The implementation of cloud computing within the online game--page tour

The Internet from C/s structure to the B/s structure gradually began to transition, network games began to travel gradually from the end of the transition to the page tour. Compared to the market at 7G, 14G of large end-trip, the page is really a very convenient thing. In particular, there is no need for frequent client updates. If the game is installed in more than one computer, and each landing game also need to update, and its inconvenient, and even in the off-site, want to play the game but also happens to be the end of the trip, wait until the download is complete and installed almost the whole evening so passed. and the page tour mode is different, where all can be landed directly, do not download updates, but also save the computer hard disk, page tour gradually get most of the favorite players, the two-year market on the page tour is endless, attracted many players. And with the development of cloud computing, online games completely unfounded.

Online gaming

China's online gaming market is still vibrant, and it can be seen that the 25 million of customer groups that create this market are still growing. However, the speed of market expansion is far less than the speed of the increase in the number of games, resulting in a large number of difficult network games, but also objectively caused the Chinese network game market chaos-or, the competition intensified.

For the page tour vendors, the days are not too good. Small online games companies do not have enough to promote costs, channels, even if there is a good game can not attract players, the two young many small and medium-sized games companies.

According to statistics, in the past 3 years, the best performance of the game is Tencent, 3 consecutive years ranked first, In the first quarter of 2012, the total revenue amounted to 5.32 billion yuan, is the second first quarter total revenue 1.8 billion yuan NetEase game nearly 3 times times, the sixth giant network is only 510 million yuan, visible in the face of such a huge Penguin empire, even the giant network of the perfect world, such as large-scale online gaming enterprises are unable to parry, not to mention those who do not have to turn the small and medium-sized online games enterprises.

Tencent to do games than the grand NetEase to be late, it can be said that the way is the copycat they come over, today why the total revenue than they have so much? This has to mention Tencent QQ hundreds of millions of registered users, its coverage can not be calculated, even if only to help each play a box has been more than many other companies to promote the effect of good, Not to mention other promotional policies, other business games, the survival of the scope of the smaller.

Cloud computing makes online games

Reunion ERA CEO Lee Colling said: "Tencent's enemies are our friends," although not to this extent, but want to survive, small and medium-sized online games enterprises to move forward is indeed a very feasible way.

Cloud computing landing applications, but also proved that the end of the trip to the page to change the direction of the correct, at present, most of the small and medium-sized online games enterprise flagship products are also page tour, but the focus is different, this kind of situation in fact is very good to understand, such as a shop business is not good, a pedestrian street business is very hot is the same reason. As long as the players are gathered here, can always pick a game with the player's meaning of the product, the next landing, may also fancy other products.

There are many studios to their own development of the page tour, games hanging in the application of large platforms, this way is also worth affirming, but they misjudged the nature of these enterprises. They are the first to develop enterprises, the second is the platform, but also overestimated their exclusivity, their application in the obvious front row, the rest of the row is not a strange thing, small online games manufacturers want to promote the game, how difficult!

If you rely on a platform with rich resources, the integration of the promotion is one of the market strategy, WOS technology independent research and development of the cloud field operating system can provide a platform to build cloud application platform, if the cloud platform, the player can be a key landing each game, convenient and quick; Through the cloud of the world can also enter other cloud platform, Similarly other cloud platform users can also enter the game cloud platform, to indirectly convert the player's purpose.

WoS Cloud Field Operating system has also integrated a lot of work, entertainment, life applications, can be used as a game platform complementary resources, resulting in the user's stickiness and frequency of use.