The rise of LinkedIn
Jeff Vil Jung (Jeff vijungco), a 15-year headhunter, tried monster, Craigslist, CareerBuilder and various recruiting websites. Recently, the Adobe recruiting executive has abandoned all these tools.
"I think it's a cliché to post a job posting," he said. "Social media is the hottest new industry," he said. "Search for social networks through a variety of tools and target people who are not necessarily looking for jobs, and recruiters can recruit more quickly."
As the world's largest professional social networking site, LinkedIn has recruiter tools in the field as early as 2008. The service can help headhunters search for information about 187 million users and contact potential candidates. Since last year, more than half of Adobe's new hires have been recruited through LinkedIn. Only 5% of the world's largest graphic design software makers are filled by job postings.
LinkedIn launched the Talent Pipeline tool in 2011, allowing recruiters to keep track of candidates and stay in touch. According to Outsell, a market-research firm, the company doubled in 2011 to a 5% share of the 5.4 billion-dollar online recruiting market.
LinkedIn's online recruiting department earned 138.4 million dollars in the third quarter of 2012, accounting for about 55% of total revenue. The company's recruiters tool costs $8000 a year, while headhunters typically take a 20% share of the annual salary of newly recruited recruits.
Digging up Facebook and Twitter data
Recruitment software developer Jobvite A survey of more than 1000 human resources professionals in June this year showed that two-thirds of companies using Facebook want to use the site's buddy query function to do the job. Of the companies using Twitter, 54% want to use the service to understand the potential candidates ' views and interests.
November 14, Facebook launched a social job application, monster and other sites to collect 1.7 million jobs to facilitate users to share with friends.
Brian O ' Malley, general partner of Battery Ventures, a venture capital firm, argues that the next challenge is to develop advanced tools to roll out more of the candidate's details from more social networks. His company has invested in social job search startups Entelo, which compiles data from websites such as Twitter and Google +, uses proprietary algorithms to find candidates for specific positions, and forecasts who might accept the position.
For example, when a Twitter user changes the location of the data, it may indicate that they have moved and are looking for new jobs. Entelo, who is online this October, says it has attracted more than 50 corporate users.
Another start-up, BranchOut, uses Facebook data, which has financed 49 million of dollars through Accel and Mayfield Fund. The company's app allows users to use their Facebook buddy lists and friends to find jobs, and to publish videos and photos to showcase their career success. BranchOut's database, which has 30 million registered users, will collect subscriptions for recruiters next year.
Talentbin, who has just established a year, says more than 100 business users now use the company's paid services to search for information on other sites, including Meetup, Pinterest and the U.S. Patent database, in order to find the right technology staff. Each recruiter is required to pay an annual fee of 6000 dollars.
Find good Developers
"No good software engineer would put a resume on monster because they would receive ten or twenty emails from recruiters every day." "Really good developers will be hidden," said Elliott Garms, the Groupon recruiting chief. Talentbin can help us find people we might not have found. ”
The traditional online recruitment bulletin also carries more social services under the pressure. Monster's continued business income fell 10% in the first 9 months of the year and is currently looking for a buyer. The company launched its Beknown service last year to help job seekers find jobs through Facebook networks and invite co-workers to establish career contacts to win badges and endorsements.
"Monster has already broken through the traditional recruitment bulletin board model. "said Tom Chevalier, the company's strategic marketing director, Tom Cevallir.
CareerBuilder has also launched a Facebook app called work@, which makes it easy for employees to share their company's recruiting positions with friends.
"We think that all the big job bulletin boards will focus on social data," he said. "Many companies have seen the rise of LinkedIn and want to find a way to compete with it," said Jon Bischke, co-founder of Entelo Chow Bishk. ”