Big Data market

According to a report published last month by IDC (International Data Company), sales of large data technology and services are expected to grow from $3.2 billion trillion in 2010 to $16.9 billion in 2015, with an annual growth rate of 7 times times the average it market. The McKinsey Global Institute points out that data is becoming a factor in products such as physical capital and human capital. Companies that can take advantage of big data will defy the data. Data capital will be as important as brand capital. Business is already adapting to big data, and the data revolution is disrupting already-established industries and business models.

Both the IT giant and the market rookie are aware of the previous so-called opportunities brought about by big data and begin to act. It giants through acquisitions to make up for their own in the large data field of technology, resources and talent deficiencies, to seize the market opportunity; the market rookie to seize the big data market, a subdivision of the field of active financing, trying to seize the opportunity to take off the wings.

It multifaceted acquisition waves unceasingly

1. VMware acquisition of large data start-ups Cetas

April 25, according to Gigaom, virtualization giant VMware has acquired large data-related start-up Cetas, but not officially released.

Cetas is a 18-month-old data analytics company that provides analytics services on the Hadoop platform, with dozens of paid subscribers, including Fortune 1000 companies. VMware's acquisition is in line with a series of acquisitions it had previously undertaken. VMware has acquired Open source Java development Platform SpringSource, relational and non-relational distributed data management system vendors gemstone, open source software developers WaveMaker, corporate social collaboration solutions provider Socialcast, PPT Online production service provider Sliderocket. VMware then consolidated these resources, launched the Vfabric and launched the Cloud Foundry PAAs project, all to make application development and operation as simple as possible.

2. HP 10 billion acquisition of mass data company autonomy

In 2011, Hewlett-Packard bought all the autonomy shares at a cash price of £ 25.50 (about 42.11 U.S. dollars)/shares, and the total value of the deal would also reach $10 billion.

Autonomy is the UK's second largest software manufacturer with software for complete mission-critical enterprise applications, including cross enterprise search, customer interaction solutions, information management, archiving, business process management, rich media management, video and audio analytics. Acquiring the company could strengthen HP's strategy of providing cloud solutions and software to help HP enter the big data market. Léo Apotheker, HP's chief executive, also said he wants to expand cloud software and cloud services that help clients compute on the Internet.

3. Teradata acquisition of Aprimo and Aster data two

In 2011, Teradata acquired the cloud computing software company Aprimo and advanced analysis and management of various unstructured data areas of the market leader and pioneer Aster data two companies. Teradata's intention is very clear, that is, to seize the upcoming large data market opportunities.

Although Teradata is the leading manufacturer of global enterprise-class data warehousing solutions, it is blank in large data areas, both technical and product. Aprimo is the world's leading provider of cloud-based marketing software and services, dedicated to improving the productivity and marketing performance of marketing organizations; Aster data is the market leader in the field of information management and complex analysis of large data, Committed to creating a strong combination of cost-effective storage and analysis of correlated and unrelated data over overspeed. Teradata acquisition of these two large data companies, will make up its large data in the field of technology and product gaps, and strive to seize the market opportunities.

4. IBM $1.7 billion acquisition of Netezza

In September 2010, IBM announced a $1.7 billion purchase of Netezza, a commercial analytics firm. Netezza has faster business analysis equipment, and any fast Business Analytics device is hot, even more popular than virtual storage. IBM's acquisition of Netezza not only brings short-term benefits, but also has significant implications for IBM's long-term strategy. Traditional data warehousing is essentially dead, and what customers need now is the speed of access to information. These devices parse the large datasets in a vast amount of resources using non-traditional extraction-conversion loading (ETL), generating real-time information or near-real-time information. IBM bought Netezza to get to the Business Analytics field.

With IBM announced the acquisition of Netezza almost the same time, Hewlett-Packard signed a formal agreement with the 3PAR, HP will be 33 U.S. dollars per share or a total of 2.35 billion dollars in cash quotes to buy 3PAR. HP will enhance its storage, server, and networking offerings by combining 3PAR of advanced practical storage with its existing storage solutions. The 3PAR will drive HP's growth in the fast-growing virtual data center and cloud computing market and accelerate its deployment of infrastructure strategies.

5. EMC buys NAS vendors for $2.25 billion Isilon

Following the acquisition of Greenplum in 2010, EMC announced the signing of a final agreement to acquire more than 2 billion U.S. dollars for a scale-out NAS vendor, Isilon Bae. According to IDC, the Scale-out NAS market will grow at an average rate of 36% a year, and its size is expected to exceed $6 billion by 2014. According to EMC, Isilon's scale-out nas system, combined with the EMC Atmos platform, delivers low-cost storage for "Big data"-machine-generated information.

