This year, the United States Lele will focus on building O2O open platform Strategy

Abstract: A few days ago, the power network of the United States Lele Home Network chief executive, understand that this year Lele will focus on building O2O open platform strategy, and will launch a series of related activities. U.S. Lele CEO of the United States according to billion power network to understand that the United States Lele this year the main

A few days ago, the power network of the United States Lele Home Network chief executive, understand that this year Lele will focus on building O2O open platform strategy, and will launch a series of related activities.

US Lele CEO

According to billion power network to understand that the United States Lele this year is mainly focused on O2O platform open strategy, in line with the strategy, the United States Lele plan to develop 5000 square meters to 6000 square meters of large-scale experience museum. Now has a number of front-line brands determined to be settled in. At the same time, the United States Lele also launched the "Model Room", the plan will be to the market before the existing physical shop layout, and the existing plan to provide a good supplement.

April 2014, the United States Lele launched the "whole House to buy" business, to the billion power network revealed that the "whole house purchase" that is the whole house with the purchase, is the United States Lele based on the concept of the whole House, in the field of finished furniture to save money, save time, worry about the package of The whole house to buy the living room, restaurant, bedroom, study, children's room, kitchen and other suites of furniture and building materials products fine divided into dozens of small classification, beauty Lele free professional designers according to a variety of main huxing, to create a variety of styles of soft-loaded templates and furniture with the program.

For the recent days of cat, Beijing-east of the home promotional activities, High said, for the two platforms of home promotional activities We are happy to see it. Not only that, then, the United States Lele Home Network and some of the experience Pavilion will also organize related promotional activities. Beauty Lele is an Internet enterprise, is also an open spirit of enterprises, is willing to work with the company, including the cat and Jingdong furniture enterprises to carry out a variety of forms of cooperation.

When it comes to the development of home electric business, it says that home is more than a trillion market, but it is late for the electrical business to enter the home industry. At present, the market share of household electric dealers is expanding rapidly, but still facing the problem of how to connect seamlessly with traditional marketing methods, such as how to solve a series of problems such as experience and after-sale.

And the biggest innovation of home electric business is the innovation of business model. O2O mode is one of them. Beauty Lele through the transformation of O2O mode, is home electric and even the home industry to lead the implementation of the "online integration" business. In addition, the use of Internet thinking in the design, supply chain and other areas of continuous innovation is essential.

The overall trend of home electric dealers will certainly continue to expand their share in the market, but eventually there will be a new business model into the bureau, home distribution channels will eventually show a pluralistic situation.

In addition, billion power network to understand, was founded in 2008, home electric business platform Beauty Lele Home network, currently has about 300 online experience Museum. With the help of the distribution of the online experience Pavilion in all parts of the country, the United States and Lele launched the "limited limit" business at the end of 2013, providing door-to-door and installation services.