Today, I have introduced a blog post to my questions every Monday.ArticleQuestion:
Those in the game development industry-2. The Red Ocean changes to the Dead Sea
After reading this article, I was inspired to express my views and foresight as a developer who has been working hard in the gaming industry for 10 years:
Reference 1: "The rapid development, shanzhai, homogeneity, short-sightedness, profit-making, and skin-changing of many other small companies have basically no way to live ."
Quote 2: "fooling players again and again will only be abandoned by players. Soon after, MMO online games will face shuffling. This is what I call "the Red Sea" to "The Dead Sea "."
When I saw this, I obviously realized the grief of the domestic online gaming industry in my pen. I will go back and think about the company's traditional industry business: is the "website development" business also stuck in the "Red Ocean? In a chaotic market and fierce competition at low prices, everyone is exhausted. Will the fight go to the Dead Sea? I think there is a bit of coolness in my back.
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After getting calm, let's take a look at Baidu Library's explanation of a popular economic term:
"Blue Ocean Strategy": it is required to break the existing industrial boundaries, develop unknown markets, and develop new game rules based on consumer needs. The main purpose isCompetitive Advantage;
The "niche market strategy" refers to the operation of market segments ignored by large enterprises in a known market space, or the "chicken ribs" market, with the aimProfitability.
In fact, we do not know once that the "website construction" Business is not doing well, and the Internet that has already taken off its mysterious coat has already entered ordinary people, and the enterprise website construction is saturated, where do we seek new profit growth points? Is it because of the "niche market strategy", or is it because of our "Blue Ocean?
The speech has come to an end here. I think I just want to give some suggestions. I hope you can discuss this issue and finally play even a slight role in the development of the company, my speech was successful. Thank you.
Tags: Red Ocean market, blue ocean market, Red Ocean Strategy, Blue Ocean Strategy