E-Commerce

Valentine's Day is the first festival after the Chinese New Year, electric business enterprises will naturally not miss this excellent promotional opportunities. According to media reports, aiming at Valentine's Day, the electric business enterprises have collective exerting force, group promotion, NetEase Indian image pie, where guests, new eggs, le Bee and the only goods will be five home appliances manufacturers jointly for the lowest 50 percent sales promotion; Ke-Lan diamond, Dangdang, New Egg Mall, elegant 100, golden Elephant Net, Plantronics purchase, Lanmiu underwear, wow net, silver Thai NET, Mickey Nets and so on has organized the bigger alliance, proposed "The naked Price" the concept. And like Taobao ...

Perhaps people have become accustomed to the electric business platform as a group of lunatics: quick to burn money, a loss to make a yell. But when this group of "lunatics" began to be sensible, they were not accustomed to it, but advised them to continue their madness. 　　This is true from the user perspective, as well as from the merchant perspective. A few days ago, from micro-blog burst "Dangdang Charging promotional entry fee" news, Dangdang's official response is: first, November Dangdang shop celebrates is the whole station promotion, the platform merchant also may choose participates in the celebration activity the way to participate, in addition, the merchant also may choose to pay the 500 yuan shop to celebrate the promotion expense form ...

February 2011 "World Network Business" magazine cover article The Electrical Examination report why the current e-commerce good situation, the entire business of the real operation of the industry is still in the whole industry loss of the state, it is worth thinking. Article/Shenzhen 30 to 50 e-Commerce Co., Ltd. CEO Shangxiang recently E-commerce is very hot, the website is very warm, and constantly have different players to enter the electricity quotient, constantly have the news of the company to get venture capital. E-commerce is also in the rapid development of the state, this ...

In recent years, because Tencent's electric business is basically a transition to the company, the racket didn't make much of a big splash, but as early as 2010, I pictured a possible future scenario for the Consumer-to-consumer model, "If you can push the brand area (including the traditional brand and personal Internet brand) and innovative personalized products, will be able to obtain more customers and sellers loyal to follow (visible Taobao and Tencent clap of the War of the century). "With this year's Jingdong to http://www.aliyun.com/zixun/aggregation/766 ...

Feng Lizhong/Wen Many people and I explore the development of E-commerce, will be familiar to talk about every guest's advertising, Jingdong channel for the king, when the acquisition of public relations, Taobao who with the streets, excellent low-key layout, Baidu has AH &qq pat the best, red child services, Li Ning Mall's special marketing and a lot of http://www.aliyun.com/zixun/aggregation/12691.html "> Compare shopping class of the promotion of electronic business, express Word-of-mouth and the use of Alipay ...

Two days ago, several electric dealers have refuted http://www.aliyun.com/zixun/aggregation/21299.html "> Electric business Winter, feel like what alarmist things, yesterday suddenly appeared blog burst material, 　　Every passenger I am afraid also not very long, as the so-called electric power of the Huangpu Military Academy, after the east of another giant miracle, now is a step-by-step alarming, people suspected, even if the fact slightly different, I am afraid to repeat the mistakes of the 24 coupons, financing is gone. Every guest founder aged ...

Find problem solving problem on the one hand, because most of the business E-commerce enterprises still can not break through the bottleneck of revenue, it is difficult to do strong, when the national market for business operators expand the cost suddenly increased, resulting in their own scale of profit difficulties, and even serious losses; On the other hand, traditional e-commerce leading enterprises 　　BEIJING-east platform, such as rapid and stable development, to some extent, also further squeeze the small E-commerce site survival space. Third, with e-commerce such as fire, the electric business War began to open the curtain, the company's marketing cost surge, only the portal wide ...

A message was spread the uproar, Wanda out of 2 million annual salary to recruit into the electricity quotient, trying to integrate under its commercial real estate, hotels, tourism, cinema lines and chain stores five business line, become the sixth main industry. This news is not unexpected, personally believe that this situation, will gradually spread in the major real estate industry, and eventually make the field of electrical business into what I call the 2.0 era. 　　This is a later table. The most interesting thing is the attitude of many people in the industry, the major observers, watchers, analysts have deployed, the main tone is probably not Wanda can play, so ...

Once want to buy things online, optimistic, but did not buy, and then go out to work, passing a XX market, inadvertently found to buy things, the same price and Taobao, and then seemingly can bargain, taking into account the postage, than the internet is actually cheaper. The location of this market, in the bustling area of the Beijing four ring. The purpose of telling this story is actually to tell a lot of people, do not think about what the three or four-line city of online shopping broke out, the electrical business is not so http://www.aliyun.com/zixun/aggregation/17725.html&

Before the football community, there was a very interesting thing to judge a football fan's highest standard called understanding the ball. So, the final result of discussing football is often that you do not understand the ball end. It's a lot of standards, for example, watching the ball earlier than watching the ball late to understand the ball, watching Barcelona is better than watching Roma know the ball, their support of the Super team to win the championship has not won the fans know the ball, and then the home Team Championship to take more fans than take a little understanding of the ball. This logic is very interesting, its view is based on a premise, if you fans understand the ball, then your team will not win the championship ...

