A collection of editors ' words on the success of the net business

"Network business Success Weekly" has been to the 14th phase, now every day will receive a few phone calls, have to consult, there are talks to cooperate, there are many old friends call to chat, here is very grateful for your support. There is a need to explain, this week is mainly to provide free advisory services, not on behalf of the specific Web site development and network marketing business.

1, the rise of foreign trade Internet. July 21, the Dunhuang Network CEO Wang in it Longmen made a special speech, content is for foreign trade e-commerce, is wonderful. Dunhuang Network from 2005 onwards for small and medium-sized foreign trade enterprises to provide more than Alibaba a deeper level of e-commerce help, they through the establishment of direct online sales platform, compression links, so that foreign trade merchants can be small wholesale and retail industry on the Internet.

Four years of wind and rain, every year to help foreign trade merchants to hundreds of millions of U.S. dollars of merchandise sales abroad, the success of Dunhuang is not only its own success, but also represents the success of our foreign trade internet retail. Nearly half of the readers are also in the field of foreign trade internet retailing, they are also in various ways to help foreign trade enterprises through E-commerce, into the upstream of the industrial chain, such as marketing and retail links.

Over the years, I have seen the rise of hundreds of thousands of foreign trade internet retail websites, personally feel the friends to let the Chinese brand bit by bit to implant foreign consumers inner efforts. I believe that, in the post-business-to-business era, they will be the achievements of Chinese brands and foreign trade in e-commerce another brilliant.

2, the exposition feeling. September 4 in Nanjing at the same time held the Nanjing International Software Exposition, the international e-Commerce Summit Forum, the global Internet Marketing Conference, this meeting many peers have come, especially in the foreign trade E-commerce circle of good friends. such as Dunhuang Wang, Made-in-china Shen Jinhua, LightInTheBox Wen Xin, billion power zhengmin, Dotmany Feng Yu Village, the link Hall Miu (Tony), Ctrip Overseas Yong, the Cheijin of the Web, the Fang Tianhu of the wheat bag, Point Stone Liu Yibin.

The meeting is close, everyone exchanges time is not much, but can feel between dribs and drabs, this year is not only the hottest year in the history of E-commerce in China, but also a year of further take-off of e-commerce in foreign trade. According to the relevant statistical data, China's foreign trade in the internet retail and small wholesale business more than 10 billion U.S. dollars. In the field of foreign trade, from the traditional large enterprises to just entrepreneurial individuals, many of the vision to the foreign trade direct online sales market.

3. Foreign trade situation. The National Day parade has undoubtedly marked the revival of the country, which is a matter of joy. I also watched the whole, from the heart of pride and excitement speechless. Rare holiday relaxation, the same day, my wife and I was happy to see the film "the founding of the Great Cause", others do not say, but there is a scene, but suddenly reminded himself. That is Chairman Mao and Tian Han in the discussion of the national anthem, to discuss whether to change the lyrics, especially "The Chinese nation to the most dangerous time" this sentence, some people said that the founding of the country, not appropriate, Chairman Mao said, to be in danger, is a mature nation's performance, determined not to change

I have been in the foreign trade industry since 2002, from traditional foreign trade to foreign trade e-commerce, the industry is deeply touched. In times of danger, we suddenly realized that our foreign trade is still in crisis. Last year's financial crisis, and the subsequent economic crisis, caused the collapse of American bubble consumption, and its shock wave continues to hit the country. From January to July this year, our exports plunged 17%, 25%, 24%, 20%, 26%, 21% and 23% in descending order. Until last month in August only to stop the fall, the growth of the chain rose slightly 3.4%. China's foreign trade industry is mainly focused on manufacturing links, the additional profit is very low, sales channels are limited, so the impact of the economic crisis is also the largest, tens of thousands of factories in Zhejiang, Guangdong province closed, I obtained from a friend of the information also confirmed this point.

4. Method discussion. There is a news these days, foreign trade flooring leading Enterprise Longhua Group successfully acquired the largest online flooring retailer Ifloor.com (annual sales of 60 million U.S. dollars). This news let me feel the potential of our foreign trade enterprises, the economic crisis in addition to the crisis itself, but also pregnant with greater opportunities. One of the opportunities is to enter the foreign retail channels through foreign trade online sales. I believe that relying on the advantages of origin, rich high-level talent and foreign language talents, advanced e-commerce technology, foreign trade enterprises will successfully go out and win the industrial chain competition.

After the economic crisis, may be a long-term economic depression situation, at this time, foreign consumers will be more rational, looking for more cost-effective goods. Foreign trade in this situation, it is impossible to hope that the natural growth of orders, then how to survive this foreign trade crisis? Here are some of my discussions with my friends:

1, prudent management, procurement of production and marketing, each link should be more cautious, prepare for unexpected accidents.

