Online Marketing

Product operation, is not a strange noun, but often by people and PM confused. My team, called the operation of the OM, is purely the first few people yy out of the name, called to use down. Blink of an eye work 4 months, http://www.aliyun.com/zixun/aggregation/9435.html ">blog also opened write 2 months, recently have more and more crooked trend, hurriedly write a serious straight." So, to say their own understanding of the position, I thought, I had ...

Always do the product, never run, but this does not prevent me from talking about the understanding of the operation. Because in the Internet, products and operations are interlinked, the product is to provide users with value, operation is to let users understand this value, they are interdependent, strategic goals are consistent. Any operation revolves around "user", including "attract users" and "retain users", to put it bluntly: let the user come over and stay. 1. Attract users to say that attract users, have to mention the source of traffic. In any third party statistical software, the "search engine", "external link", "Direct login" traffic Division has been ...

Lady Gaga, the mainland's "Miss Gaga", unveiled her third album, "Born this Way" this week, In addition to the attention of Amazon at the loss of millions of dollars to 9.99 U.S. dollars to rob itunes nearly 70% market share of the pie, during this time, we occasionally noticed the following news: "Lady Gaga recently and Starbucks cooperation!" "Lady Gaga recently worked with Zynga! "These news, even until this week also appeared" Lady Ga ...

This article comes from @puting. Introduction: The general business facing the first reaction may be hurriedly let this bad comment disappear, sometimes, the bad comment disappeared, but also lost a care about your customers, lost a communication with users and improve http://www.aliyun.com/zixun/aggregation/ 11258.html "> Product service opportunities. How do we look at the bad reviews? Taobao often on the internet to buy friends, may have such an experience: you Taobao bought the east ...

With the rapid popularization of the network, advertising at any time to show is not a problem. We often talk about accurate marketing, to accurately locate users. But do you know that overuse of user data makes your ads look scary? As an example of a "horror" ad, one day I opened my mailbox and found my name impressively appearing in the side-bar ads. "How did he know it was me?" muttered his heart. Where did he get my message? Did they take away my privacy data? In fact, for most users, "invasion of privacy" may be just a noun, a feeling. As for...

A few days ago saw a foreign company Jumpthru after a survey produced a chart, this chart is mainly about the impact of social media on women. From the chart, we can see: 1&http://www.aliyun.com/zixun/aggregation/37954.html ">nbsp; women more trust blogs and Pinterest recommendations." 81% Trust Blog Recommendation 67% Trust Facebook recommendation 73% Trust Twitter ...

Do you know what is passive consumption? Is that you use Money to buy ads, promotions, discounts, activities, PR to push the consumer's willingness to take action to http://www.aliyun.com/zixun/aggregation/17553.html you "> Buy goods or services, At this time the consumer is in a passive state, the consumer is the ubiquitous advertising to create the demand, look forward to promote and consumption. In the past this has been an effective way, bosses think I open the door today to do business, ...

I would like to make a bet with you: Within two or three years, in the Chinese mobile phone market, there will be one or two Chinese brands in the first camp, domestic mobile phones will again occupy more than half of the market share. This brilliance is no longer a flash-forward from 2003 to 2004, because it is the Chinese handset brand that has matured, has stability and can give consumers lasting confidence. Where does my emboldened come from? In addition to the mobile phone market changes brought about by the opportunity, the more important reason is that after more than 30 years of market economy baptism, China has grown up a group in the field of vision, ability and mentality ...

Think about what http://www.aliyun.com/zixun/aggregation/1560.html ">facebook, LinkedIn, Youtube, Dropbox and Skype have in common?" Apart from being very successful, perhaps their common feature is the ability to use effective viral marketing in fast-growing processes. As for how these companies do it, look at the following eight ways. 1, innate transmission characteristics (inherent ...

Social media only brings 3% of the traffic to retail sites [foresee UK report] foresee results has just released a research report on social media Marketing (free PDF report download but need to register) there are two reports from the United Kingdom (see below), the USA (next post), respectively, to the United Kingdom, 12,000 visitors from the top 40 retail websites in the United States surveyed. The main results are: ——————————-UK report ————————— – found #1: Find the quantity and quality of traffic (look for qua ...

