"Cloud computing" will become a revolutionary movement in apparel retailing

According to Tradecard, the US company's 2012 sales growth was 0.4%, and it was taxed at $700 million a year. The company's manager says this is because customers are able to look at prices through smart phones, compare and refer to them, and conclude that the products they sell are genuine. Macy's in 2012 only apparel E-commerce sales growth of 20%, the total marketing for 48.6 billion U.S. dollars. This is because of the surge in their access to goods, thanks to the fact that about 54.9% of consumers in the United States use smart phones.

Benefits of cloud computing management

Small and medium-sized textile enterprises all over the world have market pressure. Pressure forced them to adopt the latest management Information System (MIS), in order to reduce costs and improve efficiency. and MIS forces them to keep taking new technologies such as cloud computing. Cloud computing eventually makes them pull through.

The application of cloud computing has become a reality in a significant number of companies around the world. Deutsche Bank defines it as a real-world company, which focuses its users on core skills. Cloud technology providers recommend that users, no matter what equipment they use, can achieve mass storage, web-based software can make them no matter where they can be handy to manipulate, and can quickly respond to customer demand, so that users with ease, and peripheral customers to establish continuous contact.

Cloud computing, however, does not fully meet suppliers ' needs because of structural barriers and resistance. According to the German Manufacturing Engineering Association, about 16% of German companies have achieved a real cloud computing process.

Cloud computing also has a soft rib that requires a higher level of security, according to a cloud computing message that was held in Switzerland in 2011. It's easy to misuse cloud computing and generate malicious code. Security-free interfaces and malicious code can cause data loss, disclosure of confidentiality, and therefore a high risk.

In other words, cloud computing is not much different from other unprotected sites, and they need more reliable security policies and rules. This is well worth advocating. The only difference is the scope and path of the server service. Therefore, German companies often advise users to use a new generation of firewalls to effectively protect existing facilities and remote cloud computing devices.

The cost effect of cloud computing

The main reason for using cloud computing is that it can cost and cut costs for textile companies. Companies that introduce cloud computing in the EU save 5% of their spending, especially on capital investment and labor spending, according to the German Interic think-tank. When it capacity introduces external resources, it lowers the cost of production and IT specialists. As cloud computing reduces hardware input, it saves energy and operational costs. EU experts stressed that fiber textile enterprises to introduce cloud computing benefits far more than cost savings, it can enable enterprises to operate more flexible, wider external access, data preservation more secure and reliable. On the other hand, the marketing cycle is shortened, the infrastructure can be reduced, so cloud computing will become the core business area of fiber textile enterprises sooner or later.

Although cloud computing technology, economic, organized and legal challenges one after another, cloud computing from the economic management and conservation level can reduce jet lag, seasonal and cyclical demand capacity fluctuations. To achieve the best use of it, they can supplement customer profiles as needed, directly helping users solve their problems and attract their comprehensive needs.

Cloud computing can help the supply chain, according to the US Tradecard and resource online journal. In order to achieve the customer's full connection channel environment expectation, namely "cloud resources" all channel domain (Omni-channel world), the textile enterprise each sale link circulation can accelerate, and cloud computing can play a key role.

According to the U.S. Department of Commerce Statistics, the United States in January this year retail sales increased by 1.1%, and February up to 4.6%, the United States online apparel and ancillary textiles sales of more than 40 billion U.S. dollars. This is unprecedented in recent years. It is clear that retailers have done their work by picking up, shipping and selling online, and retail stores have rebounded in full.

The American Tradecard is actually a global supply chain partnership that has 13,000 brands, retailers, suppliers and servicers in its 78-nation operation. Cloud computing makes the supply network more high-speed, transparent and efficient, thanks to the full channel cloud computing.

It is clear that the introduction of the whole channel will become a revolutionary movement in the textile retailing industry. It changes the way consumers shop and habits, driving retailers to change their previous practices and effectively plan, anticipate and sell. Therefore, the whole channel cloud technology has become the most crucial part of the retail strategy.

The effectiveness of cloud computing management

Nowadays, consumers can buy countless kinds of goods from online shops, warehouses and discount stores through online computers, telephones or orders. Because of the great competition, retailers have to find new ways to sell goods, and they are forced to rethink the efficiency of the supply chain, such as shipping and selling. Just as consumers walk into a shopping mall, they need to make a demand for the size, color and style of clothing. This means that the more options available to consumers, the higher the efficiency of sales. The full channel can help them to achieve seamless choice of countless brands or styles, but also to improve the speed of sales. As a result, the whole channel has become the best tool for retailers to deal with market challenges. This channel enables both retailers and consumers to seamlessly link and achieve unmatched diversity choices.

For example, Tradecard's brand and retailer found that cloud-based solutions are effective and reliable and most conducive to global supply chain management. That is, consumers and retailers can make multiple-channel choices at the same time, and keep brands up-to-date, like LinkedIn or Facebook, where everyone can see the latest models immediately. This virtually speeds up sales, increases effectiveness, saves costs for retailers and consumers, and is more transparent and more trustworthy. Similarly, the planning, purchase and delivery of consumer orders can be easily achieved.

Cloud computing makes electronic commerce a menace

In the textile and apparel supply and marketing of cloud computing can also make full use of tracking technology, such as RFID radio frequency instantaneous inquiry products or goods or also in the production line, the state of the factory warehouse.

At present, it has brought new opportunities for the development of technical textiles. For example, the Swiss Sefar company was founded in 2006. Using cloud technology, the company has opened sales in 21 countries and its agents have spread across 75 countries. The company focuses on the sale of intelligent textiles, solar fabrics and sensing systems, and intelligent heat-producing garments.

They sell the clothing is very special, with transparent electrode function, equipped with solar cells, electricity can be transferred to storage, and clothing weight reduced by 85% of traditional clothing.

Its textile yarns are wrapped in filaments of metal. This kind of multi-functional intelligent clothing has been the EU standard test. Another example is a filter fabric with a sensing function on the yarn. These products are the crystallization of the achievements of German-Swiss joint development.

Obviously, the electronic commerce adds cloud computing, the cost is greatly reduced, the sale is far higher than the traditional store sale. In other words, cloud computing plays a key role in the value chain of clothing sales.

(Responsible editor: The good of the Legacy)