In March 2012, in order to expand the size of its data storage and Analysis Services, EMC acquired a privately held software development consulting firm Pivotal Labs. Pivotal is a company that helps companies build Web sites and wireless applications by developing software services and tools. EMC says it plans to expand the size of pivotal and uses pivotal technology to help customers develop applications that can handle large-scale information, or "Big data." EMC sees large data applications as a promising market. As a result, EMC needs acquisitions to meet the opportunities presented by large data.

6. Oracle 7.4 Billion dollar acquisition of sun

The deal will change the pattern of the technology industry, which means that Oracle, the world's second-largest commercial software provider, has entered the hardware industry, despite its ups and downs since April 2009, when Oracle announced a 7.4 billion dollar takeover of the Sun program. Sun is the market leader in a high-end computer server market of $17 billion trillion. Oracle is complementary to Sun's product line, after which Oracle will form a commercial (closed source) software solution and open source software solutions provider, and hopes to acquire Sun transformation software and hardware company.

Oracle will make full use of the existing hardware and software integration machine, to help customers better deal with the challenges of the big data age, while customers can also freely choose these hardware and software integrated machine to carry out their own company's portfolio. Oracle Company Database Product Market vice President Willian Hardie said.

VCs and entrepreneurial opportunities

The massive increase in data makes big data more and more interesting to VC and entrepreneur. In the face of huge data opportunities, entrepreneurs began to stupid, trying to seize this opportunity through entrepreneurship, investors from a large number of start-ups to find their own value and development prospects of investment goals.

1. Datameer financing 2.5 million USD for Hadoop large data analysis program

In the April 2010, Datameer, a provider of large data analysis solutions based on Apache Hadoop, was favored by Redpoint funds, with a first round of financing of $2.5 million.
Datameer's large data analysis solution integrates the data mining capabilities of Hadoop through a tabular interface. Allows business users to analyze large data without having to do programming. The product is set up to help users who are missing it engineers to process large amounts of data.

2. Large data analysis company Connotate received 7 million dollars investment

Connotate, a big data analyst, is a company that has been sorting and analyzing unstructured data on thousands of sites around the world for the Associated Press, Reuters, Dow Jones and other large companies, with a round of funding of $5.25 million in 2010. In April 2012, Connotate successfully completed the 7 million-dollar B-round financing from 3 venture capital companies such as Castille Ventures, Prism Ventureworks and 406 ventures.

Connotate companies rely on the local State University of New Jersey, the top technology research and development, its unique technology can effectively use the vast numbers of data, from which to find valuable information on the growth of enterprises, and can be highly scalable data monitoring and data collection.

3. Large data technology start-up ClearStory data Google investment

According to the Technology blog website TechCrunch reported that this March, large data technology start-up company ClearStory data recently obtained from Google VCs, Anderson-Horowitz fund, the Khosla Ventures) and other investment institutions and a number of individual investors to provide seed money.

The individual investors who invested clearstory data included Benchmark Capital founder Andy Lachelev (Andy Rachleff), Wal-Mart senior vice President Anand Rajaraman (Anand Rajaraman), Rockmelt co-founder Tim Hause (Tim Howes), chief technology officer of Netscape, and well-known investors and industry insiders such as EMC and Aster data, Tunitine Nitin. If clearstory data does help business users analyze and interpret large numbers, its prospects will be bright.

4. Cloud storage and backup company Code 42 gets a huge investment of $52.5 million accel

In 2011, Accel, the world's leading venture capital agency, raised $100 million to invest in entrepreneurs focused on developing storage, managing and collecting large amounts of data. The large data funds obtained by Accel are mainly used to invest in data development scientists, software start-ups and researchers.

In March of this year, Code 42, which started with personal data protection and backup software, received a huge investment of $52.5 million Accel. The company now manages and protects more than 100PB of data globally. And all of the company's data backup and storage solutions are cross-platform.

5. Large Data company Splunk landed on Nasdaq listing

Splunk, a start-up company based in San Francisco, is able to index the vast amounts of data generated by machines and organize them into links that can be searched. Companies search for these links like Google, and use them to analyze consumer behavior in real time. As early as 2004, Silicon Valley began to discuss the word big data, Splunk has been established, and now they have about 3,200 customers in 75 countries around the world, more than half of the Fortune 100 companies.

April 19 This year, Splunk landed on Nasdaq, the first day of trading impressive, the company's share price closed at 35.48 U.S. dollars, and the 17 dollar IPO (initial public offerings) compared to the issue. "The big data industry will have a period of 10 years of new development and we are in its infancy," said Assam Chandna Asheem Chandna, analyst at Greylock, an investment company. ”

(Responsible editor: Lu Guang)