Fresh electricity manufacturers are very demanding for fresh food, so fast distribution is the key. So solve the problem of logistics, it is equivalent to break through the bottleneck of fresh electricity manufacturers. 15 Green Life, choose to build logistics terminal outlets to solve this problem.
There are many fresh electricity business projects invariably selected semi-finished food points to cut into the market, through the promotion of fresh value-added to obtain the corresponding income, is to solve the cost of fresh electricity business compromise. In general, because of the high demand for the distribution of raw materials, the biggest difficulty of fresh electric power provider is in the logistics, thus solving the logistics problem, it is equivalent to break through the bottleneck of the fresh electricity dealer.
"15 points green life" is such a supply of high-quality raw materials for export of fresh electricity business services. At present, "15 cent green Life" also only covers the Guangzhou. Compared with the prior knowledge of the fresh electricity quotient, "15 points" the most outstanding advantages embodied in two aspects, including relatively perfect logistics solutions and high-grade food supply capacity.
First of all, to say "15 points" logistics.
In the founder of "15 Green Life" before, founder He Hong in the logistics industry for 13 years, has been in China's largest Third-party logistics company Bao for Logistics Group Service Director, and has served as Asia-Pacific region for five consecutive years the best third-party Logistics Enterprises in Singapore Ych Group China Regional General manager, Has a wealth of supply chain management and cold chain logistics management experience. At the same time, he is also familiar with the importance of logistics for fresh electricity suppliers, so in order to provide high-quality 2C fresh service, He Hong try to be large in volume, and for trading end-end service requirements of relatively low 2B business start layout.
At present, 15 points of 2B business is the company's main business direction, every day 2 to 3 containers (50 tons) of vegetables are sold abroad. With a general amount of 2B business, "15 green Life" has been polishing their logistics system. "After years of layout, we are now able to guarantee a continuous supply of a certain crop from different habitats to a certain sales place throughout the year." "Founder He Hong told me. In this process, from a large number of rapid distribution of food materials to special food cold chain transport, etc., "15 green Life" in many aspects of the details of the accumulated considerable experience. These experience and accumulated logistics resources, can be easily converted into 2C business, because the single logistics, 2B or 2C, the difference is only the delivery location.
And in the 2C business "last Kilometer", He Hong chose the most common, but relatively reliable way to carry out-the establishment of logistics terminal outlets. After buying the ingredients online, users need to go to the outlets to pick up and pay. On this point, He Hong that only the establishment of outlets, can really ensure the quality of good ingredients, at the same time to achieve the full control of the transaction process.
"15 points green Life" Logistics terminal will be configured to the community, such as some populated areas, the current Guangzhou has 20 or so logistics outlets, and in the continued increase, to the end of this year will increase to 300 or so.
After solving the logistics problem, the problem of low profit margin of fresh electric power provider is exposed, in order to ensure the continuous and effective quality logistics, this part of the investment is quite considerable, so "15 green life" through the higher end of food sales way to improve profitability.
"15 points Green life" existing 2B business, 80% of the sales are for export, because the export of food inspection procedures are more stringent, for food planting sites, planting environment and so have a very stringent requirements, so "15 green life" has a large number of can provide high-quality food farm resources. In the provision of 2C services, food production is directly from the previous export farm, which is 15 green life of high-quality ingredients to provide a guarantee.
"Our vegetable prices are 1 time times that of similar products in the Common Market," He Hong This told me: "We only higher quality vegetable sales, our vegetables are selected from Yunnan, Ningxia and other Highland export vegetable base, through the whole cold chain to Guangzhou cold chain processing Center, and then distributed to various distribution service stations, in quality, Freshness and nutrition and taste and local vegetables are very different, we each batch of vegetables will be sent by Swiss SGS for testing, pesticide residues and heavy metal residue indicators are up to the EU green Food standards. And customers will feel a substantial difference after eating. ”
At present, "15 cent green Life" has successfully verified its business model, is gradually its fresh electricity business services to promote outside, Guangzhou is their first goal, follow-up will be more and more cities are "15 green life" coverage.
In fact, we will find more and more, the electricity business goes to the last, the fight is the logistics ability. If there is no reliable logistics system, no good electric dealers can not run up. and a reliable logistics company, often will start to do some electrical business, such as under the layout of the store under the Shun Fung, and ultimately, regardless of which one is defeated, consumers are always the biggest winners: think of that kind of a mouse in the home with fresh vegetables door-to-door life, really a little excited.