CCTV's low-profile start-up investment: strict restrictions on cottage brands refused to individual businesses

&http://www.aliyun.com/zixun/aggregation/37954.html ">nbsp; "Billion Power network," July 1 news, billion power network to understand that CCTV's electric platform CCTV Mall has been low-key began to attract investment, and made clear that will limit the imitation of well-known brands of merchants settled.

It is understood that CCTV mall's investment activities in April this year officially began, investment categories include apparel, footwear, luggage, sports outdoor, jewelry accessories, a makeup, home textiles, books and audio-visual, auto parts, maternal and child food, 3C digital.

Billion power network from the CCTV Mall released the conditions of investment to understand that the current mall does not accept the temporary industrial and commercial households settled.

In addition, CCTV mall on some brands have special restrictions, such as "net", "net goods" end of the brand; A brand that contains an industry name or a common name, a brand that includes celebrities, place names, and a brand that is identical or similar to a well-known brand. This means that many of the "shanzhai brands" that mimic well-known brands will have difficulty entering the CCTV mall.

The charges, CCTV mall for the merchant charges mainly include: Technical service fee (60,000 ~15 per year), commission (3%~7%), credit margin (30,000 ~10 million per year). In addition, CCTV Mall and Taobao through a train similar to the "Mall through Train" that is, the keyword bidding system, the cost of 30,000 ~8 million.

CCTV Mall keyword bidding fee table

It is reported that CCTV mall in October 2012 on the new domain name, and the previous "CCTV online Mall" renamed "CCTV Mall." At present, including Yintai nets, Parkson, camels and other businesses have been officially settled CCTV mall.