Many people like to talk about trends, most people will say, my business is in line with the trend, so I will succeed, you should vote for me. This sentence is meaningless, just like bull, people will lose money. And do business, can be more complex than buying stocks, after all, stocks only two direction, do the company has countless details. We all think that the electricity quotient is a trend, the reason is generally, the electric dealer is still the most economical middle cost sale way, can bring the low price product, so the electric quotient is a trend. This trend I think there is no problem, the remaining question is, this trend and you have any relationship ...

Suning will be the end of this month in their E-commerce platform Suning easy to buy, open an easy to buy book channel, one-time online book category will reach about 600,000 volumes, the number is second only to the book Electric business Dangdang. 　　Consumers are familiar with the electrical vendors Suning, is a strong kill into the book network shopping industry. 　　Su Ning easy to buy general manager Li bin to the media, easy to buy books short-term goal is to enter the book sales of the first three websites, and at the end of next year to achieve the status of the book Network market leader. And at present, every guest also accept subscribe to the only one authorized biography of Steve Jobs ...

At present, the electrical business is a mess, suning easy to buy strong insert, let the Beijing-East reaction Strong, this morning's promotional activities, once got to the server crash. This confusion continues in all aspects, such as Jiangnan Spring began to engage members, trying to cut from the ads to buy or electric dealers. When other electric dealers are allowed to advertise on their own platforms, even the obvious competition of fast schoolbags allows them to open their own stores within their own system. Shanghai double brilliant warehouses announced the closure, and a variety of electric dealers default advertising fees are emerging. As for the electric business into the logistics industry, has already become a system, and logistics into the electric commerce is on board ...

Valentine's Day, all over the promotion, of course, I do not object to this holiday promotion, compared to what double 11 12 of the self-made festival, Valentine's Day is Orthodox, and what events such as history can not be linked. Here I admire a business, that must be Durex. Now buy JC all send Durex, fast payment also sent to Durex, send what the ipad and so on simply weak burst. 　　The vast number of otaku finally have the gospel, can become a dainty person-----There is a sentence you may not know, with a set of aircraft---pay attention to. Take part in a quick talk, I ...

First of all I have a few clear concepts. The vertical electric quotient is opposite with the General Electric Company is from the business class to differentiate the electric quotient, http://www.aliyun.com/zixun/aggregation/10843.html "the > Platform Electric quotient is and the self (to be) The electric dealer opposite is from the business model distinguishes the electric quotient, The two distinguishing ways are the permutations and combinations. In other words, there is a platform for both the vertical and the integrated electric dealers, and there are proprietary. In this, the vertical electric Trader (business) trend is more obvious, very ...

No doubt, the tide of mobile internet has been hit, because the first smartphone shipments exceed PC shipments, the number of Chinese mobile phone users more than 350 million, about 70% of the total number of netizens. 　　In this context, mobile electric operators are particularly eye-catching, because the mobile is the result of mobile interconnection. So what about the year of mobile interconnection? "2011 Taobao Wireless E-commerce Data Report" published on February 20, 2012 (full report: Http://vdisk.weibo.com/s/2F1GW). This report tells us: ...

Compared to the site has long been, but can not do it. And a Amoy caused the uproar, mainly because of their own promotional means rogue, and not the business model how terrible. 　　I think the Beijing-east of the threat analysis is too alarmist, or, analysts on the electrical quotient of the understanding of the need to improve. The core of the electricity business and even the business is the deal, the key to the deal is the price, this is almost well-known business norms. But the key is whether the price is absolute or not. If the price is down to get a deal, then the commercial market ...

In addition to search engines and Web site navigation stations, most of the traffic in China ranked top 100 and by network advertising constitutes an important source of revenue sites, have habitually put advertisers into brand advertisers and effect advertisers. Brand advertisers are basically the same as in television advertising and outdoor advertising common to put the brand consistent, whether it is FMCG or automobile, the launch of network advertising is a category of its media coverage combination strategy, by maintaining a certain frequency of advertising exposure and coverage to ensure that the target consumer group advertising bombing frequency. Generally speaking, a company will come up with a yearly sales ...

This serial content originates from "detonate order: Electric Shang Marketing actual combat file", the book will be published by the electronics industry press at the end of this year. Based on the original intention of brainstorming, select part of the content to share with you, collect related changes, look forward to support, thank you first! 　　This book pays attention to the actual combat, will share "e person e This" and so on deep cooperation partner's actual case, and has put forward the creative Order guidance (Idearoi) the idea with the brand-new angle of view, is the electronic commerce Enterprise to carry on the Micro Bo marketing the reference weapon. Since it is part of the excerpt (issued in 12 articles), there may be some inner ...

November 11, has become a carnival of e-commerce sites. 　　Taobao has a day of turnover of more than 6 days of total Hong Kong sales, other e-commerce sites have also harvested a doubling of earnings race ecstasy. 　　When there is ecstasy, there is madness. Friends who placed orders on 11th, and even so far failed to receive goods. 　　Personally, I don't think it's a good business plan or a good shopping experience. I used to be http://www.aliyun.com/zixun/aggregation/7113 ...