"Exclusive" Cloud TV @tv@everyone@everything

(Zhong Yun Net original) @ Cloud TV TV is not used to see, cloud also can not only in the computer, in the hand, let the living room cloud up, let family life and entertainment in the cloud, Cloud TV will not only change the TV terminal itself, but a kind of life habits and lifestyles, especially-- When this change is applied to the most common terminals and to each family, the social impact will be unparalleled, and of course, it is only just beginning.

What is a cloud TV? The general explanation Cloud TV is based on the cloud television software and hardware, the television content, the application reform, provides the cloud service for the user, the cloud Reserve has organized the massive resources, the user uses only then needs to call from the cloud the necessary resources, but does not need to upgrade and installs the program through the television itself In other words, the technical focus of cloud TV is shifted from the current hardware to the software platform and service platform.

China is not only the world's largest television producer, but also the largest television consumer, with the television industry's upgrading cycle from the traditional 12-18 months to 3-6 months, as well as the traditional TV to smart TV, cloud TV migration, it vendors to enter the television terminal, in the only cloud and end of the era, TV industry is undoubtedly facing the best opportunities and the most serious challenges, let us look at all who are in this industry cloud cloth rain, seize the opportunity.

Apple

@Apple "To help companies play video on various platforms through icloud services to increase corporate margins, Apple could soon merge mobile OS iOS and desktop operating system Mac OS X next year." Peter Misek, the analyst who made the forecasts, said the merger of the two operating systems would create a "synergy" that would allow Apple users to broadcast media content such as TV shows and movies on icloud services, including smartphones, tablets, televisions and other devices. The veteran Apple analyst, Gene Munster from Piper Jaffray, predicts that Apple will produce a TV set by the end of next year or early 2013, not just a set-top box, which is likely to run on the iOS operating system. Apple, from the Wall Street Journal, is developing a product to play video on television, and is discussing whether to introduce a TV subscription service. Apple CEO Steve Jobs said in 2010 that Apple's integration of existing technologies into the television set was a viable thing. "Apple already has a set-top box product apple that can provide movies and TV shows from itunes. Apple's lightweight iOS operating system is ideal for consumer electronics (Apple already contains iOS systems). "Venture capitalists Alsop that Apple's only consideration is the cost of LCD screens, one of the limiting factors for Apple's iOS products in the 2007." As production efficiency is getting higher, lcd cost is getting lower and higher, high-end LCD display is more and more economical. Alsop is expected to show up at the end of next year with a 15-inch, 19-inch TV touch screen. "In the face of handset makers, Apple took out the iphone and now it's the TV maker," he said. "Alsop said. A more precise message came from the panel manufacturer LGD: Apple has been concentrating on buying 55-inch LCD panels.

Google

@Google Schmidt recently announced that Google will launch Google services in the European market early next year. Google allows viewers to combine web and TV content through browsers. The service was launched in the US market in October 2010, but the response was mixed, and was quickly blocked by the United States ' three major radio networks. "Some American companies are afraid that our goal is to compete with broadcasters or content producers, but in reality we have the opposite intention," Mr Schmidt said. We support the content industry through an open platform that allows the next generation of television to evolve, just as Android is the next-generation mobile open platform. "And don't forget that Google has just acquired Motorola Mobility (not just for patents and handsets), Motorola Mobile is the world's leading set-top box manufacturer whose business can provide content for most of the top cable companies in the U.S. market."

Samsung Smart TV

@ Samsung Samsung put forward the concept of "smarter life", the definition of smart television as a way of life, it is the significance of the family to provide more convenient and more full entertainment. To provide more entertainment to users, Samsung has pioneered the development of informer app stores based on High-definition TV platforms in 2010, when Smart TV is still in its conceptual phase. Now, Samsung Smart TV can meet users in the game, video, social, sports and other needs, the current download has exceeded the 5 million mark. Samsung Smart TV even has built-in Youku, Baidu map, Sina Weibo, the public comment network and other common content, of course, users can also freely download other programs.

To Google, Apple, Lenovo, Samsung, Sony and other representatives of the IT giants have announced the march into Smart television, but also in research and development, brand and other aspects of the disadvantage of domestic TV manufacturers feel the chill. "Smart TV has a good market prospects, the future will attract more it giants attack, if the domestic TV manufacturers do not accelerate the commanding heights, the future days will be even more sad." "The industry analysis points out. Cloud TV can satisfy people's desire for resource domination, the need of sharing communication, the expectation of family convenient service, and the function of Home Multimedia Intelligence Center is more remarkable. For television manufacturers, cloud platform research and development will be more important than the application of hardware, the future differentiation of the competitive advantage will be reflected in the level of cloud services and quality, who can decorate the cloud platform more colorful, who may be in the new round of competition to win.

The good news is that although as the IT industry relies on the west on the chip, in the TV panels and other core technology patents, foreign brands have monopolistic advantages, but in the last year or two, in the new television, especially in the application of innovation, domestic brands in many ways ahead of foreign brands, such as Internet TV, Smart TV is a domestic brand first launched, and then foreign brands to keep up. If the domestic TV manufacturers can occupy an opportunity in the operating system platform standards, in the application and services to obtain the advantage, it is possible to obtain the base of the settlement, clouds around the corner.

(Responsible editor: The good of the Legacy)