CEO, to succeed, find the bright spot in your Internet business model

CEO, to succeed, find your http://www.aliyun.com/zixun/aggregation/9899.html "> Internet business model Highlights

That how can let own website enterprise have its own bright spot? That is to create their own unique selling point.

The unique selling point can achieve the effect is to make you and other site enterprises unique. This unique selling point is one of the keys to the success of your Internet business model in the overall planning of the business model.

There are many ways to create unique selling points. But the most direct way is in the current market demand to find a own ability to do the bright spot. Do not do a thing that you cannot, you have no resources. For example, many of the current Web site on The imitation of other e-commerce site practices, but their own internal lack of relevant knowledge and ability resources, want to sudden squid beak di mu hygiene  Su-?lt;/p>

However, we can see that most of the current sites do not have their own unique selling point, so in the Red Sea to mingle. They are unable to provide maximum added value, benefits and proper service. It's just a process of "thinking about buying or using me".

In fact, we are not difficult to see a lot of such sites up very quickly, the failure rate is very high. As I mentioned in my previous articles, the keyword "boil down" is synonymous with them. Even if it is, it is only a small market with little loyalty.

Does your Internet business model want an Internet enterprise that has no unique value, no unique choice of selling point, no unique service or guarantee? Or do you want to give you a lot of options, a cheaper price, or a high priced Mercedes with unique services?

The key is to focus on a niche market, a need, or a market gap, and you have some resources to focus on your Internet business model.

You can also set the requirements of several market gaps together as the focus of the overall business model. But when you decide on your own unique selling point, you must make sure that your entire company is able to keep up with and provide good services.

For example, if you are certain that your selling point is to offer a wide range of products or services that can be shipped immediately or in stock, and in reality you have only 25 products or only a few choices, then you are out of your mouth. I've seen a lot of Web sites offering online customer service, but it's a lot of times. Many websites want to have a very large business-to-business platform, etc., but the lack of on their own platform does not have their own resources to plan well. It looks big, but it's empty. So, when you decide on the bright spot of your Internet business model, you need to do your best to reach that promise.

If you know your resources are not available, try to find other bright spots for yourself, as long as you are sure that your business is fulfilling your commitments.

Remember, this unique selling point is like a nuclear bullet, he can help your business to build success, credibility and bring the relevant wealth, you have to continue to strengthen the emphasis on it. If you don't emphasize it, your customer user is not clear. Whether your Internet project is for your customers or not, but they will be able to immediately identify you and other sites different places. Will your unique selling point through the network marketing, offline marketing way of continuous publicity emphasis.

Now, if you can tell the customer what you can do, how are you going to tell them? For example, our company's unique bright spot is-"network channel Internet business model President's workshop can help your traditional and Internet enterprises to create a suitable for your business to generate at least 10 times times the profitability of the Internet business model and Internet Tools."

You should have a concept of this unique highlight by now. Then you need to highlight this unique highlight in your ad or website. In addition to this, you should also let your business people wait, when they are introducing your product services to customers, but also to constantly emphasize it and his added value.

Of course, the unique bright spot represents a group of more special market, this is your niche market. So, before you identify your unique highlights, you have to consider the size of the niche market, profit margins and repeat business or constantly return to your site's needs.

For example, perhaps the unique bright spot of your Internet business model is for the more VIP customers, so you have to provide them with the customers they want. At all times, take their interests as their starting point. If your Internet business model is to emphasize service, your business should insist on service, not on your site to emphasize sales or let some of your business to talk to customers or users to discuss sales. In your labor contract, consider emphasizing this value and stipulating the relevant practices.

Highlight the bright spots, and constantly remind your customers users, when they confirm these, only then began to introduce to them your additional project charge items, and put forward strong and powerful guarantee. In order to allow users to be on your site for a long time, you should occasionally give customers special services or concessions to let them know their value, and you have to emphasize your unique selling point.

If you have a good idea, you can communicate with me.

http://www.kelvincho.com/