Views on SEO projects from signing to management

Abstract: SEO for the project to start the company very much, low SEO threshold, but to really SEO this project to start or have a certain degree of difficulty, today, mainly combining their own SEO project management said their views. Web services companies make lists of sales

SEO for the project to start the company very much, low SEO threshold, but to really SEO this project to start or have a certain degree of difficulty, today, mainly combining their own SEO project management to say their views.

Web services companies make lists are sales first, first sales must know how to establish a relationship with customers, do SEO sales must understand the basic knowledge of SEO, when the customer consultation we can be very fluent and polite answer customer questions, in and customers talk about projects must have their own demeanor.

Professional

When talking to customers, be sure to write down the customer's needs in a note. Then go back and then put these notes to tidy up, so that you can clearly know what the customer wants, and then after the clear to send a message to the customer, in the mail can add some to the customer's promotional comments for customer reference, Many customers want to do multiple-choice questions instead of questions, we can eat more than a few optimization options or suggestions to let customers choose their own.

Efficient

Customers in the consulting SEO when the first question is the keyword price problem, at this time we should be in the shortest possible period to the price of the customer, only the customer understand the price of SEO will continue to talk to us, if the price is reasonable next customers will want us to give a SEO program, this time we had better also be completed on the same day, The last time a customer consulting SEO directly to quote, and then to the program, SEO program is 2 o'clock in the morning to the customer, when the customer received this program directly said to cooperate with us, because he saw our work efficiency.

Risk control

Sales in the talk about SEO list must be good control of the risk of the list, because the operation of SEO technicians on the word speed is directly and sales of the quality of the list signed, such as this time the problem of the site is most of the loan class site, if the sale of all signed such a list, Then the whole technology department will be the list of these problems to wear down, the company will lose a lot, so when the sales sign must be through technology to evaluate keywords, can not do the keyword must not be answered.

Honest

Must be honest to the customer, especially when the customer site ranking fluctuations must be the first time to let customers know, do not go to the customer to find us to ask why the ranking, when customers see such a situation will certainly be mad, certainly think our technology is not good, our service is not good, so let the customer lost confidence in us.

Sometimes as long as our service to do bit even if the ranking dropped a long time not on the home page customers will not find us a refund, because we have the customer service is very good, everyone will have such a psychological, service to do so well also embarrassed to say that others do not good, before have met such customers, ranking do not go up, The client didn't say anything, so let's go ahead and time is not a problem.

Site Audit

Any one sent down to do optimization of the site must go through the station audit this step, to allow the project manager to change the station to do one by two check, to see which did not do in place, did not do in place to modify in time, the station did not modify the good absolutely can not begin to optimize the work

Timeliness

Do SEO may have a habit is the regularity, if a station that morning modified the station, in order to pursue the law may be the next morning before the project is sent down, in fact, the right approach should be immediately immediately sent down, so that timely operation can give the company time, early operation for a half-day, Keyword ranking to the first page of the time will be half a day.

Flexibility

Manage SEO projects must have flexibility, such as a seoer operation of a keyword ranking did not change for a long time, it is necessary to adjust the project, need to change a person to operate.

Site rankings change sometimes very quickly, a seoer hand has 4 items in operation, Baidu may be updated after the release of 3 stations, then he left a standing operation, at this time his work and dissatisfaction, to put some of the key maintenance station to him to operate, to keep him in hand to maintain the volume of 4 stations.

Monitoring

SEO monitoring is very important, every day to all the optimization of the project to monitor, mainly check the content of the site is updated to meet the standards, whether the chain standards, found that the problem should be told to the operator in time to correct.

SEO is non-standard products, from sales to operation should be prudent operation, sales as far as possible to sign some quality list, operation of the SEO process must grasp the good details.