Chenhailing on internet finance

With the constant warming of internet finance, a pool of spring has been disturbed. In this game, where the internet giants, traditional financial institutions and even the relevant regulatory authorities of the state are involved, the brutal growth of China's Internet financial market has ended, and an unprecedented shuffle has begun to emerge.

Yesterday in the neighborhood of the small restaurant to eat, heard two people chatting. One of them asked:

"Man, what are you doing lately?"

"Internet Finance"!

"What is Internet finance? Are you selling a house?"

"Now the market is not good, sell the house does not make money!"

"Oh? Internet finance is more profitable than selling a house. What's the bottom of the internet finance?

"To put the money online is to make money." In fact, I do not quite understand, anyway they say very good, I am also doubtful, first take tens of thousands of cast to try ...!

I believe a lot of friends and this brother, the Internet is a smattering of financial, the platform to promote the investment effect is also skeptical. In order to find out what is the Internet finance, the author on behalf of "geek net" in the field of the rookie Longhua Rongan CEO Mr. Chenhailing, conducted an exclusive interview. Chen's general core views are as follows:

One: Internet finance is divided into two categories

We think that the current domestic internet finance is mainly divided into two categories: the first category is a variety of "baby", the second category is Peer-to-peer Class!

Second: "Baby" category is a financial product group purchase

To pay Bao as a representative of the various "baby" can be regarded as a financial product group purchase. For example, assuming that a customer has a sum of 5000 yuan, it is not able to enjoy the high interest rate of the bank's large deposits of 500,000 yuan. But through this kind of treasure can gather 100 people, each capital 5000 yuan, gather together into 500,000, enjoy the high interest of large deposits.

Third: "Baby" type of Internet financial products have touched the policy red line

At present, the "baby" competition has been very fierce, some "treasure" has violated the financial supervision of the Red Line.

For example, a customer can have a fixed interest for one year, and if it is paid in advance, pay at a current rate.

The result of the Internet financial competition is that certain types of PayPal promise customers to withdraw money in advance and still pay the interest rate of the year.

Customers or netizens are certainly happy, but this is suspected of crossing the red line of financial regulation.

Four: "Baby" future prospects are not optimistic

The deep reason for the success of Bao class in China is the limitation of China's interest rate market.

In the 1999, the United States had a website to open up such businesses, but because of the full market of U.S. interest rates, he quickly dissipated.

In the future, as China's interest rate liberalization gradually liberalized, the competitive advantage of the treasure class will only become weaker.

Five: Small and medium-sized enterprises borrow difficult, achievement peer-to-peer type of Internet financial business

The deposit and loan business originated in the era of asymmetric information, at that time the commercial banks held a large amount of information about the capital demand side and the capital holder, and could use their own advantages to complete the loan, realize the loans and earn the deposit and credit difference.

Subject to the service radius of 5 kilometers and the cost of audit loans, commercial banks generally like the VIP customers with large capital demand, and the small micro-enterprise loan between tens of thousands of and millions of is not cost-effective for commercial banks.

As a result, small micro-enterprise loans are difficult, although all parties are calling for guidance to solve the small micro-enterprise loans, but the fundamental way out of the emerging internet finance in the Peer-to-peer business.

VI: Peer-to-peer network loans are particularly suitable for small micro-enterprises and individuals without mortgage credit

Peer-to-peer originated in the United Kingdom, rising in the United States, he used the Internet to connect the demand side of the money to the supply side, when a borrower needs money, the Peer-to-peer site will quickly look for prices or other aspects of the optimal number of suppliers to facilitate their lending transactions, the website can also earn proxy profits through intermediary services.

Peer-to-peer website This kind of direct loan innovation, especially suitable for small micro-enterprises and individuals without mortgage credit, it bypassed the traditional commercial banks to use the traditional model of mortgage loans and indirect loans.

Seven: Peer-to-peer market: Foreign strength growth, China's rapid follow-up

In a few years of Peer-to-peer, there has been a strong momentum of growth, with young persper, for example, a 2012-year turnover of $1.4 billion, and his total staff of just over 40.

Goldman Sachs has recommended its listing on the Nasdaq as a sponsor, and Goldman's recommendation is that the Peer-to-peer site creates a new model of commercial lending.

The Chinese are good at learning, Peer-to-peer appeared, and soon entered China, there are network data show that in China now has thousands of so-called internet finance Peer-to-peer companies.