BAT involved in the public, the big guys are going to fire?

Guide: Suddenly, all the chips seem to from the Jasper, into a ladylike. Does the involvement of the two giants mean that bosses are starting to be interested in the industry and are going to be fully fired?
Recently, the topic of public financing has suddenly become the focus of attention. An important reason is that Taobao and Jingdong almost in the same period of sound, a declaration of their own public financing business began to have a kind of, said to be from the commodity to the public to raise the stock.

Suddenly, all the chips seem to have changed from Jasper to Ladylike. Does the involvement of the two giants mean that bosses are starting to be interested in the industry and are going to be fully fired? Is the bat shadow coming for the grassroots platform?

Industry process Accelerated

Said, Jingdong and Taobao are smart. The reason for that is that they chose a good time to do it.

In the past, in the eyes of people and officials, there is no clear link between the public and illegal fund-raising. But in the past six months, the official attitude to the public has changed a lot, whether it is the securities industry associations of various discussions, or the new "9th", is a harbinger of one thing: the public's regulatory rules will soon be introduced.

So, at this point in time, declaring a sense of existence means that we are following a big environment, and that the purpose of doing so is to help start a business. In Kaulajun's view, the development of the industry in the 2015 will be greatly accelerated. Mainly based on the following reasons.

1. Policy support. The reason that we talked above, internet finance is getting more and more attention, this point from the two sessions of the Prime Minister's speech can be seen. The anecdotal news of the years ago is that the rules will be introduced after the Spring Festival, and once the most unfavourable grey areas are freed, the Mustang will no longer worry about grassland.

2. More hot entrepreneurial boom. The prime Minister is so to judge this year's economic situation, "China's economic downward pressure is still increasing, 2015 may face greater difficulties than 2014." "So in order to boost employment, this year's rhythm will be to encourage entrepreneurial drip." There are entrepreneurial places there is capital demand, the project is too spicy, rely on VC is not cast.

3. BEIJING East Ali not bad money. The two stock-raising has not officially started, we look at the situation from the commodity. Jingdong charge is 3% of the total project service charge, Taobao directly declared free. A drop in the bucket of tyrants is not to be seen, they want to be built behind the supply chain and ecology.

4. The electricity merchant's own flow is huge. Whether Jingdong or Taobao, their flow and other small-scale grassroots platform compared, are not an order of magnitude. For the entrepreneurs involved, the huge flow of large numbers of fans, some of which may become investors, is already a big benefit.

The Giants are overtaking the curve.

In an interview, an entrepreneur said a sentence let the test La Jun impressed, "I am not afraid of the same kind of entrepreneurs, we all rely on the ability to fear that a few big guys also fancy this market." For grass-roots companies, Bat is a big shadow that keeps them trembling at any time.

Internet finance thousand people will president Huang disclosed a news, Taobao's equity is also in preparation. From the commodity to start, the transition to the stock, this and Jingdong layout path is exactly the same. Although Ali Group and the Ant as affiliated companies, there are competing agreements between each other, but the wisdom of the Horse boss aliens, perhaps there is any mysterious solution.

Huang so summed up, entrepreneurial many times is a homogeneous competition, once we feel that money to earn, will be pouring in, the industry immediately from the blue Sea to the Red Sea.

Compared to the grassroots platform, the Giants are at least in these three areas of obvious advantages:

1. Money. That's not to say at all. And finance in Ma Yun and Liu Planning, is the future important layout. Kaulajun just burst material, jingdong own campus white Stripes did not play up, on a large investment strategy to invest in staging music, this determination still see not thick. Ali investment is more than tens of millions of U.S. dollars casually sprinkle, who fear who ah.

2. Resources. Ali Department of the huge branch will not say, Jing Dong pulled on the VC, let them to when the people, virtually introduced these every day to see the project of the people in all walks of life resources. And many times entrepreneurs choose investors, the resources to see more important than money.

3. Ecology. To Ali as an example, Taobao claims in science and technology projects, the early days of Sesame credit for reference, and then Aliyun to provide servers, cat digital, Taobao digital, such as Amoy resources are responsible for promotion, hundred rivers plan to provide office space, and so on.

But the authorities are calm. The CEO of a well-known equity platform said, "This market space is very large, but also a slow process, it is difficult for the new players to challenge." There's no need to worry about a single big one. "Advertisements, the founder of Angel Street, said, unlike most platforms, they are not major in technology projects, the current focus on the offline services and consumer-type stores to do financing, such as massage shops, hot pot shop, and the big guys are not big competition."

Finally, summarize with Huang words. Internet finance is going through the process from grassroots entrepreneurship to big Guy Hunt, the capital competition will become the key of the two years. It is suggested that the grassroots should find the right vertical field, especially the technology should be as far as possible to form protection, avoid the big guys ' range. Don't make money with them.