Art Dragon, where to go online litigation dispute results, both sides said they won the lawsuit

Abstract: Art Dragon, where to go the results of the lawsuit in the recent introduction, both sides said they won the lawsuit. It is reported that the court decision Art Dragon to go where the net compensation 8,127,402 yuan Cash, to where net to the art Dragon recharge 52 million. But the recharge can not be mentioned, only in accordance with

Art Dragon, where to go the result of the lawsuit is announced recently, both sides said that they won the lawsuit. It is reported that the court decision Art Dragon to go where the net compensation 8,127,402 yuan Cash, to where net to the art Dragon recharge 52 million. But the recharge can not be mentioned, only according to where to go online advertising contract advertising consumption.

Both sides of the case show a "win" of pride. Yi long rush on the first day of the New Year announced that the Court has supported its appeal, where the net will be to the Arts dragon compensation 52 million. Where did the other protagonist go? The net responded, where the net income of more than 8 million cash, and no cash expenditure. Where are you going? The net also responded that even if it is not willing to cooperate with the Art Dragon, will also choose to appeal.

Where to? The net says the above 52 million will not go to where the net caused any financial losses: because the money is in the name of the Art dragon, but in essence is to play in the art of where to set up in the network advertising account, must follow where the network company rules for advertising consumption, can not be mentioned.

"We won." "This is where to go to the net and the Art Dragon, at the same time pass to the outside attitude."

A lawsuit, two winners? The industry pointed out that the case reflects the OTA and search platform competition.

2013, thanks to where the net, Art Dragon proposed and where to cooperate, to where the net as its front desk is paid hotel inventory distributor to help its sales hotels. The conditions for the above cooperation is to go where the net according to the quarterly no less than 450,000 night sales for the art of the Dragon distribution. If not, where to go nets will be in accordance with the standard of 27 yuan per night subsidy to the art dragon. On the other hand, the art dragon not only needs to go to where to pay advertising costs, but also to pay commission.

2013, as the online tourism industry pattern changed. Art Dragon abandoned the air ticket business, then in the hotel business also grew weak, is the only one to protect profits and give up the market share of OTA.

Where to go Net said, is also at this time to find art Dragon inventory in their own platform is not good sales. It is reported that at that time, Art Dragon International Hotel can not be online, where to go to the network to terminate the contract.

The two sides are unable to reach an agreement on where the Arts dragon will eventually go to sue the court.

This year, the art Dragon once tried to unite with Cheng, but finally by Ctrip shares the same process and declared failure.

At the same time, where to go to the network in the hotel business, according to the effect of paid income has reached 111.7 million yuan, an increase of 98.1%. In addition, where to go to the net Hotel night total reached 10 million, more than 9.4 million of the art Dragon. At the same time, where to go online in hundreds of hotels in the hotel group buy more than the United States Regiment.

There is a professional analysis, in fact, where the advantages of the network platform has been increasing. "If the art Dragon chooses and goes where the net cooperates, and buys the flow on the latter platform, its expense is more than in the Baidu to have the concession to be many."

Yesterday, there was news that "where to go to the network even the opportunity to cooperate is not willing to give Art dragon"-although won the lawsuit, there are 8 million of cash income, to where the network will also choose to appeal.

After several rounds of war, to where the net said has found its own road-will insist on direct marketing. In the third quarter of 2014, where to go net hotel direct volume accounted for 51% of the total hotel business.