Online Marketing

Go to Marketing 2.0 Times Editor's note: This is a "sales and market" to write a big article, should have more than 12,000 words. Although writing has been written more comprehensive, but still deeply inadequate, especially in how to find the crowd, how to carry out marketing plans, how to make full use of the wisdom of the masses, and so on, not how to write, please wait for my later articles. 　　I am not a person who likes too much theory, just marketing 2.0 can't do some work. Marketing 2.0 is not a ready-made tool to provide existing market competition, but a bar to the future market competition ...

In the digital age, advertising and PR companies are "in the weather". According to media reports, the world's largest advertising agency around 23 billion of the turnover, the traditional advertising business only 4 billion, from the media part of the 4 billion, 45亿来 arrogant data, as well as 50亿来 from the data. Advertising companies have been very differentiated business, which comes from the global Internet and mobile Internet development, the consumer's catalyst habits than the previous hundred years of changes are fierce, advertisers demand also took place unprecedented differentiation. This time scale and media resources and even creativity, for advertising companies and ...

"Human flesh search" is one of the most shocking network means. In the face of the huge market of more than 200 million netizens, a "human flesh search" may make the enterprise earn pots full. 　　More and more need to seek consumer attention of enterprises naturally refused to let such business opportunities, then how to carry out "human flesh search" marketing, enterprises can from "human flesh search" in what? Wen/Chen Do you remember the "Accord girl" bossy Clamor, "iPhone Girl" youthful sweet smile, Gado at the disaster relief party billion donation? These things ...

The first time I heard the word Lanzhou cuisine, I felt quite ecstasy. For the internet has flooded to the extreme, the collision of netizens wisdom, always let people so convulsed, although vulgar, but still willing to spread. In the past just after the restoration of the time, Zhang Taiyan master in the old man wrote to Hu Shih, with indifference to the tone of ridicule wrote "You See" (is the only gentle, edits the first, taste with such a big reference for the title). Clinker Today, the World people write (if write), even such use, are considered elegant. Can not help but sigh, non-mainstream development of folklore, it is not to say AH. Return to Lanzhou cuisine ...

The search engine marketing strategy expert at the shop.org annual summit this week gave tips to help online retailers increase revenue in the short term.   Here are some of their suggestions. "Use negative keywords in Pay-per-click search marketing business," said Ken Jurina, founder and president of Web design company top Draw and search marketing company Epiar. By using negative keywords, marketers can get search leads when shoppers search for keyword phrases that contain negative keywords ...

Sohu as one of the earliest involved in the automotive industry internet marketing business, summed up over the years of marketing experience and experience, in 2008 the first in the industry to put forward the Auto-matrix and auto-targeting of the joint marketing concept, 　　For the vast number of car manufacturers to provide a set of joint efforts of the automotive Network marketing means, that is, based on the Sohu matrix of the Open car matrix marketing (Auto-matrix) and Sohu car for the core of the depth of vertical car marketing (auto-targeting). After 2008 years ...

In fact, I Zhou 祎 a lot of time is some worship of taste, he some like Jin Yong novels in the Strange Man, and some Cao talent Wei slightly, treacherous and more conspiracy characteristics. The comments here only talk about the community marketing that he is now trumpeting. I am in the "community is the future, but Qihoo will not be overlord!" in the article, a brief description of the community status and some of the situation in the industry, now let us study the next Zhou "Word-of-mouth marketing", also talk about why I said he is "saliva marketing." &http://www.aliyun.com/zixun/aggregatio ...

ZTE CS Competition 3G Marketing this year is China's 3G, the manufacturers actively invest a lot of money and technology, in order to win the first batch of 3G profit results. With the telecommunications to take over the CDMA network, mobile TD-SCDMA wide coverage and unicom WCDMA formal commercial, 3G in most major cities in the day-to-day use of the conditions, but 2G dominated by the form in a short period of time difficult to break. How to train consumers to accept 3G voluntarily becomes an urgent problem to be solved. A recent domestic communications equipment manufacturers held a "CS challenge", from the new ...

With the development of network marketing small and medium-sized enterprises gradually into the network marketing of the army, but at present there are few enterprises can really do the network marketing well. At present, small and medium-sized enterprises or a simple use of some of the basic network marketing techniques, although the effect is not very good. 　　Today, I briefly say that the current small and medium-sized enterprises in the application of e-mail marketing encountered in the common deficiencies or errors. 1. Small and medium-sized enterprises are currently understanding of e-mail marketing or simply to buy mass-mailing software for mass-mailing for the moment, most of the small and medium-sized enterprises in the implementation of e-mail marketing is still biased ...

