Five trends of domestic Internet account development

Web page Production WEBJX article introduction: account number is a prerequisite for you to use the service, account numbers (user number) is more than traffic can measure a site impact indicators, so account resources have been a large number of sites as the lifeblood. Years ago, foreign support for email as a website account, from 2005 to appear OpenID, and then to 2008, 2009 Facebook Connect the most. Their purpose is to liberate

Account number is a prerequisite for you to use the service, account numbers (user number) is more than traffic can measure a site impact indicators, so account resources have been a large number of sites as the lifeblood.

Years ago, foreign support for email as a website account, from 2005 to appear OpenID, and then to 2008, 2009 Facebook Connect the most. Their goal is to liberate users, an email, a Facebook, a Google account you can access all sites, do not need to repeat the memory of multiple passwords, multiple password protection data.

About the opening of account number China has been marginalized, fortunately now has seen some good trends. The first of these changes is thanks to good examples abroad, such as Google and Facebook, and the second is to thank those entrepreneurs who have made their contribution to the opening up of their Internet accounts, such as fresh fruit, such as watercress.

Many of these trends are accompanied by the emergence of micro-blogging, can be called the trend is because more and more large stations began to learn, these trends include open mailbox Landing, mobile phone number landing, OPenID, multiple Account association, account free change.

Trend One: Open Mail Login

That is, the support of other websites email account login, accompanied by the emergence of Weibo, Sina, Sohu, NetEase are to support the other competitors email address as a microblog account, and can also be used as a full station pass. Tencent QQ has already supported the binding email account number, and can use email to log on Weibo.

This means that users do not need to use the service to register a separate account, an extra mailbox, only need to use your existing email account can easily register. There are differences in the degree of integration, such as NetEase Pass enter the default only prompts their own mailbox, but you can still manually enter other e-mail accounts (such as Gmail) for landing.

Trend two: Mobile phone number landing

Use mobile phone number as the account number has three uses, the first can use the mobile phone number for landing, the second is convenient password retrieve, the third is convenient password retrieve, protect account security. At present, the integration of domestic portal is not the same, such as NetEase, thunder support the binding of mobile phone landing, and Sina Tencent only supports service binding and security features.

In addition, most of the mobile phone number only belong to an ancillary account, that is, most of the time you can not directly use the phone number to register, and can only bind existing accounts.

Trend Three: OPenID

Many friends may be puzzled, the OpenID function and the above mail, mobile phone landing What is the difference, it should be said that there are overlapping features, but OpenID more powerful, it can not only share the account name, but also provide a variety of user information, of course, this part of the information can be set by yourself.

The most famous OpenID case is Facebook Connect, where you can authorize a website to get your Facebook information, friends, and more, sign up but not just register, but more like a larger sense of data sharing. Domestic has involved this piece of including watercress, Renren, Sina Weibo, but do not do the same depth, most of the landing in the shallow layer of function.

Trend four: Multi-account Association

A typical example of this is Microsoft's Windows Live, which enables seamless switching of multiple Live IDs.

The meaning of this function is to facilitate the user with more than one account, for example, I have a number of NetEase pass account, one of which is the passport registration, one is registered with Gmail Pass. If I need to check netease email when I need an account, and when I landed NetEase Weibo need to switch to Gmail registration pass. There is, of course, multiple accounts on the same site.

Now the domestic big website does not involve this part, all belongs to hold the pipa half cover, knew that the way will have this step but is not willing to cross out.

Trend Five: Account free change

The free change of account number includes two parts, the first is cancellation, and the second is modification.

The free cancellation of account number can effectively protect the user's freedom of choice and privacy security, can also be more sensitive to the ID of new users more choice of space, protection of limited account resources; Account modification is to allow users without loss of data in the case of smooth migration account, For example, my previous microblog account is a@a.com, now my e-mail to b@b.com, then naturally want to ID on the basis of security can be free to modify.

The portal basically does not have this function, also is in hesitate, think the user just registers is own, the other is to pull the egg. Watercress, fresh fruit are free to change the account number, Renren can do, but cannot be changed to registered accounts.

For example, before Renren account for a, I would like to change account B but did not modify the function of the account, or I did not find this feature, so I re-register account B; Two days later I found this feature, so I successfully logged out of account B and wanted to change account A to account B, but the system told me I couldn't do it. This is not a high degree of completion of the function.

————— the finished split line ——————

Open is not open that is the word game, the account strategy change the ultimate goal is to liberate users. Let users cool, users will use the actual action to make you happy.