According to the statistics of http://www.aliyun.com/zixun/aggregation/13666.html ">socialbakers, as of the first quarter of 2012, The auto industry is the most interactive fan page category on Facebook. BMW, the German car brand, the most bright eye, in addition to the largest page (from February 2012 to the beginning of March, the increase of 1 million fans, the current number of fans more than 13 million), is the most interactive rate ...

Recently, P&g has opened a Facebook store for its 6 brand products, &http://www.aliyun.com/zixun/aggregation/37954.html ">nbsp; Tide,gillette, Olay, Gain, CoverGirl, Luvs and Febreze, with last year and Amazo ...

This paper is a summary of a series of translation articles from May 2011 to November 2011, according to the game state, Gamesbrief. In the era of online games, the profit model of online games has two kinds of charging operation and free increment. In the era of mobile gaming, it seems that free value-added games have become the mainstream. Why? 1. The Art of pricing: income and consumer surplus in an age when the internet has not yet been popularized, there is only one way to sell games: physical stores. The cost of selling games through physical stores is high, and this cost does not mean the development cost of the game.

This article from the Socialbeta content contribution Team @lexieliang, welcome reprint, please indicate the translator and the source. Translator: This article comes from social Media examiner, the data is relatively old, but the service concept in this article is very worthy of our study. I went up to Twitter and looked at it. As of March 8, 2011, the @XboxSupport had 77,325 fans, one more than doubled last July. Search with tools like Twazzup, Twitter search ...

Companies big and small are flocking to social media platforms such as Twitter, Facebook, YouTube and Foursquare. These platforms can not only promote business and customer exchanges, but also through the provision of discounts and coupons to promote sales. Well-known brands like Starbucks (Starbucks), Virgin and Levi have been on social networking for some time, and the proportion of small businesses using social networks is growing. Recent research by the University of Maryland (University of Maryland) ...

Logos Bible Software is a 100% online trading software company, founded in 1992, from the first few programmers to http://www.aliyun.com/zixun/aggregation/32057.html "> The world's largest Bible software developer. The software company relies solely on social media for the detection of project ideas and product promotion, using Word-of-mouth to sell products and spread brands. Logos in socialization ...

W-commerce, is modeled on the F-commerce for Sina Weibo e-commerce to obtain a term, I first mention the word is in this year's Sina Weibo enterprise version began to Beta, In Sina Weibo Enterprise version of the question I mentioned the Sina Weibo enterprise version for Sina Weibo after the E-commerce provides space: Who said that the microblogging can not open the shop, some people will open the place of gas, Sina Weibo is responsible for the social part of the business of E-commerce to the third party; there is a Weibo reservation function, From the domain name to look at the time for take-away food prepared, but ...

According to Http://www.aliyun.com/zixun/aggregation/4415.html ">urban airship, the mobile application users who tend to push messages will be 26% more likely to stay after one months of use, The six-month stay rate is twice times higher. Hints airship is an agency that provides information and application solutions to developers. The publication of the data will be part of the agency's "Push Index". ...

Content marketing is not an easy thing, each content needs to be meticulously crafted, carefully selected, and good pictures can make your content brighter. In an era of overloaded content today, users want to know about the information at a glance, and the image is an element that lets the user grasp the information point at a glance. Like Instagram and Pinterest can be so hot is benefited from its above the mouth-watering picture. Because the image in today's dissemination of the role is so important, so we choose the picture of the first to understand the different platform your picture should not be the same, below are some pictures selected ...

Content partners: @ Global Tour The author of this article is a business intelligence software provider SAS's global business executive director for hospitality and Tourism, Dr. Kelly McGuire and Penn State University http://www.aliyun.com/zixun/aggregation/ 12889.html "Dr. Breffni Noone, assistant professor at the Institute of > Hospitality Management. Most people in the industry believe that social media has an impact on consumers ' buying behavior, especially on the wine ...