7 things you can (legitimately) steal from a successful enterprise
Source: Internet
Author: User
KeywordsSomething
The essence of innovation, including the creation of many startups, is to imitate, or change the existing concepts. And the vast majority of those new ideas and ideas have been further promoted to the past, like the evolution of biological species in the past few centuries. For example, in the author's own Twoodo company, we are trying to develop a better team collaboration tool. One thing that will never seem outdated to companies is to know their customers, and we often make mistakes on this issue. We have our own ideas, and we think they can be used in products and services, but these ideas are often narrow. The results of random data collection are daunting. The good news, though, is that you just need to do a little research and you'll find that a lot of data has been collected for you. What you need to know is where you find what you need. This place, in fact, is the competitors that are not far from you. 1. Borrow their social media fans unless you are already in a blue sea market, the author can tell you that you want to try to do something, at least 10 other successful companies are doing it. But it doesn't matter! Because it also means that at least 10 companies can help you run some customers in the service area you're interested in. An open social platform is where you need to start. Twitter is a very famous example. All you have to do is look at the fans of your competitors, and Twitter has done it for you. If you want to get a list of influential Twitter accounts, click on the link and the tool in the link will help you generate a batch of the data you need. Also, if you need to get some of the broader social data from your competitor's fans, click on this link, which is a good tool for you. The sooner you connect with the influential people, the better the effect will be, because these people can be the preacher of your brand and the Gospel for your brand. Also, on Google + you can log on to a brand page and see what fans the brand has. Connecting with these fans is a very easy thing to do, and once you get the fans, Google + will also allow you to email them when you update or share new information. I'm not suggesting that you give fans spam or tell them that your service is better. In fact, when you start a conversation with a fan, it's a good idea to understand why they love your competitors or why they hate your competitors, which is a great way to get some vital information. And, if you find that there are a lot of people willing to share their experiences, you'll be surprised. You can click on this link, read the relevant links of the article, and otherIf you want to strengthen your growth potential, the link will also tell you to use Google to get substituting hack. 2. Secretly monitor their function requests if you want to make sure that your new app application doesn't get caught up in the kind of trouble your competitors have encountered, the best thing to do is to look at their feature requests list, and the common problems that competitors used to have, so you know the user/ Where consumers will get into trouble. The completion of this matter is very simple, you only need to go to your favorite search engine, and then enter a * * Company, functional request "These several keywords can be." If you can avoid the mistakes that your competitors have made, you can create a better company, and you will be able to take a step ahead of the business functions of providing user requests (but not yet developed). Serve users wholeheartedly and legitimately. 3. Win people who hate them you can simply type in the social analysis platform Topsy I hate a certain company ", you will see who hates the company, and why they hate the company." This is also a good approach because it lets you know what business functions are annoying, what business functions people like, and what business functions people want. You can absorb all this information and apply it to your business. You can get a Twitter account for the users and then provide them with a very high level of service! But be careful not to let yourself be the next vent object!4. They can't be "everywhere you can drill this loophole in North America, which should not be a big problem, where English and Spanish cover most of the population." But if you walk out of this circle and look at Europe, Africa, and Asia, you'll find that most of the copycat services are done in local languages, and it's a big enough opportunity for you to start a good business. Here's an early example: when Facebook opened a separate access channel for 13-Year-old school children in the United States, Tuenti launched a Spanish-language social network in Spain. Spain is a country with a population of 50 million, a large enough population base, and many founders will enjoy the income that local people bring. Everything shows that even if you have nothing, you can use language as your business. 5. There's a loophole you can drill: they can't do anything. Mergers or acquisitions of a company? This is another area where your research on FAQs and feature requests becomes very useful. Build a company or develop the functionality required by some competitors, then negotiate with partners or buy from each other. Here's a notable example: ebay buys PayPal and Ibazar (a European online trading platform) of the two companies that, for ebay, not only get a payment system,There are customers across Europe, and these customers are fully able to convert to ebay users. If you decide to go the other way, then you have to step up, because if the company you want to buy becomes big enough, they can handle the solution on their own. 6. Using their demographic data, the number of visitors and consumer data generated today is huge. Moreover, the data are not confined to the Web site, and many start-ups are developing technologies that would allow them to use road cameras to analyze who goes into the shops. While most of these data are not publicly available or legally protected, there are still some that can be found online that will provide some insight into your target market. For example, if you're targeting a Native American woman, you're a big fool if you don't go to Pinterest, because 80% of the people on Pinterest are women, and 20% of the Native American women are Pinterest. There are other types of data that can help you build your own potential user information, if you insist on using search engines. For example, if you're a gaming company, it's important to know that players are playing Candy Crush games at 6 o'clock to 9 in the evening and on Sundays. This is important for your marketing and support to your customers, and here's a way to help you find a competitor: 1, choose a social networking platform (the author's company chooses Google +). 2, find the competitor's homepage. 3, click the fan details. 4, view the list of fans, their contact information, geographic location, e-mail, hobbies, and other qualitative customer information are recorded. The author recently tried it on Facebook and got some interesting results. I joined an interest group and then clicked on the Add Buddy button on the information page of all the members in the group. After confirming that I was a legitimate citizen, many people accepted my invitation to add friends. Once I've established a relationship with enough sampled users, I can get some data, such as age, sex, geography, industry, etc. 7. Hijack their search engine rankings if you use your keywords to do a google search, you may see a lot of competitors appear on the top of the page. It can be said that if these competitors appear on the home page of the search results, it means that their reverse link strategy is doing the right thing. Imagine how powerful it would be if you used the same reverse link strategy. Your site may not only appear in the first place in the search results, but it may also fill up the top ten search results! To achieve this, you may need to take a little more effort to perform some more steps. But the good news is that you can accurately see the reverse link strategy that your competitor is using. You may find that competitors get links to all sites, blogs, forums, or online miscellaneousChi, and so on. Once you get these inventory data, you're busy because you need to replace them, you have to post comments under the same blog post, ask for a guest post on the same blog, post on the same forum, and so on. Matthew Woodward has created a comprehensive guide to this substituting hacker technology. Soon, your company will appear in the top 10 of the search results for the target keyword, and even if Google makes an algorithm update, this approach is just as effective. This long-term search engine optimization has a solid foundation, start early, and cultivate it into a habit. Is there anything else I need to steal (I mean, draw on)? It is common to get inspiration from other companies, or to learn from other companies ' product features. If someone takes your idea and executes it, then you can fight a lawsuit against them, but the writer is going to remind you that it's a very difficult thing to do and that it's very costly. The world's patent laws are not equal, especially in this internet age, you can hardly keep your secret. Even giants like Samsung and Apple are stuck here. And Uber is complaining that their rivals, in order to engage them, will find someone to call for a car and then cancel it so that they can get the driver's phone number, and their competitors will assign their business to the drivers. Is this wrong? Business ethics is a grey area.
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