PPLive website won the mobile Marketing Summit "best Mobile Advertising Effect Award"

May 7, the 2013 Global Mobile Internet Conference (GMIC) held in Beijing, PPLive Web site was invited to debut at this conference and in its mobile marketing summit to obtain the "Best Mobile Advertising Effect Award", PPLive website in the field of mobile marketing, a wonderful case-sharing has become one of the highlights of this conference. It is understood that the global Mobile Internet Conference Mobile Marketing Summit by the Great Wall will join hands with the domestic third-party monitoring agencies http://www.aliyun.com/zixun/aggregation/13525.html "&g ...

Easy Integral Zhang Yi: The future of mobile marketing will grow in scale

1th page: Interview Easy Integral Vice general manager Zhang Yi 2nd: Interview record and News technology May 7 8th, the fifth Global Mobile Internet Conference (Gmic 2013) was held in Beijing with the theme "Redefining Mobile interconnection", gmic 2013 will lead the world to think about the real value of mobile internet, and give a new understanding.   At the meeting, easy integral deputy general manager Zhang Yi was invited to receive the news and technology interview. Zhang Yi said that mobile marketing in the future will be towards large-scale development. Judging from the 2011 data, it was estimated to be around 1 billion, which ...

"Enterprise full marketing" concept to help network investment

Our correspondent Chen Wenli reported that with the rapid development and popularization of the Internet, the network investment for its low-cost and fast and effective "killer", has been more and more expand the business and seek entrepreneurial projects of the favor of entrepreneurs. In the "15th Annual China Franchise Exhibition" held recently, Haijun, senior vice president of Anhui Channel Network, said in an interview with the Chinese news Reporter: "For the entrepreneur, the first-tier city faces the problem of how to screen the project to find the project, while the second-tier city has to face the confusion of how to choose the project." "According to preliminary estimates, this year ...

8,000 enterprises in Hubei Weibo marketing does not give the force

http://www.aliyun.com/zixun/aggregation/2577.html "> Chu Tian City newspaper reporter Wang Liu Li Xiaochen Chianguo correspondent Souni yesterday, the first SME micro-Bo growth Case selection ceremony held in Wuhan,   Unfortunately, none of the 18 award-winning enterprises came from Hubei, or even a few of them. Sina Marketing Department, local station Business Department general manager Ge Jingdong said, Hubei more than 8,000 enterprises opened the enterprise Micro-blog, in the country.

No. 1th Store 2013 mobile strategy: Brewing SNS and game marketing

"Http://www.aliyun.com/zixun/aggregation/32866.html" > Billion power Network news, May 10, billion power network from the 1th Store wireless division learned that, shop 1th 2013 will continue to force mobile channels,   Conservative estimates raise the mobile-side business ratio to 10%, while social attributes and game marketing will be the next major business. Shake a shake is the 1th shop tried the embryonic marketing prototype of the 1th Shop Radio division director Yulili ...

Internet marketing expert Saturday on the road of Hangzhou

Commercial News (reporter 蒋倩倩) May 18, to "find the traditional enterprise network rapid growth of the golden Key" as the theme of the 2013 China Small and medium-sized http://www.aliyun.com/zixun/aggregation/37334.html "> Enterprise Network Marketing Development Forum will be in Hangzhou grand opening curtain, this forum invited Tan Ren Information Group Vice President, Network marketing senior lecturer Zhanggao Teacher as the keynote speaker, on the network marketing strategy related topics to entrepreneurs, on-site professor How to pass four ...

Pointing the media Cao Tong: The essence of mobile marketing is the core of operating users

At the beginning of the May, Gmic Beijing 2013 (Global Mobile Internet Conference) was closed at the National Convention Center, and the Mobile Marketing Summit (MMS), as one of the major theme sessions of the Conference, was attended by nearly thousands of people. In the Mobile Marketing Summit (MMS) to discuss adnetwork innovation and development trends, Steering Media CEO Cao Tong said: "The current advertising marketing has become a product, more need to consider the user experience." Traditional advertising and marketing theory tells us that advertising is a line of communication (advertisers-advertising agency-media-audience), and now become a ring, this ...