2, commitment to save costs, improve product performance, win limited foreign trade orders.

3, reduce investment, capacity and size, as much as possible to hold cash.

4, the use of Joint group strategy, peer support each other to increase the ability to resist risk.

5, to carry out direct external network marketing, to win more customers, do not miss small orders.

6, actively cooperate with foreign trade online sales enterprises, broaden sales channels.

7, actively working with the domestic channel to find new opportunities.

5. Sales methods. The weekly in the field of foreign trade online sales influential, is committed to the public good, foreign trade colleagues if you want to carry out the external network marketing and foreign trade online direct sales (small foreign trade and direct online retail), you can directly contact the weekly, this week will be in consultation and business cooperation to help everyone.

Introduction of foreign trade online sales of several ways:

1, comprehensive platform, Dhgate, Tradetang, Beltal and other platforms, in similar to the ebay platform open shop or submit products to these platforms for sale.

2. The comprehensive website of LightInTheBox, Dealextreme, Milanoo, and Amazon-like large-scale web site, covering many products, large.

3, Vertical web site, meritline, Goodorient, Lovelonglong, similar to Zappos, only focus on one industry or a class of products, the collection of many brands or brand-name products.

4, Brand vertical web site, glassesshop, Genscript, Bagsok, only sell their own brand products, similar to the customer-prudential goods.

The service of this week is the latter three, from the Chinese manufacturing to China's creation, I believe that Chinese entrepreneurs will gradually move upstream of the industrial chain, and eventually create a large number of China's own brand. In this process, through the Internet through online sales, is undoubtedly the best way, our weekly will be committed to this direction, for Chinese entrepreneurs in the foreign trade E-commerce to provide a full range of services, and ultimately our country good products sold abroad and create a number of resounding brand.

Here we have embarked on a joint of the vast number of foreign trade group, and to create a solid chain of sales, here hope that the vast number of enterprises with your products to participate in our cause, together through the way of foreign trade to your products marketing global, and eventually build brand.

6. Weekly activities. In order to facilitate communication and resource sharing, starting from the eighth issue, the Special Exchange zone in the periodical, sharing your thoughts and questions about the articles in the journal, the experience and doubts of the operation of the electronic commerce, you can also tell us what kind of authoritative knowledge we want to get. You can send your ideas to us by direct reply, your views and questions will appear in the next issue of the exchange zone. Here you can see the network business of Flash thought, your questions will be answered in time.

At the same time, we will choose a month Saturday or Sunday afternoon, in Nanjing or Shanghai to hold tea Party and training courses, for the vast number of network operators to provide a platform for sharing dry goods, FAQ. The friends who wish to attend the party can now register directly, and the time and place of the specific event will inform you directly, and publish it on the periodical and related website at the same time.

7. Development direction. Network business success of the editorial department, the future development of two directions:

One, committed to e-commerce knowledge and technology book publishing, so that more Chinese, Chinese enterprises better use of e-commerce, to achieve development.

Second, the establishment of public welfare organizations, the organization of public interest activities, this week will be a joint e-commerce direction of well-known organizations, actively participate in a variety of public welfare activities.

I prefer to read the article, he said that Chinese entrepreneurs only know how to make money, do not know social responsibility, call on everyone to make more contributions to society. As one of his fans, I think also take some practical action to do their best to do some public welfare undertakings.

The public good here, not to donate money to the disaster area, not to help children out of school (in this regard we also do our modest every year), but rely on their own and friends of professional knowledge, technical ability, as well as their enthusiasm for public welfare, free of charge of human, material and financial resources, for small and medium-sized E-commerce enterprises to

Network business success of the editorial department plans to introduce E-commerce in the domestic series of books. But books can take at least 8 months from writing to publishing. Timeliness is too bad, in order to with the international electricity business in the knowledge and technology synchronization, we launched the network business success of the weekly, and in the form of electronic magazines free subscription, I hope friends can recommend to their own understanding of e-commerce friends. Also welcome to contribute, where the contribution is cataloged, that is to send the new book "Google AdWords Marketing-Network business Success" and "Network Marketing-Network business Success" (second edition) each.

Now readers are able to see each issue of well-known e-commerce experts of the latest article, the editorial Department has invited the advisory, billion power, send a network, point stone interaction, the platform of the foreign trade and other platforms of many experts to participate in the construction of this weekly. On behalf of the network business success of the editorial Department of peer experts support to express my sincere thanks. Thank them for their expertise and skills to share with the broad masses of readers.

This weekly to combat, pragmatic, dry goods to share, committed to the public good, hope that we support a lot. And welcome the vast number of manufacturing enterprises and foreign trade enterprises directly with the network business success of the weekly contact, there are unlimited opportunities for you to get leaps.

Chief Editor: Li Peng (David Lee).