Im (instant messaging) as a major application of the Internet, its importance is increasingly prominent.　　data show that IM tools have exceeded the use of e-mail and become the second-largest Internet utility after Web browsers. Early IM is just a tool for information transfer between individual users, and now with IM tools in the business area of the popularization of IM marketing is increasingly becoming a topic that can not be ignored. The latest survey shows that IM has become the main way people work to communicate business, 50% of respondents believe that the use of IM tools every day to facilitate the exchange of work, ...

Recently has been collecting foreign small and medium-sized enterprises microblogging marketing cases. Refers to the soft sand will continue to share with you to see whether there are we can learn from the ideas and models. Also welcome you to recommend some recent cases to me. Namecheap is a domain registrar. At the end of 2008 and early 2009, it launched two prizes and profited from the Twitter community. Michelle Greer, a marketing expert at the company, is an active user of Twitter, and she finds that Twitter can be a driving attraction for traffic and sales.

Is social media marketing a bluff? Is social media marketing a conceptual operation? What is social media? Social media =sns? What is the relationship between social media marketing and Word-of-mouth marketing and network PR? Is BBS a form of social media? ... questions like this are often asked by many friends. Even more directly to the social media put forward ...

My guide to the http://www.aliyun.com/zixun/aggregation/8312.html "> The practice of corporate blogs in different positioning (2) The author/The soft sand Beijing Cool Gentleman Clothing Co., Ltd. is a company engaged in the group professional attire custom business, They invented the password to set the practice, consumers only need to report 3 dimensions, the enterprise can be personalized through the network customization, so that more than 95% of consumers put on a fit clothing, completely do not need face-to-face volume. &nbs ...

"Cofco" fake interactive marketing, gold. "January 8, 2010, Cofco production team game http://www.aliyun.com/zixun/aggregation/18783.html" > officially online, to February 28, there are more than 5 million players to participate in the game, One of the 1.28 million (production captain), they became the Cofco group throughout the country, "the whole industry chain" propagandist. 　　-Quote from Internet News. In the first financial weekly or which magazine read a write ...

China's online marketing market is undoubtedly at a rapid development stage, which also spawned the development of various online marketing service providers. As the traditional industry to do marketing to face the choice of advertising agents, now the enterprise or Web site to do online marketing also face do not know what to look for a service provider or agent company problem, because the vast majority of online marketing service providers are also just beginning soon, mostly not known, this article in China for the first time from the angle of advertising, 　　The Chinese online marketing service provider resources to do a simple comb, to play a role. First, the online media advertising agency service provider: ...

For more than hundreds of years, the Chinese have maintained a traditional social mentality: hatred, Adam Smith's point of view is that when the gap between the rich and the poor is too serious, and the interests of the people are too lack of protection, the public opinion will produce a position of displacement, the so-called "not suffer from lack of inequality", people will naturally create "for the rich is inhumane" moral barrier , the rich and the poor in the game of unconditional support for the latter, if the rich have the upper hand, will be the masses of the people as an attack of the sea: "You are better than him, why do you want to make people go to the wall?" "In addition, ...

&http://www.aliyun.com/zixun/aggregation/37954.html ">nbsp; There is no doubt that Twitter is now the most popular WEB2.0 application on the Internet, using Twitter for interactive marketing, there are already many classic cases abroad, from Obama to Dell, from unknown small businesses to industry celebrities, are using Twitter ...

Reporter: Recently cctv in 3.15 bursts SMS spamming news, everybody is very concerned, this kind of short message marketing is the database marketing? Miss Wang: This is a great misunderstanding of database marketing. If the bulk of the message is the database marketing, then the street disorderly posting of small ads, and junk cards, is advertising. Haha in fact, the bulk of the message between the database marketing and advertising, can be said to be the lowest level of database marketing form, not our advocacy database marketing. We are very grateful to CCTV exposure SMS spam, database Marketing to healthy development ...

Overseas marketing of Chinese tourist attractions: China's tourist attractions, if you want to really go overseas, to attract more overseas tourists to China tourism consumption, for the moment, need to strengthen their own characteristics of overseas marketing, especially based on the Internet overseas Word-of-mouth, content, interaction, search and other integrated marketing plans, in this regard, I propose the following reference recommendations: 1. A set of excellent scenic tourism products: to find out the characteristics of the local scenic spots in China, according to overseas market demand, it designed to be suitable for foreign tourists to consume products; For example, the Chinese and Japanese Han culture, to Japan and South Korea for the market tourism ...

China Telecom is currently implementing the "Flying Young Dream Mission" successfully attracted students after the college entrance examination to participate actively. It is reported that the event by the planned "IPhone5 came" hand-painted body of Jiangsu Telecom Electric Drainage Center planning organization. I specially interviewed the Jiangsu Telecom Electronic Operation Center of the Electric Corps team, the team young, energetic, studious, for the understanding of the electrical business and successful practice is far more than a lot of pure electric business enterprises. Text: Network times, brand marketing and the traditional way is different? Jiangsu Telecom's "Flying Young Dream Mission" activities to many traditional enterprises ...