Trend-Looking Easy network Salon explores the mysteries of digital marketing

The first phase of the "2013 Digital marketing Trend Outlook" organized by Yi Network was successfully held in Beijing on May 10. This issue of the salon invited Chinese online education technology company operations director of Prosperity, Beijing Desheng Advisory Services Co., Ltd. founder Shanyi, Micro-bo Easy Senior marketing manager Lin, New Bridge PR CEO Shen Zhiyong, Department of Core City marketing vice President Liu Hongxian, Crystal Education market director Han Jianguang, Storm audio and video senior marketing manager Zheng, Tower reading marketing Manager Wang Baojin, People's public relations manager Gang, Yi-think tank senior analyst Huangmeng, Yi-think tank senior ...

2013 Digital Marketing Annual Meeting Jiangshan "cloth step to win"

It is reported that by the international organization of Analysys, easy to view the 2013 digital Marketing conference will be held in Beijing Yu Long International Hotel June 28 grand. It is understood that this annual meeting by the Ministry of Commerce, the People's Republic of China Ministry guidance. The core of the annual meeting is "to gain a sense of user in the transition". Invited a number of mainstream marketing companies, gathered a large number of traditional enterprises and Internet enterprises, join hands with the international common sense of the digital marketing industry changes and development trends, the secret digital marketing landing answer, to estimate the effect of digital marketing gold, to explore the digital battalion ...

Online Marketing training Course two enrollment

Course Introduction: Network promotion, Network Marketing, actual combat use; length of study: 16 class hours; http://www.aliyun.com/zixun/aggregation/18571.html "> Learning styles: Excellent courses, teacher lectures, group discussions, on-site reviews.   For the object: shop owner, corporate boss, Network marketing 618.html "> responsible." Study Address: University of Central School Road, school campus (old temperature teacher) registration Advisory: 05 ...

Mobile users search for the brand's preferred marketing platform

Korean star Kim Soo endorsement Sogou Search, its super high popularity and appeal and Sogou search launched Kim Soo meet will "grab tickets" activities, quickly pull Sogou search app download, new users in the majority of young people. At the same time, young people are becoming the major fashion brands of the main consumer, and Sogou search of the user group is highly coincident.   In this context, pay attention to the Internet cost-effective and young people's consumption power of fashion brands have to cooperate with Sogou search, the latter has become a popular fashion consumer brand marketing platform. Move from traditional media to mobile new media ...

Social marketing pain point short video?

Wen/Black Ma Liang These days, Tencent held a wisdom summit in the north of Guangzhou, Tencent Micro-view as a rising short video sharing platform, become the focus of experts and people from all walks of life. Micro-vision After nearly a year of operation, has brought together tens of millions of young users.   For some young enterprises, but also see the social network platform in the new value of depression, short video future may become an important platform for corporate social marketing. In the micro-vision just the beginning of the line, Dark Horse elder brother repeatedly stressed that video and pictures, text compared more intuitive, more expressive content, the future will become ...

Short video: Standing in the air outlet of mobile Marketing 2.0

Wen/Danan at the end of August to the beginning of September, Tencent Annual Wisdom Summit held, which has a theme "micro-vision marketing set sail" has aroused concern in the industry, but also let short video marketing this emerging field into the public eye. The short video is "newborn" compared to the graphic and traditional long video and other forms.   But this year, whether it is millet mobile phones, the charm clan, Volkswagen, spring and Autumn airlines and other brand enterprises, or like small apple, CF and other activities of the promotion, has been more and more people have noticed, micro-view such short video in the marketing of great value. In essence, short video ...

