As a user, I'm so disgusted with big data.

Open the mailbox, the entire layout of the directory marketing.

I just bought an invincible three-camera, and then the shopping site is a hard reminder to buy some entry-level SLR, CLASS4 memory card, dog head and a tripod within 100 blocks. A little bit of equipment. Friends should know, I spent so much money to buy the full camera, I need to match the equipment should be red circle lens, high-end tripod, CLASS10 memory card and a Jeep, I have to let these messages forever deleted.

As http://www.aliyun.com/zixun/aggregation/16929.html ">rfid the retail industry, the big numbers are also changing the electricity quotient and the social platform, and the owners of the electric business think it's a smart thing to do, But for some users, it's really uncomfortable.

Why I resent the big data from the electric dealer

First, I do not want to help me choose other products. Although the electric Dealer daily contact product, but buys the hand the purchase is not participates in the product use, buys the hand only to contact the price. Therefore, businesses and their large data systems do not know more about products than users. For example, 3C, users understand more, because they are participants, are paid for their wages, they will study the product. For example, how many hand-bought phones are not delivered by the supplier? So the electricity dealer helped me to choose the product I did not see at all. Understand the user has no use, do not understand the product in vain.

Second, I don't think the merchant has enough knowledge of my consumption behavior. I didn't buy meat online. Wouldn't I buy a baby formula for my mom? Not necessarily.

Third, even if I have a fancy to push the product, I will still be persistent to see the other platform sales policy is more favorable. Because the price of the network is still very messy, for a 20,000-piece camera, the electricity dealer privately puts the price 1%, the factory may not open mouth to the electricity merchant to complain, but to the user, is the real 200 money, is worth the patience in each big platform parity finish again to place a single.

Four, social applications make me very, very, very disgusted. QQ stranger suddenly know my name and graduation school, remind me every day I may know a person I have already broken up, patiently told me all the Weibo account name, friend account name. If this can be, I think after QQ direct real name registration. Not specifically QQ, other social software is also trying to master everything. I'm afraid that social-application providers, if they work with the national security team, have a prism, even though I have no privacy.

What can you do with a big electric dealer's data? Two paths

Social applications I haven't studied it, just expressing an emotion. However, the use of large data in the electrical industry, I think two roads:

The first way: desperately grasp the user data, including with other financial, business systems Data docking Exchange (official language called data possession), comprehensive judgment of user consumption habits, and then try to guess (official language called analysis) user's consumption habits, The user is then informed of the product information and promotional activities in all the ways that the user can receive (the official language is called the data application).

The second way: every day low price, there are main push, no promotion. Wal-Mart has no membership system, but has the most cost-effective custom products. As a user do you think Wal-Mart does not deserve to do industry South Wave Bowl?

The first road is full of people. Just like a few years ago, a Shandong household appliances Enterprises, I open the decision of the fate of the company, they will persevere to call me to ask me their water heater i wash comfortable uncomfortable, since then I do not buy this brand. In the early days of service, the user will bounce back if the user is not more responsive.

Sadly, there is no one on the second road, and the user cannot choose the second path. In fact, large data and terminal site interception almost, holiday counters on the station full of business, marketing, promotions, pro-and even etiquette, thought today to rob sales on how, the stimulant hit is the spirit, but only a little spirit.

I would rather that the electricity dealers see me as a fragment, in the exchange of the one I trade, other times I have other things, don't pull me.