WebCenter: Portal, Content, Social, and Collaboration

With the rapid development of information technology and its application in depth, many enterprises are now in a stage of modernization, fast paced and closely integrated with the market, and need to be closer to users. At the same time, more and more complex user needs, such as personalization, socialization, mobility, multi-channel consumables, and self-service, continue to impact every step of the way. To achieve greater business success, companies must better meet the growing internal and external user engagement needs, better align themselves with users, employees, and partners, expand and deepen their business And the link between the user.

Internally, businesses need to create an easy-to-access access environment for employees and make it easier to find the information resources and help they need to further enhance engagement and productivity. According to Aon Hewitt's Trends in Global Employee Engagement report, in 2010, companies with high participation (65% or more) consistently outperformed the overall stock market index and overall shareholder returns were above the average of 22 %. In the external market, in order to enhance and maintain the enthusiasm of users, companies need to interact with them from the user's point of view, in a way that users are familiar with and love, providing them with the best personal experience, such as optimizing multi-channel consistency experience , Innovate online customer service, and provide a "Facebook-like" interactive experience to attract more users and increase user loyalty; and for partners, organizations need to get more involved with a number of effective ways, such as providing optimization And access to information on any device, self-service and visibility processes, collaboration with collaborative tools, and the development and expansion of partner communities. This growing trend of internal and external engagement will gradually transform the enterprise into a social enterprise. However, some of the information dissemination tools and technologies currently used in enterprises such as SMS, email, blogs, web conferencing, self-service and websites All are single solutions, and so many tools and technologies add to the complexity of operation and maintenance. As a result, many enterprise IT departments attempt to continue to meet the ever-changing needs of users through a variety of vertical solutions, either by themselves or by expanding departmental applications to the enterprise level, but often result in costly and compatible integration costs Poor sex, occupy large resources and can not be extended and other issues. As a result, businesses desperately need an ideal, comprehensive and integrated solution to meet their changing user needs, speeding the delivery of information and successfully creating a social enterprise. Oracle WebCenter, a senior user of WebCenter Products at Oracle WebCenter, said: "As the user interaction platform for social services, Oracle WebCenter is ideal for connecting people with information and processes in the enterprise. The combination of comprehensive portal, web experience management, content, social and collaboration technologies into a single integrated suite of products provides a solid foundation for Oracle Fusion Middleware and Oracle Fusion Management Software to create a next-generation user experience. "Oracle WebCenter can Help Marketing-driven businesses provide users with an integrated and personalized user Web experience that increases user loyalty and sales. With Oracle WebCenter, employees access information from anywhere, anytime, with intuitive portals and composite applications. At the same time, Oracle WebCenter also increases employee productivity with collaboration tools that optimize the connection between people, information, and management software, and content management ensures that users have access to the right information in the context of their business processes. Oracle WebCenter Sites Delivers Web Experience Management to Help Organizations Increase Customer Loyalty with a Personalized Web Experience, Rapidly Create, Deploy, Lock-in and Evaluate Multi-Channel Internet Marketing, Delivering Connected, Optimized, and Content-Rich Context-sensitive Web experience and extend branding campaigns and website marketing to mobile and social channels. Oracle WebCenter Portal helps organizations drive innovation with portals and composite applications, extending management software or back-office functions and services to portals, web sites and composite management software with flexible application integration tools that leverage pre-built Reusable component library Easily assemble new composite applications and leverage innovative social tools to support faster access to contextual content and dynamic solution personalization. Oracle WebCenter Social covers both the Oracle Social Network and Oracle WebCenter Real-Time Collaboration in order to increase productivity through context-sensitive collaboration, as well as stream-based conversational experience by combining a series of different Management software and business activities to deliver fully integrated social tools including blogs, ratings, tags, reviews, polls and forums and to help social businesses build an effective collaborative community for their end users. Among them, Oracle Social Networking, a commercial enterprise collaboration and social networking tool, is an important component of Oracle WebCenter Social that enables business users to find and collaborate with the right people inside or outside the enterprise through human resource systems and private social networks, Including suppliers, partners and users. Oracle Social Networking seamlessly integrates with Oracle Fusion Applications, business intelligence and business processes to enable users to receive real-time information from these systems and collaborate to quickly and efficiently address business issues. Oracle WebCenter Content helps organizations optimize user access to information through content management, eliminating content silos and updating documents, images, and rich media files, as well as helping organizations manage end-to-end content life-time from creation to archiving, Business processes are automated through pre-built enterprise application integration. Worldwide Best Practices Experience Oracle WebCenter offers best-in-class application performance and scalability as an integral part of Oracle Fusion Middleware and is recognized in three areas: Horizontal Portal, Enterprise Content Management, and Web Content Management Analyst Gartner named the industry leader. The product assists customers and partners across a wide range of industries by increasing user engagement and business value, including Marvel, Monster, Red Bull, Balfour Beatty, Rabobank, Wind River, Japan Post, Swedbank, MWV, Land O'Lakes, Hartford et al. One of Balfour Beatty, a leading UK construction company, developed a collaborative workspace for employees working remotely and on-site using Oracle WebCenter, providing rich user profiles and social services that have led to significant gains in local, regional, and global expertise, notably Boost the productivity of more than 50,000 employees in nearly 30 subsidiaries around the world. Hartford, a world-renowned financial services company based in Oracle WebCenter, has created a dynamic, personalized user website that supports more than 100 sites in multiple languages, enables self-service branded brand agency micro-sites, and builds in just a few days Run a new site and help users find it easier to find the type of insurance they are looking for and provide the agency network with the products and marketing support they need. Land O'Lakes, the nation's leading dairy food marketer, has 3,200 direct producers and 1,000 partner members. Based on Oracle WebCenter, Land O'Lakes has built a self-service partner portal that optimizes supply chain processes and network transportation logistics, delivering a 25-30% return on investment, reducing costs by 4% and reducing average inventory, allowing Save about 2.5 million US dollars each year. Nidal Haddad, principal consultant at Deloitte Consulting's Global Oracle Alliance, said: "We are excited to see the new Oracle WebCenter integrating leading solutions in the portal, content, social and collaboration domains that help our customers connect people with The information is linked to transform the business into a social enterprise. "

Andrew Lau, Senior Director, Oracle Corporation WebCenter Products

Andrew Lau, Senior Director of Oracle Enterprise WebCenter Products, said: "In transforming to a social enterprise, Oracle WebCenter can help enterprises to provide users, employees and partners more valuable information, precise business promotion, attract users and Make the business more successful.With the social business needs of Chinese enterprises growing rapidly, we believe that Oracle WebCenter will bring a new interactive experience for Chinese enterprises to help enterprises to better meet the social needs of its users , Improve user and degree and loyalty, expand brand influence. "