31 Fashion Clothing debut only product will, each big electric dealer each create "exclusive" flavor

Source: Internet
Author: User
Keywords E-commerce O2O
Tags consumers create designer designer brands it is it is understood not only o2o

31 Fashion Clothing debut only product will
March 21, the world's largest special sale website only will work together with New York Fashion Week "Darling", the popular Chinese designer brand Vivienne Hu (Wei Wei Anhu) unveiled in Shenzhen, the Show field. It is understood that this cooperation is the only product will be "global special selling" the United States Sea Amoy upgrade, in the "Vivienne Hu China debut" brand launch show at the same time, immediately exclusive online from the United States Vivienne Hu fashion apparel, Including the ready-to-wear and contemporary series of 31 of the full "debut", only products will be "Global special sale."
According to the brand designer Vivienne Hu: "In the light of past work experience, the clothes are designed to be worn by the office staff, and they can be different from others, and to meet the company's dress requirements." For example, a skirt must be over the knee, so the clothes that are designed have to be worn both to work and to Parties, with practical and stylish clothes. According to Feifei, a senior PR director, the consumer shopping is no longer the pursuit of major brands, fashion unique and textured design is their favorite.
Each Big electric dealer each creates "the exclusive" The Taste
Reporter investigation discovers, the signature "exclusive" designer is not only the product meeting one. 2014, Amazon fashion and China's independent designers launched the first cooperation. Not only the popularity of the designer brand Nicole Zhang, Ranfan, Fake Natoo, frontrowshop, etc. into the Amazon Shang Goods Museum (Z.cn/style), but also regularly launched Amazon exclusive exclusive Designer series, limited joint sales only in the z.cn! Up to now, Annakiki, Awaylee, he Yan, the C by Vivian has been tailor-made for Amazon four designer joint series.
In addition, China's largest tidal power platform Yoho have goods, has been quoted as the original designer brand, since 2008, Yoho has been concerned about the development of the original designer Tide brand, up to now, there are more than 300 original designer brand settled in. The official director of the website said that, unlike the popular brand, the original designer brand has more independent style and cultural mapping of the designer, and has the characteristics of paying more attention to the preferences of the target customers. March 24, the consumer favorite designer brand Lilbetter also officially landed Yoho have goods, and the official sale.
Foreign designer brands are also favored
designer brands are not only on consignment in China, but also abroad. March 25, the British flash-purchase website Secret escapes founder Troy Collins also started a new fashion shopping website named Endource. It is reported that the site sales of goods are highly personalized, and specifically for the user to provide private-Type design services. Industry experts predict that many advantages and differentiated competition makes the original designer brand in the trend of declining retail environment upstream.

 

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