Big changes in the big data age

Today, we can no longer look at big data in a narrow perspective. Because today's big data for the http://www.aliyun.com/zixun/aggregation/14294.html ">" is not only a startling increase in data volumes, but also an unprecedented introduction of data types that are expanding. In terms of volume growth, the IDC report shows that global big data will increase 50 times times in the next 10. Over the past 2011, 1.8ZB (1.8 trillion GB) of data has been generated, which is equivalent to 3 tweets per minute per American, and 26,976 years. At the same time, all walks of life in the society, from telecommunications, IT industry, to finance, securities, insurance, aviation, hotel services, all kinds of existence on Earth, from everyone to every tree, every flower and even every grain of sand, without exception, are becoming large data generators. The double accumulation on both the volume and the surface makes it easy to imagine and accept the reality of the Big Bang--2020 global data usage will reach 35.2ZB (1ZB=10 billion TB).

Like a bonanza of large data, how to "mining"?

This is a fascinating question, because with the right answer will be the great business success that everyone longs for. At present, with the change happening, the traditional Internet enterprise has already stood at the forefront of the big data age. As pioneers of exploration, can they laugh to the end, will they become "martyrs"? Although it is difficult to answer this question, at least it provides a good reference for the successful coveted person.

As the four giants of the post-PC era, Facebook, Google, Apple, and Amazon are becoming the owners and users of big data. Consciously or unconsciously, Facebook has become the industry's first big-data-generating "giant", while the other three are still struggling. Apple, which relies on operating systems and disruptive terminals, is working to build a place where large numbers of data are built; Google relies on operating systems, search engines and "Google +" platforms to integrate end products to store large data that can be leveraged; Amazon, one of the earliest advocates of cloud computing, is using a network platform, Cloud computing platform and reading terminal, expect to build a large data collection of e-commerce vertical field. While the Giants ' strategies vary, the tendency to use various means to consolidate fragmented data and use them is no more obvious.

Compared to the big four, telecom operators have only just begun to explore. "The telecommunications operators in Geneva are conducting research into the visualization of civic activities," he said. "Tian Yun Technology vice-president Reitao in the recent cloud computing conference cloud base meeting," said by installing sensors on the user's mobile phone, it is possible to record a large number of location information, so that the public activities can be visualized, which is of great significance to the establishment of a smart city, population planning and regional planning. "In fact, there is a huge and valuable value to be mined behind the simple position information, which has a key role in all walks of life." Real estate developers, for example, are eager to know the most frequent areas of high-end users, and these areas are the best candidates for commercial real estate. In addition to location information, telecom operators can tap the information and data, there is still endless space, including user preferences, consumption capabilities and so on.

In addition to the spontaneous behavior of enterprises, national strategic support has surfaced. The United States, as an ICT power, has the most acute sense of smell. On March 29, 2012, the Obama administration unveiled a "Big Data development Program" aimed at improving the ability of people to acquire knowledge from massive and complex data, another major technology project in the US following high-speed networks and supercomputing centers. It is reported that the first batch of 6 federal departments announced the investment of 200 million U.S. dollars, together to improve the collection, storage, retention, management, analysis and sharing of large amounts of data required the advanced nature of the core technology, and the formation of a joint effort, while increasing the development of large-scale data technology and application of the supply of It is clear that the first step in the United States has seen big data as an important opportunity for its ICT industry to rise again globally. After finding the direction of the rise, the United States will naturally be able to carry on without a drag.

Large data, is to pry the nerves of the world, whether it is a country, enterprise, or every independent existence of individuals, will become a large data age contributors and beneficiaries. But the question is, are you ready?

(Responsible editor: The good of the Legacy)