Product letter Interactive to help traditional enterprise network marketing

In the debris era of arrival, each industry is constantly happening cross-industry development, such as, Baidu + Wanda Group + Tencent set up O2O platform, Alibaba United China Post Cooperation Logistics services, New Mingzhu by a ceramic brand enterprise evolution Real estate developers, hotels and other roles, In the continuous evolution of the Internet and traditional enterprises, the traditional enterprises need to do their best to realize the network resource integration marketing in the shortest possible time. Of course, the traditional enterprises in the choice, although will try, but anxiety is still very serious, I think, the reason why the enterprise anxiety, is its serious sense of suffering. Interconnection ...

Technical Innovation + Micro marketing of the United States electric Pressure cooker "surround" consumers

Now the consumer market is welcoming the new rise of 80, the generation of the break-in, the United States of life electronics for this group accompanied by the http://www.aliyun.com/zixun/aggregation/9356.html "> Information age to grow up consumers,   Mainly from the technical innovation and marketing two levels to seek breakthroughs. The life of the United States on the one hand through the continuous increase in scientific and technological research and development of investment, the introduction of diversification, design boutique, functional utility of high-end intelligent products. Among them, the United States electric pressure cooker by virtue of rapid cooking ...

Why did Feng's concert sell so much? Marketing + sub-Yee

August 2 Tanabata, Feng to sing in the Bird's nest, this matter you want not to know all difficult.   Http://www.aliyun.com/zixun/aggregation/39476.html ">" China's good voice, gossip news, electric dealer hard wide, everywhere has him, always want to make headlines, also never left the headlines. As the Feng "peak Storm" tour of the largest one, if all tickets sold out, will bring more than 25 million of the single box office, this number in the mainland concert ...

Three points for you to see 360 bundled brand marketing skills in the name of "security"

The author analyzes 360 "safe" for a series of bundled brand marketing, three points to let you see 360 bundled brand marketing skills: a homeopathic from the commanding heights to build marketing ideas, two hot background events to do the help, three find good associates do "bundle".   Let's take a look at what the 360 has done in its brand marketing since the beginning of this year. March 11, 2014, Microsoft China announced a close cooperation with 360 companies of well-known domestic security manufacturers, the latter launched 360 security guards "XP Dun Jia" for China 200 million Windows x ...

Taking Durex as an example to see the 3 characteristics of social marketing transformation

Social marketing has come a few years, but today when it comes to social marketing, most of my wife's first impression is still Durex, I often hear many enterprises in the search for party B when the name to find Durex team. Most people have the impression that they equate social marketing with the understanding that the microblog they operate is often heavily graded.   By such standards, Durex is certainly qualified, whether the "Rainy Night Patten" event or Liu Xiang after the fall of the timely micro-blog, Durex Team flexible creative mechanism to make them perfect this point. ...

Millet "Hunger Marketing" founder Chuan: I and Lei and different

In November 2012, Millet bought Chuan founded by many companies, Chuan officially become the eighth Millet co-founder.   He managed the Millet box and millet TV business, which is and millet mobile phone, millet router tied to one of the three product lines, and will become the market in 2014, many forces of the important war. Chuan and other co-founders of the company have different backgrounds. Among the other co-founders, Liu De University, the head of the industrial design department, came from big companies. Look more is a pioneering company, Chuan before the creation of Lei technology, although the KTV song system occupies ...

Millet Enterprise Moat is what the Internet marketing or high-performance configuration

The moat means to describe a competitive company, like an easy castle, in the towering walls of the city, there is a moat protected, so that competitors can not afford to cross these obstacles.   So what is the moat of millet science and technology? This article comes from the answer of Netizen Panchin. First of all, I think the corporate moat defined by Warren Buffett refers to the industry's leading companies. From this point of view, Millet is not in the "moat" theory of the scope of the discussion. I have seen empty millet, but now I have to admit that the establishment of only 3 years of Millet has achieved great success and high-speed growth, ...

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