizational structure. Large companies need to overcome inertia and adopt more flexible forms of organization. Ideal state is not only to play the strength of large companies advantage, but also modular, can be freely and flexibly combined.

He believes that the new ecology of the internet is not because people suddenly "human nature is good", the formation of a better, more friendly "utopia." In fact, the Internet to the central link to promote competition, so that more competition, no enterprise has the ability to monopolize information, only to bring more open, healthier ecosystems.

The fourth is consumer participation in decision-making. The internet allows enterprises the first opportunity to get information directly from consumers, the original need to predict, research, and now consumers will be constantly dynamic, real-time feedback to you. The company was often responsible for the dealers, and now it really turned into a consumer drive. Pay attention to the continuous improvement of consumer feedback, will quickly become the standard of enterprises, do not do this business will be eliminated. In the process, China's domestic demand will continue to be released.

The fifth is that data becomes resources. Data will become more and more important to help businesses become more intelligent, better understand each user, users have the opportunity to enjoy more personalized, better products. Companies that use good data will surpass peers.

The sixth is the courage to conform to the trend. Every entrepreneur should have a "zero" mentality, to regain the passion of entrepreneurship, not just meaningless "patching". Although the Internet business may also conflict with the original business, affect the original profit, will encounter the internal resistance of inertia, then still have the determination.

The seventh is the risk of connecting everything. ' There are two sides to any technology, ' he said. ' Connections improve efficiency, but they also make businesses more vulnerable, a problem that requires every entrepreneur to focus on. ' The internet will make cyber-space attacks more likely to occur, and may even be a fatal blow to internet companies. The increase of the connection also brings about the concern of privacy infringement, and how to make the enterprise use user data in a normative way is an important subject.

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