Billion in the early days of shopping because of the bundle of bank credit card model is known as "China's best business model", but with the large shareholder of the Gobi investment in a paper stop business documents, billion model to bankrupt the outcome of the end of the declaration.
More than 20 banks have been dragged into the business.
Since the million hundred shopping bankruptcy, and its cooperation with the banks have been questioned by users, today, involving the amount of money and consumers more banks, including Agricultural Bank, CMB, BOC and so on.
Financial Weekly Reporter in the ongoing follow-up investigation to learn that recently, a number of consumers did not receive the phone calls, said that the repayment of the part still need to continue to return credit card, and in this billion-million bankruptcy involving the most extensive credit card users of the Agricultural Bank of China, said that the goods can not be paid for the time being, Wait until the liquidation of billion shopping to determine the end of the call to the Bank of China Customer service staff, BOC said that has been part of the consumer refund.
hundred million bankruptcy dragged 20 banks into the water
Billion million shopping was founded in December 2007, is Beijing billion excellent Information Technology Co., Ltd. 's credit card installment shopping platform, the product involved in digital 3C, communications, PC, home appliances, luxury goods, cosmetics, jewelry jewelry, watches, apparel and accessories and other commodities. Of these 3 C products accounted for about 80%, but the gross margin of 3C products is very low, especially in the last two years the main Apple products, margin is lower to 2%-3%.
Ms. Li, a bank credit card holder, recounts that before the collapse of shopping in billion, every time the bank to send bills, will be carrying hundreds of millions of shopping mall's hinge, do not understand the online shopping installment of Ms. Li consulted a few in the hundred million shopping purchased goods consumers, all said the electronic goods invoices and other items complete, merchandise also no problem. But not Chengxiang, Ms. Lee would like to buy a Iphone5 this year to her daughter, but met with hundreds of shopping bankruptcy things, cell phone confiscated, but also credit card, she did not understand.
Billion Shopping important mail order business, that is, with the bank, through DM single, text messages, manuals, EDM and other forms of precision marketing to credit card users, using the bank's credit card user data to engage in product sales.
However, this is the basis of a bank based on the credibility of the shopping mall, was announced on June 20, 2013 dissolved.
At the beginning of the establishment, billion hundred shopping under the digital PPT Division of China, then there are venture capital into the digital Shenzhou stripping. There are data shows that billion shopping 2008 sales of 80 million, 2009 sales of 150 million yuan, 2010 sales of 330 million yuan, 2011 sales of 450 million yuan. In addition to the December 2011 to achieve profits, are at a loss.
In such a succession of losses in the state, billion hundred shopping still smooth with a number of banks to cooperate. Billion shopping since March 2008 signed the first bank-Minsheng Bank, has signed large and small more than 20 banks, in addition to Bank of China, Agricultural Bank, ICBC, Construction Bank, Bank of communications five major lines, but also including Merchants Bank, Citic Bank, Guangdong Development Bank, Ping An bank, Societe Generale, Ningbo Bank, Beijing Bank, Shenzhen Development Bank, Bohai Bank, Zhejiang Merchant Bank, Taizhou Bank, Zhejiang Tyrone Bank and Hangzhou Bank.
In addition, there are consumers to the financial weekly reporter said, billion shopping in April did not purchase, but May, June, the time is still in receipt of orders, said very do not understand.
Since the second half of 2012, there are many consumers in the hundreds of millions of shopping shopping products and services, and finally in June 2013, million hundred shopping to bankruptcy ended all this.
Bank of bank to pay the first, AgBank need not repay, the CMB must continue to repay consumers to complain
June 17, the Agricultural Bank issued a notice that the end of the cooperation with the hundred billion Mall.
A consumer told a financial weekly reporter that she will call the bank every day, asking about the situation, just start the bank does not care, but the time has changed the attitude of the bank, the last reply to the phone said, billion hundred shopping part of the money can not be repaid temporarily, the bank is also active in the formulation of an effective measure to consumers a statement , "That's how it's reassuring," the consumer said.
When the reporter asked the Bank of China how to deal with the issue of billions of dollars in shopping, the bank said that it has refunded some of the consumer's money, but the customer does not repay the need to continue to stage, otherwise it will affect the credibility of users.
In the hundreds of millions of shoppers, the largest number of credit card users, the reporter call Agricultural Bank credit Complaints hotline, ABC said billion hundred "payment not shipped, return not refund" temporarily do not have to return credit cards, but also in the reminder billion shopping consumers need to protect their legitimate rights and interests, in the reporter asked "temporary" to when , staff said that to wait until the billion-million shopping bankruptcy liquidation results can be determined. Do not receive the money, you can temporarily not, about billion instalments of non-performing credit record problems will not be reported, in addition to the final processing results please wait patiently.
By contrast, CMB's attitude is also more clear, the staff said, even if the consumer of hundreds of millions of shoppers, must continue to repay, or will affect the future credit problems. As for the question of not receiving the goods, the bank said it would provide bills that would require consumers to go to the local courts to sue billion for shopping. However, in different regions of the bank branches, the argument is slightly different.
And the financial weekly reporter tried to communicate with the relevant Bank credit card department head, all said not convenient to accept the interview or telephone always unanswered.
The risk is difficult to resolve
According to hundreds of millions of consumers of shopping, the reason for the choice of shopping mall in billion, is largely out of trust in the bank, otherwise it will not encounter such trouble.
Industry insiders said that in recent years, the bank has been actively seeking cooperation with the electric business, in the fierce competition, the relatively small size of the electricity business, if it does not have a unique advantage, it is easy to be ruthless in the tide scouring the elimination.
In addition to the cooperation between the banks and the electrical companies, also since the construction of the network shopping mall, for the bank, the electric business platform is extremely advantageous, credit cards to pay for expensive goods, greatly meet the needs of different groups of consumers, so, do not need to cooperate with the independent electric business, also do not need to rely on third parties.
In fact, expanding third-party payments continue to impact banks, and the impact is not limited to online e-commerce transactions, slowly into the bank more traditional business, such as the payment of water and electricity gas fees. So it is not difficult to understand the way banks expand their business.
It can not be denied that, while the electricity dealers bring profits and information to the banks, not all risks can be circumvented, the coping and handling attitude of different banks, but also let users use a constantly updated vision to look at the bank.