Recently, the new mode of electrical business "wisdom in Bid" (Www.110bid.com) announced its online number of people to break 6000, for less than half a year on the line to recruit new recruits, this can be a good result. From wisdom in the bid to provide data, now a monthly increase in the number of users accounted for more than 40%, the user size has begun to enter a rapid development phase.
Today's electric business, has long been formed to Ali Jingdong two large groups of the oligarch situation, wisdom in the bid have to say is a surprise. In this respect, the industry analysis, wisdom in bid success lies in its "dislocation competition" strategy.
The frequent price war between electric dealers has already let the electricity market of direct purchase become saturated. Wisdom in the bid "bid Bao" mode is just the traditional electric dealer's direct purchase model "to the devil", so that consumers through the strategy, competition to achieve low prices to buy goods. Not everyone can buy goods, but can be successfully bought is "beyond the imagination" of the low price, such a high attitude and interests of the temptation to make consumers refreshing, for "material pursuit and purchasing power mismatch" of the younger generation is particularly attractive.
"In line with user growth, we will make adjustments to the commodity strategy to ensure that the competition is not too high." In addition to increasing the number of goods, in the structure of goods we will have a certain change, so that bid bao more have the ability to play. "When it comes to the response to user growth, wisdom is bid."